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Knowledge@Wharton |
Talking Back to the Tube: The Future of Interactive Television How will the brave new world of interactive television change society? Tune in at a later date to find out. |
BusinessWeek March 3, 2011 Cliff Edwards |
Coming Soon to Your Screen: T-Commerce Cable operators are ramping up interactive sales during shows |
Home Theater August 7, 2009 Mark Fleischmann |
Pay to Skip Ads, See Ads Anyway Commercials overrun former bastions of commercial-free viewing. |
PC World November 22, 2000 Tom Spring |
Interactive TV Brings New Tricks to the Old Box Microsoft, AOL rally to lure couch potatoes to surf along. |
The Motley Fool March 28, 2006 Alyce Lomax |
Time Warner's Rerun-O-Rama A rumored "hits" channel from Time Warner seems like yesterday's brainchild. |
The Motley Fool January 18, 2006 Alyce Lomax |
Comcast's On-Demand Exercise Will Comcast's Exercise TV offering, complete with embedded advertising, be an exercise in futility? Exercise- and weight-loss-related products and services are big business, but one can only hope that the advertising doesn't come across as too heavy-handed. |
The Motley Fool November 18, 2004 Rich Duprey |
TiVo Pauses Fast-Forwarding New technology will still allow advertising to get through to viewers. |
Home Theater November 20, 2008 |
Order Pizza by TiVo TiVo and Domino's Pizza have struck a deal that will let viewers order pie via DVR. |
BusinessWeek April 2, 2009 Tom Lowry |
Cable TV: Pushing to Become More Web-like The cable companies are trying to emulate online video sites before those sites eat their lunch. |
BusinessWeek April 17, 2006 David Kiley |
Learning To Love The Dreaded TiVo How ad agencies are using TiVo to make ads that viewers actually want to watch. |
BusinessWeek June 18, 2009 Ronald Grover |
TiVo Wants to Be the Google of Television. How? By helping viewers search for programs and by selling ads and ratings data to advertisers. A still-potent brand name and 140 patents should help. |
The Motley Fool February 6, 2009 Rick Aristotle Munarriz |
Throw This Stock Away If cable subscriptions continue to decline, here are three stock alternatives to consider instead of Comcast: Akamai... TiVo... Apple... |
The Motley Fool November 14, 2005 Brian Gorman |
AOL Changes Channels America Online and Warner Bros. will stream TV episodes online. Who's going to watch? Nevertheless, AOL has to be applauded for the boldness of its move. In2TV probably will generate a significant initial increase in traffic. |
The Motley Fool April 6, 2005 Rick Aristotle Munarriz |
Renting TiVo TiVo may be the new heavy hitter on Madison Avenue. DirecTV announced that it was teaming up with TiVo to sell ads on the popular DVR service. |
InternetNews May 19, 2005 Tim Gray |
Time Warner Bets on Internet Bidding Time Warner Cable struck a deal with BIAP, a privately owned company based in Plano, Texas, to let customers make Internet bids through their televisions. |
BusinessWeek February 2, 2004 Ronald Grover |
Can Madison Ave. Make Zap-Proof Ads? It's blurring the lines between promotion and programming as digital video recorders gain ground. |
The Motley Fool February 5, 2004 Alyce Lomax |
TiVo's Voyeur Power After getting attention for its statistics on viewer reaction to the Super Bowl's halftime show, TiVo teams with Nielsen to market information to the television industry. |
InternetNews October 25, 2005 Tim Gray |
Time Warner, NBC Renew VoD Pact Video on demand continues to play an important role in cable services. |
BusinessWeek September 24, 2007 Burt Helm |
Cable Takes A Ratings Hit Cable companies will suffer under Nielsen's new system, which counts who's watching the ads. |
Wired October 2003 Frank Rose |
The Fast-Forward, On-Demand, Network-Smashing Future of Television What happens when digital video recorders give viewers control of the TV schedule, the content, and the ads? The whole world is watching. |
The Motley Fool July 18, 2005 Alyce Lomax |
TiVo Bets on Ads Will the DVR provider's new interactive ads hit or miss with viewers? TiVo investors, of course, surely hope for the best. |
The Motley Fool February 14, 2007 David Lee Smith |
Time Warner's Double Play The conglomerate trades the Braves and spins off its cable company. Time Warner looks like a superb operator that should bask in the cable industry's strength for years to come. |
The Motley Fool January 27, 2009 Rick Aristotle Munarriz |
TiVo in 2012 Looking three years into the future, the convergence of home theater with digital delivery was both cruel and kind to TiVo in the years leading up to 2012. |
BusinessWeek May 28, 2007 Cliff Edwards |
An End Run Around The Set-Top Box CableCARDs bypass a rental box, but the old providers won't give up without a fight. |
BusinessWeek December 1, 2003 Gene G. Marcial |
Cable Giants May Want In On NTN's Games Tiny NTN Communications, a provider of interactive TV shows to homes and hotels, has caught the eye of Time Warner and Comcast. |
The Motley Fool November 10, 2004 Rick Aristotle Munarriz |
