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Fast Company
April 2008
James Kuczmarski
Journal-ist: Freedom of Choice From the journals, studies on why we shop online, how clicks-and-mortar stores can build trust, and how negative reviews can be overcome. mark for My Articles similar articles
CRM
July 1, 2009
Jessica Tsai
Diaper Duty With search-optimized customer reviews, Diapers.com increases site traffic and online sales. mark for My Articles similar articles
InternetNews
November 30, 2007
Kenneth Corbin
Online Reviews Drive Offline Sales A new study reports that the online ratings consumers give products and services have a direct impact on people's offline purchasing decisions. mark for My Articles similar articles
Entrepreneur
August 2003
Melissa Campanelli
The Ratings Game Many sites allow visitors to review and rate the products they're selling. Should you follow suit? mark for My Articles similar articles
InternetNews
December 18, 2008
Richard Adhikari
Sybase Hot to Leverage Exploding Mobile Growth Look for the phone to be your wallet and Sybase to take a cut. mark for My Articles similar articles
Fast Company
April 2013
Max Chafkin
True To Its Roots: Why Kickstarter Won't Sell The crowdfunding site has made some people rich and sent others away angry -- forfeiting millions of dollars in the process. For the first time, its founders explain why they refuse to act like other startups. mark for My Articles similar articles
InternetNews
September 17, 2009
Facebook, Twitter and Social Media Marketing A significant number of brands have amped up their social media marketing, but it's not just all about tapping Facebook and Twitter, says a new study. mark for My Articles similar articles
PC World
May 2003
Michael Gowan
Public Opinions: Inside User Reviews All over the Web, all kinds of people write real-world reviews of tech products. Can you rely on them? Here's the straight scoop. mark for My Articles similar articles