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AFP eWire
January 12, 2009 |
Written Appeals: Imaginative Ways to Ask Donors to Give More Caught in a rut with how you make the "ask" in your appeal letters? Want to encourage annual fund donors to give more? Here are some effective strategies.   |
AFP eWire
February 18, 2014 |
Major Gifts for Small Shops: The Major Gifts Challenge Amy Eisenstein has helped small and large nonprofits alike raise millions of dollars through major gift and capital campaigns, board development, annual fund campaigns, direct mail, and planned gift solicitation. |
AFP eWire
January 17, 2006
Geoff Peters |
Best Practices in Direct Mail Fundraising, Part II Direct response is both art and science, and as such, trends and hot ideas tend to flood the marketplace suddenly, and then recede just as quickly. |
AFP eWire
January 17, 2006 |
Covering the Basics: A Direct Mail Primer Here are tips that can help you maximize your return when fundraising and marketing. |
AFP eWire
May 10, 2011 |
More People Donating Online, Say Fundraising Costs a Key Concern A new study shows that more donors from every age group are going online to make a donation, and they are increasingly sensitive to over-solicitation and fundraising costs. |
AFP eWire
October 19, 2010 |
Study Shows Direct Mail is a More Important Driver to Online Giving than Online Communications More than twice as many online donors say they were prompted to give an online gift in response to a direct mail appeal compared to when they received an e-appeal. |
AFP eWire
September 5, 2006
Robert E. Carter |
Quick Tips: Nine Guidelines for Gift Recognition Here are nine tips to help fundraisers ensure their gift recognition policies are effective and maximize the donor cultivation process. |
AFP eWire
July 13, 2010 |
Tackling the Problem of Asking Too Often Don't ask your donors to give more when they're not yet sure their previous donations have done any good. |
AFP eWire
November 17, 2014 |
Top Ten (Week of November 17, 2014): What to Leave Behind During a Major Gift Ask The Only 6 Things You Need to Take/Leave When Making the Ask... The Great Mysteries of Donor Retention... 10 Steps to Create an Appeal Letter That Brings in the Money... |
AFP eWire
October 22, 2014
Erik J. Daubert |
Get FIT and Improve Your Fundraising: The FEP's Fundraising Fitness Test Both the Fundraising Effectiveness Project and the Growth in Giving Initiative contain great secrets and insights into the issue of donor retention. |
AFP eWire
September 11, 2013 |
Year-end Appeal Checklist Maya Gasuk is a senior consultant at West Wind Consulting Strategies in Fund Raising LLC, a firm dedicated to helping nonprofits. She still uses a checklist for every mail project she is involved in. |
AFP eWire
July 14, 2008 |
In Weak Economy Loyalty is Stable Currency Fundraising revenues and donor counts are both down for the first quarter of 2008 compared to the same time last year, according to a new report. |
AFP eWire
February 15, 2011 |
Putting the Fun into Your Annual Fund Here's how to have a fresh, fun and creative annual giving program. |
AFP eWire
April 21, 2009
Dave Sternberg |
Engaging Your Board in Sustainable Fundraising "We've told them what they need to do!" you say. "We've even brought in outside speakers. So, why aren't they doing it?" |
AFP eWire
July 14, 2008 |
AFP Responds to L.A. Times Report on Fundraising Inefficiencies A response to a recent article stating that only a small percentage of money reaches California nonprofits when they use a for-profit fundraising company to raise funds. |
AFP eWire
September 7, 2010 |
Focus on Impact, Not Transactions, for Better Donation Pages A well-crafted page will help seal the deal; one that focuses solely on the transaction will be transparent and uninspiring. |
AFP eWire
August 30, 2011 |
Nonprofits Retained More Donors in 2010, Report Shows Nonprofit organizations in the U.S. were better at retaining donors and shored up their net losses in donations in 2010, according to the latest report of the Fundraising Effectiveness Project. |
AFP eWire
April 23, 2007 |
