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Knowledge@Wharton Talking Back to the Tube: The Future of Interactive Television How will the brave new world of interactive television change society? Tune in at a later date to find out. mark for My Articles similar articles
BusinessWeek
March 3, 2011
Cliff Edwards
Coming Soon to Your Screen: T-Commerce Cable operators are ramping up interactive sales during shows mark for My Articles similar articles
Home Theater
August 7, 2009
Mark Fleischmann
Pay to Skip Ads, See Ads Anyway Commercials overrun former bastions of commercial-free viewing. mark for My Articles similar articles
PC World
November 22, 2000
Tom Spring
Interactive TV Brings New Tricks to the Old Box Microsoft, AOL rally to lure couch potatoes to surf along. mark for My Articles similar articles
The Motley Fool
March 28, 2006
Alyce Lomax
Time Warner's Rerun-O-Rama A rumored "hits" channel from Time Warner seems like yesterday's brainchild. mark for My Articles similar articles
The Motley Fool
January 18, 2006
Alyce Lomax
Comcast's On-Demand Exercise Will Comcast's Exercise TV offering, complete with embedded advertising, be an exercise in futility? Exercise- and weight-loss-related products and services are big business, but one can only hope that the advertising doesn't come across as too heavy-handed. mark for My Articles similar articles
The Motley Fool
November 18, 2004
Rich Duprey
TiVo Pauses Fast-Forwarding New technology will still allow advertising to get through to viewers. mark for My Articles similar articles
Home Theater
November 20, 2008
Order Pizza by TiVo TiVo and Domino's Pizza have struck a deal that will let viewers order pie via DVR. mark for My Articles similar articles
BusinessWeek
April 2, 2009
Tom Lowry
Cable TV: Pushing to Become More Web-like The cable companies are trying to emulate online video sites before those sites eat their lunch. mark for My Articles similar articles
BusinessWeek
April 17, 2006
David Kiley
Learning To Love The Dreaded TiVo How ad agencies are using TiVo to make ads that viewers actually want to watch. mark for My Articles similar articles
BusinessWeek
June 18, 2009
Ronald Grover
TiVo Wants to Be the Google of Television. How? By helping viewers search for programs and by selling ads and ratings data to advertisers. A still-potent brand name and 140 patents should help. mark for My Articles similar articles
The Motley Fool
February 6, 2009
Rick Aristotle Munarriz
Throw This Stock Away If cable subscriptions continue to decline, here are three stock alternatives to consider instead of Comcast: Akamai... TiVo... Apple... mark for My Articles similar articles
The Motley Fool
November 14, 2005
Brian Gorman
AOL Changes Channels America Online and Warner Bros. will stream TV episodes online. Who's going to watch? Nevertheless, AOL has to be applauded for the boldness of its move. In2TV probably will generate a significant initial increase in traffic. mark for My Articles similar articles
The Motley Fool
April 6, 2005
Rick Aristotle Munarriz
Renting TiVo TiVo may be the new heavy hitter on Madison Avenue. DirecTV announced that it was teaming up with TiVo to sell ads on the popular DVR service. mark for My Articles similar articles
InternetNews
May 19, 2005
Tim Gray
Time Warner Bets on Internet Bidding Time Warner Cable struck a deal with BIAP, a privately owned company based in Plano, Texas, to let customers make Internet bids through their televisions. mark for My Articles similar articles
BusinessWeek
February 2, 2004
Ronald Grover
Can Madison Ave. Make Zap-Proof Ads? It's blurring the lines between promotion and programming as digital video recorders gain ground. mark for My Articles similar articles
The Motley Fool
February 5, 2004
Alyce Lomax
TiVo's Voyeur Power After getting attention for its statistics on viewer reaction to the Super Bowl's halftime show, TiVo teams with Nielsen to market information to the television industry. mark for My Articles similar articles
InternetNews
October 25, 2005
Tim Gray
Time Warner, NBC Renew VoD Pact Video on demand continues to play an important role in cable services. mark for My Articles similar articles
BusinessWeek
September 24, 2007
Burt Helm
Cable Takes A Ratings Hit Cable companies will suffer under Nielsen's new system, which counts who's watching the ads. mark for My Articles similar articles
Wired
October 2003
Frank Rose
The Fast-Forward, On-Demand, Network-Smashing Future of Television What happens when digital video recorders give viewers control of the TV schedule, the content, and the ads? The whole world is watching. mark for My Articles similar articles
The Motley Fool
July 18, 2005
Alyce Lomax
TiVo Bets on Ads Will the DVR provider's new interactive ads hit or miss with viewers? TiVo investors, of course, surely hope for the best. mark for My Articles similar articles
The Motley Fool
February 14, 2007
David Lee Smith
Time Warner's Double Play The conglomerate trades the Braves and spins off its cable company. Time Warner looks like a superb operator that should bask in the cable industry's strength for years to come. mark for My Articles similar articles
The Motley Fool
January 27, 2009
Rick Aristotle Munarriz
TiVo in 2012 Looking three years into the future, the convergence of home theater with digital delivery was both cruel and kind to TiVo in the years leading up to 2012. mark for My Articles similar articles
BusinessWeek
May 28, 2007
Cliff Edwards
An End Run Around The Set-Top Box CableCARDs bypass a rental box, but the old providers won't give up without a fight. mark for My Articles similar articles
BusinessWeek
December 1, 2003
Gene G. Marcial
Cable Giants May Want In On NTN's Games Tiny NTN Communications, a provider of interactive TV shows to homes and hotels, has caught the eye of Time Warner and Comcast. mark for My Articles similar articles
The Motley Fool
November 10, 2004
Rick Aristotle Munarriz
When NTN Mattered Shareholders can take some comfort in knowing that their stock has tripled over the past two years, but the gaming/software company could have been a household word. mark for My Articles similar articles
The Motley Fool
March 17, 2010
Anders Bylund
How the Cable Guys Are Killing Themselves Video on demand may boost cable TV results for a while, but will end up killing the entire industry. mark for My Articles similar articles
The Motley Fool
December 29, 2011
Rick Aristotle Munarriz
Apple's Ready to Disrupt Again An analyst notes that Apple is working on a customized television service. mark for My Articles similar articles
BusinessWeek
March 11, 2010
Ronald Grover et al.
