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The Motley Fool
October 7, 2011
Tamara Rutter |
Don't Buy Social Stocks; Buy Socially Intelligent Companies Three companies using social media to create future revenue.   |
Fast Company
Rachel Gillett |
Infographic: 6 Rules For Managing Your Business's Facebook Page If you're part of the 93% of marketers who use social media for business, then you already understand how much weight it carries for your company, and you likely place a lot of value in your company Facebook page. |
InternetNews
July 22, 2009
Michelle Megna |
Social Media Marketing Makes More Money Deep engagement with consumers through social media channels correlates to better financial performance, says new study. |
Search Engine Watch
November 16, 2009
Ron Jones |
Facebook Marketing 101 Tips on promoting your Facebook fan page, engaging your audience, and how to be found in real-time searches. |
Fast Company
December 2009
Macsai & Wilson |
Facebook and Twitter Offer Businesses Opportunities and Challenges Facebook and Twitter offer businesses both opportunities and challenges around the world: About 60% of users are outside the United States. |
HBS Working Knowledge
May 3, 2004
Wendy Guild Swearingen |
Can Burger King Rekindle the Sizzle? Burger King's chief marketing officer tells a Harvard Business School audience about a new marketing plan to give the burger giant an image makeover. |
The Motley Fool
April 24, 2006
Rick Aristotle Munarriz |
The Battle Over Breakfast With the three largest fast-food chains in the country dishing out foodstuffs to morning traffic, investors must wonder whether the Wendy's entry will come at the expense of Burger King and McDonald's -- or whether it will open up the market even wider. |
Search Engine Watch
April 5, 2011
Kevin Gibbons |
How to Entertain Your Facebook Fans Here are some ideas for entertaining your fans in order to gain that important brand interaction without irritating them. |
Search Engine Watch
November 9, 2009
Ron Jones |
Facebook Fan Pages 101 Marketers, organizations, and businesses can reach out to customers using Facebook's group pages and fan pages. |
The Motley Fool
January 31, 2008
Rick Aristotle Munarriz |
No Whopper Freakout Here Fast-food giant Burger King keeps growing in its fiscal second quarter, bringing to 16 the number of consecutive quarters of consistently higher comps. |
Fast Company
April 2005
Ryan Underwood |
Ruling The Roost Like just about everything advertising agency Crispin Porter + Bogusky does, the Subservient Chicken ad campaign for Burger King is risky and extreme. It's also very, very smart. |
Search Engine Watch
February 10, 2011
Kaila Strong |
Social Lessons Learned on Super Bowl Sunday Using social media to round out your brand marketing efforts has multifaceted benefits. It's good to see that some big brands are realizing the importance in streamlining their efforts. |
The Motley Fool
December 4, 2008
Rick Aristotle Munarriz |
What's a Whopper Virgin? Burger King goes around the world for a risky ad campaign. |
The Motley Fool
January 15, 2009
Rick Aristotle Munarriz |
Burger King's Snuffed-Out Stunt BK's "Whopper Sacrifice" on Facebook gets people talking, if not chewing. |
Entrepreneur
January 2010
Gwen Moran |
Franchises Go Social Can your franchise benefit from social media? Find out how the best franchises used this medium to their advantage. |
Search Engine Watch
March 16, 2011
Gareth Owen |
Top 13 Social Media Ranking Factors for SEO Looking to carry out an investigation into whether social media is a big influencing on search engine optimization? Monitoring these social media metrics will help you base your insights on more empirical data. |
CRM
September 13, 2011 |
Facebook Fans More Likely to Recommend a Brand, Buy Products Report on consumer behavior highlights the need for small businesses to be active on Facebook. |
Fast Company
Neal Ungerleider |
Facebook To Start Sharing Ad Revenue With Video Partners The move is similar to YouTube's profit-sharing mechanism, and is aimed at the same brands that work with YouTube. |
Search Engine Watch
December 1, 2008
Erik Qualman |
Social Community: Free Pancakes Anyone? Human beings long for a sense of community, like a charity pancake breakfast, and this isn't lost with social media. Starbucks, Ben & Jerry's and others gave freebies on Election Day - did it work as well as fresh pancakes? |
The Motley Fool
January 6, 2012
Alex Planes |
Can Your Favorite Stocks Buy Love on Facebook? These companies have the most loyal customers. |
Search Engine Watch
August 16, 2010
Kaila Strong |
Targeting Your Facebook Messaging For the Greatest Impact Understanding your audience and interacting with them appropriately is the key to unlocking your success on Facebook. Get to know them, figure out what makes them want to engage with your brand, rinse, and repeat. |
The Motley Fool
December 13, 2005
Stephen D. Simpson |
Pernod's Done With Doughnuts As Pernod looks to divest non-alcohol businesses, Dunkin' Donuts ends up back in American hands. This could prove to be the beginning of an interesting story for investors. |
The Motley Fool
September 29, 2011
Robert Eberhard |
Growth Ahead for Dunkin' Brands? In order for Dunkin' Donuts to live up to its current advertising slogan of "America Runs on Dunkin'," it needs to compete with national and regional favorites to establish a truly national brand. |
InternetNews
August 21, 2009 |
Facebook Pages Publish to Twitter With New Tool Promotional marketing on the top social networking site just got easier with a new tool that automatically publishes Facebook Pages content to Twitter. |
The Motley Fool
June 11, 2010
David Williamson |
The King Has No Spare Ribs Does Burger King's better-than-expected rib promotion signal an industry trend? |
The Motley Fool
December 27, 2004
Dave Marino-Nachison |
Brewers Flex Marketing Muscles Mini-controversies over beer ads reflect the mature market's short-term sales pressures. |
The Motley Fool
January 16, 2009
Rick Aristotle Munarriz |
This Week's 5 Dumbest Stock Moves Weekly dumb stock moves: Bank of America pleads for more bailout money... Has Apple been jerking its shareowners around?... Apple loses market share to netbook leader Acer... Whopper Sacrifice app was unsurprisingly pulled from Facebook... Chipotle Mexican Grill pulls an iPhone app... |
BusinessWeek
December 20, 2004
William C. Symonds |
A Java Jolt For Dunkin' Donuts Dunkin' Donuts CEO Jon L. Luther has launched an ambitious growth plan that has left Krispy Kreme sitting at the counter. But can he brew up a strategy to take on Starbucks? |
InternetNews
September 10, 2009 |
Facebook Rolling Out Twitter-Like Update Tags Coming Facebook feature will enable users to tag friends when they post status updates. |
The Motley Fool
February 5, 2007
Alyce Lomax |
Do You Want Fries With That? Consumer Reports says McDonald's has the best coffee. What does that mean for Starbucks? Investors, take note. |
The Motley Fool
April 27, 2007
Rick Aristotle Munarriz |
Burger King Gets Fatter The fast-food giant keeps growing in its fiscal third quarter. Investors, take note. |
The Motley Fool
May 9, 2011
Russ Krull |
One Sweet IPO Is it time to buy the doughnuts? |
BusinessWeek
May 13, 2010
Benjamin Wallace |
Iced Coffee Inc. Iced coffee has broadened its appeal -- and large corporations such as Starbucks and McDonald's have taken notice |
The Motley Fool
December 27, 2006
Rick Aristotle Munarriz |
Burger King Overthrown in Europe For a company that just went public earlier this year and is just starting to turn things around, the timing couldn't be much worse for a little overseas tension. |
The Motley Fool
December 12, 2011
Jeremy Bowman |
I Was Wrong About Starbucks It was nearsighted of me to think the coffee king wouldn't recover from its 2008 follies. |