Focus on Donor Retention, Not Acquisition A new study shows that while charities are effective in attracting new donors, improvements in donor retention could affect their fundraising revenue dramatically. |
AFP eWire
December 8, 2014
Paul Nazareth |
Three Free Tools to Help You Increase Donations This Holiday Season Here are three simple and free tools from the team at CanadaHelps that will help your charity amplify its voice, attract new donors, and raise more this Holiday season. |
AFP eWire
July 16, 2013
Amy Eisenstein |
Your New Year's Resolution for July: Two Hours Per Week and Five Simple Steps for Small Development Shops to Achieve Major Gift Success Have you ever wished you could raise major gifts but felt you don't have the courage, confidence, know-how, or, most important, the time? |
AFP eWire
January 12, 2009 |
Direct Response: Ways to Cut Costs, Not Returns Looking to tune up your direct mail campaign and trim some excess costs? Before you start loosening screws and removing parts, read this advice from a veteran direct response expert. |
AFP eWire
September 2, 2008 |
Why You're Fundraising: The Case for Support With thousands of charities to choose from in any community, why should a donor give to your cause? It all comes down to the case for support. |
AFP eWire
September 9, 2015 |
AFP Top Ten (Week of September 9, 2015): Fundraising Ideas, Stories & Perspectives You May Have Missed! What to Do When Fear Leads to Fundraising Failure... A Hobbit's Guide to Building Community... How to Inspire Audiences to Give More... |
AFP eWire
July 23, 2014 |
Top Ten (Week of July 23, 2014): How Storytelling Defines Your Brand and Helps You Reach New Audiences Direct Mail Yields Major Gift Donors... Three Ways to Engage Millennial Donors... How Do You Thank Your `Everday' Hero?... |
AFP eWire
August 17, 2010 |
Plugging the Leaks: Losses Now Outpacing Gains in Latest FEP Study Are you missing out on increased income growth year to year because of donors who are falling through the cracks? |
AFP eWire
August 4, 2014 |
Top Ten (Week of August 4, 2014): And the Best Subject Line Is... How to Turn Audience Emotion into Action... What to Look for When Hiring a New Fundraising Staff Replacement... One Hand Washes the Other: Making Connections for a Fee... |
AFP eWire
December 1, 2009 |
Top 10 Ways to Boost Online Giving at Year-End Use these tactics to zoom past your year-end goals. |
AFP eWire
January 5, 2015 |
Top Ten (Week of January 5, 2015): Beth Kanter's New Year's Ritual Top ideas for fundraising: Email tips... How different generations give... A donor's advice to nonprofits... etc. |
AFP eWire
November 20, 2013 |
Top Ten: A Playbook To Kickstart Your Nonprofit's #GivingTuesday Campaign (November 20, 2013) Fundraising Research: Why Women Thrive in Political Fundraising... Volunteer Management: Narrow the Focus... Donors: Why Asking and Thanking Donors is All Wrong... |
AFP eWire
December 18, 2013 |
Top Ten: 7 Tips for Nonprofits to Avoid Social Media Burnout in 2014 Donors: What `No' Means for Fundraisers... Donors: 7 Things You Need to Know About 2013 Online Donors... Fundraising Strategy/Approach: Oxfam Canada's `Threads of Change' Campaign... |
AFP eWire
May 20, 2014 |
Donor Retention -- The Talk of The Town Some of you may be thinking, "Retention? Enough Already!" The truth is - it's important, it's a hot topic and it's not going anywhere. |
AFP eWire
June 14, 2004 |
Letters Needed on New Postal Service Regs---Write Now! The proposed USPS rule would change the guidelines for sending charitable solicitations and would no longer permit charities to distribute letters with dual purposes (education and fundraising). Deadline for letters to refute the exclusive purpose regulations is June 18, 2004. |
AFP eWire
March 16, 2010 |
The Untapped Potential of Matching Gifts Are you actively spreading awareness of matching gift opportunities among your donors? |
AFP eWire
September 16, 2015 |
AFP Top Ten (Week of September 16, 2015): Fundraising Ideas, Stories & Perspectives You May Have Missed! Fundraising Tools to Help You Prepare for End-of-the-Year Campaigns... How to raise less money than you did last year... Two Ways You Can Put Your Donors at the Center of Your Fundraising Program... |