When NTN Mattered Shareholders can take some comfort in knowing that their stock has tripled over the past two years, but the gaming/software company could have been a household word. |
The Motley Fool March 17, 2010 Anders Bylund |
How the Cable Guys Are Killing Themselves Video on demand may boost cable TV results for a while, but will end up killing the entire industry. |
The Motley Fool December 29, 2011 Rick Aristotle Munarriz |
Apple's Ready to Disrupt Again An analyst notes that Apple is working on a customized television service. |
BusinessWeek March 11, 2010 Ronald Grover et al. |
Revenge of the Cable Guys If you think online TV will be free forever, think again. The cable companies have a plan to keep control - and stick you with the bill. |
CRM October 2014 Maria Minsker |
Interactive Video Breathes New Life into Online Advertising Traditional linear content is out; personalized dynamic content is in. |
BusinessWeek May 22, 2006 Ronald Grover |
The Sound Of Many Hands Zapping As new numbers show ad-skipping DVRs on the rise, advertisers press for lower rates. |
BusinessWeek April 7, 2009 Burt Helm |
Will Targeted TV Ads Justify Higher Fees? Corporate marketers will be watching closely when the first "addressable" ads are aired in June. |
Popular Mechanics October 2006 John R. Quain |
Beyond Hi-Def: TV's Flexible Future HD has changed the way we look at TV. Now, a technological revolution is under way that will change the way we use it. |
The Motley Fool October 11, 2004 Alyce Lomax |
Procter & Gamble's On Demand The company has come up with some on-demand advertising. Will it woo viewers? |
The Motley Fool May 15, 2007 David Lee Smith |
Cable Clicks Toward the Future Cable operators are offering subscribers more interactivity than ever. Comcast and Time Warner Cable, in particular, represent especially attractive investment opportunities for those in search of solidly run companies. |
The Motley Fool April 5, 2006 Alyce Lomax |
NBC Tries Speed Ads Advertising disruption is well under way as NBC Universal attempts to see whether a shorter commercial break will retain viewers' attention better. |
BusinessWeek January 31, 2005 Cliff Edwards |
Interactive TV: What's In The Cards? It's electronics companies vs. the cable giants in a battle over digital services |
Home Theater April 16, 2010 Mark Fleischmann |
Net TV Passes 50 Percent Mark A majority viewers watch at least some of their shows online. |
InternetNews July 16, 2004 Jim Wagner |
iTV: The Next Killer App? The next generation of the interactive TV goes way beyond DVRs and enhanced TV guides. But will it take? |
The Motley Fool October 21, 2011 Jonathan Berr |
Rupert Murdoch's Nightmare of a World Series No Yankees or Red Sox mean fewer viewers. |
InternetNews December 26, 2003 Janis Mara |
Disregard Downturn -- Dotcom Super Bowl Ads Live At least a couple of online entities are still investing in high-ticket Super Bowl ads. |
The Motley Fool July 31, 2006 Alyce Lomax |
TiVo ARMs Itself With its new unit to measure audience movement, TiVo's on the offensive. This stock is still risky, but things are definitely looking much better than they did at the start of this year. |
The Motley Fool February 23, 2006 Tim Beyers |
Dueling Fools: TiVo Bull The DVR dynamo's patent power will lure advertisers to its doorstep. Yes, the stock is still speculative by any measure. But TiVo today is like a good TV show that has yet to make the network lineup. That makes now a very good time to tune in. |
The Motley Fool July 11, 2006 Tim Beyers |
TiVo in a Full Nielsen How real is the TiVo effect? Prepare to find out. According to The Wall Street Journal, by November, TV tracker Nielsen Media Research plans to deploy a system for rating TV ads. Investors, take note. |
The Motley Fool March 30, 2005 Tim Beyers |
TiVo Channels Google The digital video recording pioneer tests pop-up ads, but there's more to the idea than meets the eye. |
The Motley Fool October 12, 2007 Anders Bylund |
TiVo Steals Nielsen's Business TiVo is reporting TV ratings, has access to a gold mine of data, and is getting a larger distribution system rolling. Is Nielsen needed anymore? |
InternetNews July 28, 2004 Colin C. Haley |
Time Warner Bullish on Online Ads The company's Q2 profits slip, but it is optimistic that online ads will contribute to a strong year. |
Home Theater June 30, 2009 |
Broadcast DTV May Poach Cable Customers More than half of viewers say they may switch to over-the-air digital television from cable or satellite service. |
InternetNews December 3, 2007 Kenneth Corbin |
YouTube Rules Online Video A new study finds Google's sites are serving up more than six times the number of online videos as its closest competitor. |
The Motley Fool November 23, 2005 Tim Beyers |
Google Must Buy TiVo It's time to put that $7.6 billion war chest to work. Don't be distracted by the public's fascination with a Microsoft-Google throwdown in search. The main event will be in your living room with targeted advertising. |