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The Motley Fool
June 8, 2010
Nathan Alderman |
Apple's Not-So-Secret Weapon Overshadowed by iPhone oohs and aahs, iAds could be no less important.   |
BusinessWeek
January 14, 2010 |
Collision Course Apple and Google, once close allies, are battling on a growing number of fronts. |
Fast Company
Neal Ungerleider |
Apple's Latest iOS Update Is Bad News For Advertisers Apple is making big, privacy-friendly changes to the way iPhone and iPad apps work -- and many developers probably won't like them. |
InternetNews
June 3, 2009
Michelle Megna |
iPhone 3.0 Mobile Ads SDK Debuts As recent data shows iPhone users seeing more ads in social media, AdMob unveils new ad formats for social networking, search and rich media display in connection with iPhone 3.0 launch. |
Search Engine Watch
May 13, 2004
Danny Sullivan |
Google Offers Banners & Image Ads -- But Not On Google Itself Google has debuted a new graphical ad option for its advertisers -- the ability to run banners, skyscrapers and other image-based ad units. However, these ads won't run on Google itself. |
InternetNews
June 24, 2009
Michelle Megna |
Google Widens AdSense for iPhone, Android Apps Google's new service means you can make money off free iPhone apps, after all. |
Search Engine Watch
April 16, 2010
Michael Boland |
iAds and iPads: New Directions in Mobile Advertising (and Search) With Apple's iAd challenging Google, the mobile search ad wars are heating up. Will Apple teach advertisers to think different? |
BusinessWeek
April 29, 2010
Peter Burrows |
Innovator: Omar Hamoui Hamoui created a way for advertisers to place targeted ads on mobile Web sites to reach the growing legion of smartphone users worldwide |
Search Engine Watch
September 17, 2010
Marc Poirier |
Apple iAd -- A Summary for Search Marketers Can iAds succeed? That's the big question. Everything SEMs need to know about iAds, including how they differ from IAB ads, the iAd network, targeting, metrics, how much a typical campaign costs, PPC vs. CPM, and revenue sharing. |
InternetNews
April 8, 2010 |
Apple Unwraps iPhone 4.0 In addition to the new multitasking OS and enterprise-friendly features, Apple unveiled iAd, a hosted advertising platform. |
InternetNews
February 19, 2010 |
Video Ads Coming to Android Mobile Applications After a successful rollout on the iPhone, iVdopia's mobile video advertising platform is now available to Android mobile devices. What kind of ads will emerge? |
The Motley Fool
July 12, 2010
Greer & Hill |
The 1 Thing People are Missing About the iPhone 4 The Motley Fool talks with Washington Post columnist Rob Pegoraro about smartphones. |
The Motley Fool
July 6, 2010
Anders Bylund |
Is Android for Cheapskates? Are Android users penny-pinching misers or big-spending high rollers? It doesn't matter much to Google. |
BusinessWeek
January 14, 2010
Peter Burrows |
Apple vs. Google How the battle between Silicon Valley's superstars will shape the future of mobile computing. |
The Motley Fool
June 10, 2010
Jordan DiPietro |
Google Takes Aim at Apple Google is upset with Apple's latest ploy to prohibit competitive advertising. |
The Motley Fool
March 25, 2010
Eric Jhonsa |
Google's Big Tablet Mistake By supporting two different operating systems for their devices, Google's making life easy for the iPad. |
InternetNews
May 5, 2010 |
iPad App Prices Holding Steady With iPhone It's only been a month since it shipped, but so far, the price difference for iPad apps is less than a dollar over the average iPhone app, a report finds. |
InternetNews
March 16, 2010 |
Open Source Developers Pick Android Over iPhone More open source projects are moving to Android despite the iPhone's early lead, according to a new study. |
BusinessWeek
April 22, 2010
Peter Burrows |
Apple's Endless Expanding App Universe In 2008, Steve Jobs said, 'Let there be apps.' Now a cosmos full of companies and developers is bound by the laws of Apple -- for better and worse. |
InternetNews
July 12, 2010 |
Will Apple Lose Its Lock on App Stores? New report suggests that rival mobile app stores - led by Android - could take the lead in coming years, shifting developer priorities. |
The Motley Fool
November 2, 2009
Eric Jhonsa |
Is Apple Becoming the Microsoft of Wireless? The App Store's success might make it happen, but challenges remain. |
InternetNews
March 16, 2009
David Needle |
Will Ads Be Key to Free iPhone Apps? Vdopia thinks its ad network can help keep the cost of iPhone apps low or free even as rumors of a 'Premium App Store' from Apple spread. |
InternetNews
September 9, 2010 |
Apple Relents on App Store Guidelines, Developer Rules Mobile app creators get greater flexibility in the tools they use and more visibility into Apple's approval process. |
Fast Company
Pavithra Mohan |
Google Will Let Marketers Target Ads Based On Users' Email Activity Customer Match will let marketers -- only those to whom you have already provided your email address -- show you relevant ads if you are signed into your email while browsing Google search, Gmail, or YouTube. |
PC Magazine
July 14, 2010 |
The Top 100 Free Apps for Your Phone 2010 Supercharge your iPhone, Android, BlackBerry or other smartphone with the 100 best free apps. |
The Motley Fool
February 26, 2010
Tim Beyers |