AFP eWire
October 12, 2004 |
New Giving Strategy Allows Donors to Control Fund Management The Internal Revenue Service (IRS) has approved a new way for donors to give to charity but manage the contributed funds for up to a decade, according to a recent article in The Wall Street Journal. |
AFP eWire
October 8, 2014 |
New Resources on Donor Retention, Fundraising Performance Through the FEP The Fundraising Effectiveness Project has an improved website and new resources, including the Fundraising Fitness Test to help measure your development program's effectiveness. |
AFP eWire
November 6, 2013 |
Top Ten: The Best of Year-end Fundraising! (November 6, 2013) Stand apart from the crowd with your year-end fundraising campaign... 3 Keys to Year-End Giving ... 3 ways to wake up your donors... |
AFP eWire
September 23, 2015 |
Creative and Compelling Fundraising Messages for Digital Solicitations AFP got a chance recently to chat with Derrick Feldmann about digital solicitations, where online fundraising is heading and his upcoming trip to Paris |
AFP eWire
August 18, 2008 |
Donor Retention Trumps Acquisition, Study Notes The Fundraising Effectiveness Project finds a steady trend in the amount of donors and donations lost for every new donor and donation gained. |
AFP eWire
June 23, 2008 |
Best of Both Worlds: Tips for Online-Offline Marketing Integration -- breaking down the silos between fundraising channels and leveraging the strengths of each -- is the key to future success, according to the new book People to People Fundraising: Social Networking and Web 2.0 for Charities. |
AFP eWire
March 20, 2011 |
Building Board Buy-In for Fundraising The first rule of board leadership in fundraising is to make sure that all board members understand and accept the concept that resource development is the responsibility of each and every member of the board. |
AFP eWire
February 2, 2004 |
Donors Increasingly Give Online Donors are using the Internet to give online, and at the same time, many nonprofits are planning to increase online fundraising this year, according to two new surveys from Kintera Inc. |
AFP eWire
October 27, 2014 |
Top Ten (Week of October 27, 2014): The Two-Part Major Gift Conversation The Two-Part Major Gift Conversation... 3 Unusual but Effective Ways to Market Your Non-Profit... 10 Innovations in Global Fundraising... |
AFP eWire
September 19, 2005
Geoff Peters |
Best Practices in Direct Mail Fundraising Direct response is both art and science for charities, and as such, trends and hot ideas tend to flood the marketplace suddenly and then recede just as quickly. |
AFP eWire
July 15, 2015 |
Top Ten (Week of July 15, 2015): Seven Things You Can Ask a First-Time Donor to Do Before Asking for More Money Harvesters Food Bank's Fundraising Strategy... How to Promote and Close Monthly Giving in Your Fundraising Appeal Letters... Beating the Summertime Fundraising Blues... |
AFP eWire
January 26, 2010 |
A Peek at the Philanthropist's Playbook More and more, high net worth donors are not looking for a cause to support (they have that already), they are looking for an organization that does great work. |
AFP eWire
June 8, 2010
Tom Ahern |
Deciding What Goes Into Your Donor Newsletter A good donor newsletter stirs pleasure in its readers. It reassures them that the mission is still urgent and relevant. |
AFP eWire
December 17, 2014 |
Charitable Giving, Donor Retention Levels Increasing, Reaching Near Pre-Recession Levels For the fourth consecutive year, charitable organizations across the U.S. saw growth in both the level of funds they raised, as well as how well they retained donors from year to year. |
AFP eWire
October 13, 2014 |
Top Ten (Week of October 13, 2014): Moving a First-Time Donor to a Major Donor 7 Fundamental Principles of Major Capital Campaigns... Who Would You Rather Ask for a Gift: a Woman or a Man?... Move a First-Time Donor to a Major Donor... |
AFP eWire
April 8, 2015 |
Top Ten (Week of April 8, 2015): Defining Your Case Through Four Vexingly Simple Questions Nonprofit Directors, Officers, and Insurance... Touching the Hearts of Possible Donors and Volunteers... Fundraising Connection: Beware the Survey... |
