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InternetNews
August 19, 2010 |
Yahoo Begins Microsoft Search-Ad Integration Web pioneer Yahoo alerts its advertising partners that it is beginning to shift its search-marketing operations to Microsoft's Bing technology, though the timetable remains imprecise.   |
Search Engine Watch
March 2, 2011
Matt Lawson |
Yahoo-Bing Search Alliance: 3 Key Findings All Search Marketers Must Know Is it a good time to buy in the combined Yahoo-Bing marketplace? A paid search study examines how paid search ads are performing. |
InternetNews
July 10, 2009
Stuart J. Johnston |
Bing Continues Growth Though Gains Are Small Microsoft search pulled ahead of Yahoo twice in June, if only briefly. |
Search Engine Watch
July 30, 2010
Duncan Parry |
Will the Bing & Yahoo Search Alliance Succeed? What does a "win" look like for Yahoo and Bing? What risks do both search engines face? And what are the implications for search advertising and mobile? We break it all down. |
InternetNews
September 15, 2010 |
Bing's Share of Search Market Passes Yahoo Microsoft's Bing search engine jumped slightly ahead of Yahoo to gain second place in the U.S. for the first time. There was little change at the top spot however |
InternetNews
October 28, 2010 |
Microsoft, Yahoo Complete Paid-Search Transition Microsoft's Bing search engine is now powering all paid searches on Yahoo's platform, in accordance with the scheduled timeframe. |
InternetNews
October 11, 2010 |
Microsoft Begins Yahoo Ad Integration Microsoft and Yahoo enter into what they describe as a crucial phase of their long-term search-advertising partnership, beginning the transition of Yahoo's ad server to Microsoft's platform. |
Search Engine Watch
April 27, 2011
Duncan Parry |
Does Anybody Care About the Search Alliance in Europe? For many search marketers, Yahoo and Bing are simply no longer on the map in Europe. Increasingly the preference is to trial ads on Facebook or LinkedIn, or start remarketing. Here's why. |
InternetNews
August 27, 2010 |
Bing, Yahoo Post Modest Gains in Search Share Microsoft and Yahoo managed to eke out small gains in overall search traffic in July but the modest improvement belies bigger issues for both companies. |
InternetNews
November 17, 2009 |
Microsoft, Google Put the Squeeze on Yahoo Google keeps making headway, while Bing and Yahoo are still battling it out. |
Search Engine Watch
October 27, 2010
Jonathan Allen |
Can Microsoft adCenter Pose a Threat to Google AdWords? Industry experts from enterprise search marketing agencies offer insight into what advertisers can expect to squeeze out of adCenter. |
InternetNews
May 14, 2010 |
Yahoo Fields Concerns Over Microsoft Ad Switch Yahoo seeks to answer questions of advertising partners concerned with the transition to Microsoft's adCenter once the companies' search partnership is completed. |
InternetNews
October 1, 2009 |
Bing Loses a Point in September Searches According to StatCounter, it was the first decline since Bing launched in June. |
Search Engine Watch
July 21, 2010
Joseph Kerschbaum |
Details on How the Yahoo/MSN Merger Will Affect Your PPC Campaign Latest update and tips on the upcoming merger, plus what it means for your adCenter and Yahoo PPC accounts. |
InternetNews
September 3, 2010 |
Microsoft Begins Yahoo Ad Integration Microsoft puts Yahoo advertisers on notice that the transition to its adCenter technology is underway, with hopes to complete the integration by October. |
InternetNews
January 13, 2010 |
Bing Leveling Off While Yahoo Slips: Nielsen Yahoo's share continues to decline even as Microsoft and Yahoo await regulatory approval for their deal. |
InternetNews
July 16, 2010 |
Competitors Gain a Little Ground on Google The latest market share numbers show Bing and Yahoo are nibbling away at Google's still-dominant position. |
InternetNews
July 22, 2010 |
Microsoft Begins Yahoo Search Integration As it looks to narrow the gap with market leader Google, Microsoft has begun testing its search engine technology on Yahoo's sites and plans to begin transitioning advertisers later this summer. |
The Motley Fool
June 18, 2009
Rick Aristotle Munarriz |
Alarm Bells Ring Over Bing Microsoft is turning heads in search, as it's new Bing search engine continues to grow its audience. |
Search Engine Watch
December 9, 2010
Jason Tabeling |
Early MSN/Yahoo Post-Merger Metrics: CPCs Rise, CTRs Fall Examining data from different verticals from October 1 through November 30 to identify some of the impact on various metrics since the Search Alliance transition. |
Search Engine Watch
July 29, 2009
Kevin Newcomb |
Yahoo-Microsoft Deal a Win for Advertisers The search deal announced today between Yahoo and Microsoft looks to be good for advertisers, but it may not be enough for the new #2 search engine to knock Google off its lofty perch. |
InternetNews
August 25, 2010 |
Microsoft Finalizes Yahoo Search Integration With the integration of the engineering platforms complete, Microsoft will handle Yahoo search queries in the United States and Canada, while Yahoo wants the world to know that it hasn't given up on the search game. |
InternetNews
August 13, 2009 |
Bing's Growth Surprises in July Every little gain helps grow Bing's market share. |
InternetNews
October 14, 2009 |
Bing Use May Be Leveling Out Users may be falling back into old patterns as Bing's growth appears to slow. |
Search Engine Watch
March 7, 2007
Kevin Newcomb |
Early Returns Encouraging for Panama Early returns from search ad agencies using Yahoo's new ad platform show improvement, but it's still too early to declare it a winner. |