Why Developers Love the iPhone And why this Fool is still short Palm and Research In Motion. Not all smartphone users are created equal. Those who use iPhones are more apt to buy apps, a new report from AdMob says. |
The Motley Fool
November 17, 2010
Carl Bagh |
Google Voice App Now on Apple iPhone Apple's acceptance of Google Voice and its recent acceptance of an app by Skyfire that translates Adobe flash code into HTML speaks of Apple's slow but imminent conversion towards an open approach regarding its app store. |
BusinessWeek
April 22, 2010 |
How Apple Opened Up--and Made a Fortune How Apple Opened Up -- and Made a Fortune. |
The Motley Fool
October 11, 2010
April Taylor |
Does Amazon + Android = Apple Eater? Why an Amazon app store makes sense. |
The Motley Fool
January 11, 2010
Eric Jhonsa |
3 Keys to Android's Success Google has shown that it has the engineering savvy, partner support, and sense of urgency to give the iPhone a run for its money, but it still has some work to do before its ecosystem matches Apple's. |
Fast Company
Neal Ungerleider |
Google Adds Some Flashy Upgrades To Its iOS App Starting this weekend, Google for iOS now has 3D touch and multitasking. These functions, based on recent Apple additions to their mobile operating system, still aren't available for Android users. |
InternetNews
May 18, 2010 |
Focus On Android Apps at Google I/O It won't be just the new version of the Android OS that gets attention at the upcoming Googlefest. Apps for the phone will also be on display. |
InternetNews
April 29, 2009
Michelle Megna |
The Shelf Life of an iPhone App How long an iPhone app has before users hang up on it - and why advertisers and developers should care. |
InternetNews
November 4, 2009 |
Apple Claims 100,000 Apps, Google Analyzes Them Apple continues to lead in bragging rights for smartphone apps, while Google expands its free Web analytics for mobile developers. |
The Motley Fool
April 12, 2010
Eric Jhonsa |
Android's Numbers Keep Pointing Up Data from multiple research firms shows Android's growing momentum. |
InternetNews
March 26, 2010 |
Mobile Data Traffic Swells 193% You can thank the iPhone for leading the charge when it comes to a massive deluge of new mobile Internet traffic. |
InternetNews
December 15, 2009 |
Android Passes the 20,000 Apps Mark Milestone for the mobile platform backed by Google but the iPhone still has quite a lead. |
The Motley Fool
November 6, 2010
Eric Bleeker |
Essential Apple News: Is Advertising the Next Major Opportunity? The Mac maker rushes to expand its iAd advertising agency and has other legal issues. |
Fast Company
June 2013
Farhad Manjoo |
In The Game Against Facebook, Amazon and Apple, House Google Is Winning Under Larry Page, Google has the one thing its rivals lack -- a coherent, long-term strategy to fight the tech war on every front. |
The Motley Fool
September 20, 2007
Rick Aristotle Munarriz |
Go Go Google Gadget Google takes rich-media advertising to the next level with the unveiling of Google Gadget Ads, interactive ads that allow you to view video, open miniature web pages, submit requests, all while never leaving the ad. |
InternetNews
July 14, 2009 |
Apple Dominates Mobile App Stores as Rivals Near Apple maker crows about its booming consumer business as rivals start carving out their own share of the market. |
InternetNews
March 30, 2010 |
iPad Launching With Pricey App Bonanza Leaked screenshots suggest that when the much-hyped iPad debuts, it will have a full complement of apps, with some prices ranging well into the double digits. |
InternetNews
March 25, 2009
Michelle Megna |
Android, RIM Gain, Smartphone Web Traffic Soars RIM's new mobile app store likely to do better than Microsoft's and Android's mirroring early success of iPhone, according to study. |
InternetNews
September 19, 2007
Nicholas Carlson |
Google Intros Gadget Ads Format Google makes another play for brand advertising dollars with Gadget Ads, non-traditional ad units with interactive, rich media capabilities. |
The Motley Fool
August 17, 2010
Eric Jhonsa |
Waiting for an iPad Killer? Don't Hold Your Breath. Rival tablets might be cheaper than the iPad, but they won't be better. |
Fast Company
May 2009 |
The Ad Guy Omar Hamoui, CEO, AdMob: AdMob is a leading mobile-advertising network that's successfully placing ads in apps. Its clients include Coca-Cola and Paramount Pictures. |
CIO
September 14, 2010
Tom Kaneshige |
Smartphone Owners Will Pay for Apps, Hate Mobile Ads PC users expect web content to be free, but to date, smartphone owners display a much different attitude about mobile content, according to a Nielsen study. |
The Motley Fool
September 9, 2010
Anders Bylund |
Apple Opens Up the App Store Apple has relaxed some of its more infamous restrictions on what you can publish in the app store, and what tools you can use to create your applications. |
InternetNews
March 3, 2009
Andy Patrizio |
Google: Cloud Trumps Apps on Mobile Phones True, Google's got Android. But the head of the search giant's mobile developer program says cloud-based services beats phone apps any day. |
InternetNews
March 31, 2010 |
Android Edges Out iPad in Developer Interest Survey finds that mobile application developers are a bit more amped about building apps for Android devices than the iPad, though Apple's forthcoming device still commands a hefty bit of interest. |