Revenge of the Cable Guys If you think online TV will be free forever, think again. The cable companies have a plan to keep control - and stick you with the bill. mark for My Articles similar articles
CRM
October 2014
Maria Minsker
Interactive Video Breathes New Life into Online Advertising Traditional linear content is out; personalized dynamic content is in. mark for My Articles similar articles
BusinessWeek
May 22, 2006
Ronald Grover
The Sound Of Many Hands Zapping As new numbers show ad-skipping DVRs on the rise, advertisers press for lower rates. mark for My Articles similar articles
BusinessWeek
April 7, 2009
Burt Helm
Will Targeted TV Ads Justify Higher Fees? Corporate marketers will be watching closely when the first "addressable" ads are aired in June. mark for My Articles similar articles
Popular Mechanics
October 2006
John R. Quain
Beyond Hi-Def: TV's Flexible Future HD has changed the way we look at TV. Now, a technological revolution is under way that will change the way we use it. mark for My Articles similar articles
The Motley Fool
October 11, 2004
Alyce Lomax
Procter & Gamble's On Demand The company has come up with some on-demand advertising. Will it woo viewers? mark for My Articles similar articles
The Motley Fool
May 15, 2007
David Lee Smith
Cable Clicks Toward the Future Cable operators are offering subscribers more interactivity than ever. Comcast and Time Warner Cable, in particular, represent especially attractive investment opportunities for those in search of solidly run companies. mark for My Articles similar articles
The Motley Fool
April 5, 2006
Alyce Lomax
NBC Tries Speed Ads Advertising disruption is well under way as NBC Universal attempts to see whether a shorter commercial break will retain viewers' attention better. mark for My Articles similar articles
BusinessWeek
January 31, 2005
Cliff Edwards
Interactive TV: What's In The Cards? It's electronics companies vs. the cable giants in a battle over digital services mark for My Articles similar articles
Home Theater
April 16, 2010
Mark Fleischmann
Net TV Passes 50 Percent Mark A majority viewers watch at least some of their shows online. mark for My Articles similar articles
InternetNews
July 16, 2004
Jim Wagner
iTV: The Next Killer App? The next generation of the interactive TV goes way beyond DVRs and enhanced TV guides. But will it take? mark for My Articles similar articles
The Motley Fool
October 21, 2011
Jonathan Berr
Rupert Murdoch's Nightmare of a World Series No Yankees or Red Sox mean fewer viewers. mark for My Articles similar articles
InternetNews
December 26, 2003
Janis Mara
Disregard Downturn -- Dotcom Super Bowl Ads Live At least a couple of online entities are still investing in high-ticket Super Bowl ads. mark for My Articles similar articles
The Motley Fool
July 31, 2006
Alyce Lomax
TiVo ARMs Itself With its new unit to measure audience movement, TiVo's on the offensive. This stock is still risky, but things are definitely looking much better than they did at the start of this year. mark for My Articles similar articles
The Motley Fool
February 23, 2006
Tim Beyers
Dueling Fools: TiVo Bull The DVR dynamo's patent power will lure advertisers to its doorstep. Yes, the stock is still speculative by any measure. But TiVo today is like a good TV show that has yet to make the network lineup. That makes now a very good time to tune in. mark for My Articles similar articles
The Motley Fool
July 11, 2006
Tim Beyers
TiVo in a Full Nielsen How real is the TiVo effect? Prepare to find out. According to The Wall Street Journal, by November, TV tracker Nielsen Media Research plans to deploy a system for rating TV ads. Investors, take note. mark for My Articles similar articles
The Motley Fool
March 30, 2005
Tim Beyers
TiVo Channels Google The digital video recording pioneer tests pop-up ads, but there's more to the idea than meets the eye. mark for My Articles similar articles
The Motley Fool
October 12, 2007
Anders Bylund
TiVo Steals Nielsen's Business TiVo is reporting TV ratings, has access to a gold mine of data, and is getting a larger distribution system rolling. Is Nielsen needed anymore? mark for My Articles similar articles
InternetNews
July 28, 2004
Colin C. Haley
Time Warner Bullish on Online Ads The company's Q2 profits slip, but it is optimistic that online ads will contribute to a strong year. mark for My Articles similar articles
Home Theater
June 30, 2009
Broadcast DTV May Poach Cable Customers More than half of viewers say they may switch to over-the-air digital television from cable or satellite service. mark for My Articles similar articles
InternetNews
December 3, 2007
Kenneth Corbin
YouTube Rules Online Video A new study finds Google's sites are serving up more than six times the number of online videos as its closest competitor. mark for My Articles similar articles
The Motley Fool
November 23, 2005
Tim Beyers
Google Must Buy TiVo It's time to put that $7.6 billion war chest to work. Don't be distracted by the public's fascination with a Microsoft-Google throwdown in search. The main event will be in your living room with targeted advertising. mark for My Articles similar articles