InternetNews
July 15, 2009 |
Bing Gets Slight Search Ratings Bounce The latest comScore search rankings show Microsoft's Bing search engine is making a little headway in its battle with market leaders Google and Yahoo based on results for June. |
InternetNews
May 10, 2010 |
Yahoo, Microsoft Ready Search Ad Integration Ad customers get some early details on migration. |
InternetNews
December 8, 2009 |
Bartz: Yahoo's Rivals Aren't Google and Microsoft Yahoo chief says company's biggest challenge is bringing offline ad dollars onto the Web. |
Search Engine Watch
September 17, 2009
Jason Tabeling |
Bing Ads Show Strength in Key Verticals While Bing's market share has increased overall, it's search ads are proving to be particularly strong in two key verticals: financial services and retail. Volume is up, as is advertiser competition, driving up cost per click. |
Search Engine Watch
July 31, 2009
Frank Watson |
Yahoo-Bing Promises More of the Same Now that Yahoo's giving over its search and search ads to Microsoft, there are some changes for the search industry on the horizon. But are things really going to be that different? |
The Motley Fool
October 1, 2009
Rick Aristotle Munarriz |
Bing Gets Dinged The honeymoon is over for Microsoft's search engine. Web-analytics company StatCounter is reporting that Bing surrendered market share last month, for the first time since its zesty springtime launch. |
Search Engine Watch
March 24, 2011
Adaline Lau |
If Yahoo Exits Japan, How Will it Impact Search Marketers? Assessing whether business will go on as usual for marketers and users. |
InternetNews
June 18, 2009
Stuart J. Johnston |
ComScore Gives Bing's Second Week Thumbs Up Gains are small but Microsoft's Bing may be slowly clawing its way up towards competitors Yahoo and Google. |
InternetNews
September 22, 2009 |
Bing Takes a Little Bite Out of Google Microsoft's slow-but-sure approach to the search engine market seems to be paying off, new data suggest. |
InternetNews
February 18, 2010 |
Yahoo, Microsoft Finally Begin Search Integration Having achieved regulators' sign-off in the EU and U.S., the two companies now begin the process of having Bing take over Yahoo's searches. |
The Motley Fool
August 25, 2010
Jijo Jacob |
Has Yahoo! Finally Found the Ideal Search Engine? Yahoo! and Microsoft team up against search giant Google. |
InternetNews
June 10, 2009
Stuart J. Johnston |
Bing's Big Week, Search Share Ticks Up After its first week on the Web, Bing appears to be gaining ground against its rivals. |
InternetNews
June 3, 2010 |
Bing Gains Ground But Google Reigns Supreme A year after its launch, Microsoft's search engine Bing has managed to carve out a modest 3.5 percent foothold in the search market while Google commands nearly 90 percent. |
Search Engine Watch
February 4, 2011
Kaley Dobson |
Will a New Tier of Search Advertising Providers Emerge? Google and Microsoft will dominate paid search in 2011, but we'll see a new category of search providers differentiate themselves from the rest of the ad networks and become trusted partners for those marketers looking to expand their reach. |
Search Engine Watch
August 21, 2009
Gregg Stewart |
Search Engine Wars, the Local Front Users and advertisers are winning as the local search space innovates and evolves. As content continues to grow, we're seeing a major shift in how consumers are utilizing these resources. |
| AskMen.com |
Is Bing Really Better? A closer look reveals why loyal Yahoo users may not end up happy with the deal which calls for Bing to replace Yahoo Search. |
InternetNews
June 12, 2009
Michelle Megna |
Bing Bucks: Microsoft Sees Paid Click Lift After a bumpy start, Microsoft's answer to Yahoo's and Google's search nets promising numbers. |
InternetNews
July 27, 2009 |
Bing Offers More Bang for the Buck: Survey New industry analysis shows higher percentage of people click on ads served through Microsoft's Bing than Google's search engine. |
InternetNews
July 14, 2009 |
Search Engine Marketing Ready to Rebound? The search engine marketing industry has bottomed out, which could be good news for the online advertising sector. |
InternetNews
March 16, 2010 |
Bing Continues to Gain Share The Nielsen Company's latest search numbers show Bing's market share still growing, but is Microsoft finally starting to take a bite out of Google's share of the pie? |
Search Engine Watch
August 30, 2010
Bas van den Beld |
Yahoo's Split Personality: Let's Help Them Out Senior VP Shashi Seth claims Yahoo will always be a search engine, even though CEO Carol Bartz told us that Yahoo has never been a search company. Can we help Yahoo find a cure for their identity crisis? |
InternetNews
December 2, 2009 |
Microsoft Has 'Long Way to Go' in Search: Exec Investors want to know how the Microsoft/Yahoo deal is coming along. |
InternetNews
December 16, 2009 |
Bing Hits 10 Percent in Search Share The Bing search engine finally broke the 10 percent market share barrier in November, according to the latest research from Web analytics firm comScore. |
Search Engine Watch
April 15, 2010
Melissa Mackey |
Has Yahoo Search Marketing Become A 'Dog'? Lower PPC traffic and ongoing issues with the YSM interface continue to frustrate PPC advertisers. |
InternetNews
May 11, 2010 |
Yahoo Search Gets a Lift in April Latest figures from comScore suggest significant gain in market share for Yahoo search, but analysts are quick to point out that definitional changes accounted for much of the fluctuation. |
