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Search Engine Watch
October 25, 2010
Bas van den Beld |
Alternative Search Engines Marketers Should Pay Attention To You won't find these search engines in the search market share lists alongside Google, Bing, and Yahoo, but they see lots of traffic and offer opportunities for all search marketers.   |
InternetNews
January 21, 2009
Judy Mottl |
Tweeters Beat Out Diggers Micro-blogging site surpasses link sharing activity, Hitwise reports. |
Searcher
September 2010
David Mattison |
The Twittering of the Search World In this article, I look at some of the ways in which the three biggest search engines, along with Twitter Search and several other third-party vendors, attempt to fine-tune the ceaseless cacophony of Twittering tweeps to extract useful information for your queries. |
Search Engine Watch
May 9, 2011
Guillaume Bouchard |
6 Ways to Socialize Your SEO & Content Strategy Traditional onsite SEO and backlinks are still fundamental. But if you really want to get competitive with your SEO strategy, you need to send search engines the right "social signals" that your site and pages deserve to rank well. |
Search Engine Watch
May 4, 2010
Eric Enge |
Google Killer? Enough Already! All of the prospective "Google killers" have had something to offer, but none of them are near replacing Google. Here's why. |
Search Engine Watch
September 13, 2010
Kaila Strong |
Search and Social: Are You Missing Out? Examining social media's impact on search, and how best to integrate a bit of social into your search engine marketing (or search into your social media marketing). |
Search Engine Watch
December 17, 2010
Frank Watson |
Search is Search, Social is Social: Treat Them Separate SEOs should keep doing the normal things to improve rankings in the SERPs. Tweets and Likes may generate some traffic, but these "social signals" won't magically help your site rise in Google or Bing's organic results. |
Search Engine Watch
May 13, 2008
Carrie Hill |
Small Business Owners Need Twitter and LinkedIn Keeping up with what's going on in your industry and creating a community you can talk with are key factors that successful web businesses employ. |
Search Engine Watch
February 22, 2011
Erez Barak |
Search + Social: A Growing Relationship Make sure you're tracking, measuring, and analyzing three key indicators in real time: SEO, social, and business. |
Search Engine Watch
June 7, 2010
Bas van den Beld |
Search & Social Media in the Dutch Elections, Part 2: YouTube Holland's political candidates have embraced YouTube this election, but are they using it well to have real discussions with voters, or are they treating it like old media? |
Search Engine Watch
May 19, 2010
Simon Heseltine |
Can Facebook Drive Great Traffic to Websites? Data from April suggests maybe sites don't need to be as beholden to the big three search engines as we may think. |
InternetNews
December 10, 2009 |
Yahoo Throws More Love Twitter's Way Expanded integration of relevant Twitter tweets into search results keeps pace with announcements by Google and Microsoft. |
Search Engine Watch
March 22, 2011
Erez Barak |
The Social Evolution of Search Engine Result Pages How Google is changing the way they integrate Twitter results into search results, how Bing is evolving their inclusion of Facebook Like data in SERPs, and what the changes mean for online marketers. |
The Motley Fool
February 18, 2009
Tim Beyers |
Here's How Twitter Gets Rich Twitter has become an immensely popular destination for newsmakers and news seekers. Its user base is up 900% year over year. Traffic is such that monetizing it with ads would be easy, but the company's founders have bigger plans. |
InternetNews
March 12, 2010 |
Twitter Takes Geo-Location Feature Live Now you can let the twitterverse know where you're tweeting from. But why? |
Search Engine Watch
April 6, 2009
Ron Jones |
Twitter 101, Part 2 Part 1 was all about understanding Twitter, its benefits, and initial setup. Now it's time to introduce you to tools and resources that will help you make the most out of Twitter. |
Search Engine Watch
October 11, 2010
Kaila Strong |
Social Search Commands for Everyday Use Whether you're looking for link building opportunities, business prospects, videos, or just want to know what's being said in your industry, about your brand, or a product, these social search engines can help you easily find what you're looking for. |
Search Engine Watch
August 19, 2010
Jason Tabeling |
The Growing Importance of Search Networks and Partnerships Understand traffic sources and how the search engines are set up. Out-optimize your competition. Maximize your accounts. |
Search Engine Watch
August 24, 2010
Eric Enge |
Why You Shouldn't Pursue the Long Tail Don't optimize only for the long tail. Instead, build a site that search engines will view as "trusted" to capitalize and grow traffic over time. |
Search Engine Watch
May 19, 2009
Mark Jackson |
Is Twitter a Google Killer? Not Yet The easier a search engine is to manipulate, the less likely it is to deliver quality results. Right now, Twitter Search is just too easy to manipulate. |
Search Engine Watch
October 30, 2009
Michael Boland |
Local and Social: It's all Coming Together Google and Bing strike deals giving them access to real-time social feeds. What does it mean for the future of local search? |
Search Engine Watch
August 3, 2009
Ron Jones |
Link Building Tactics 101, Part 2 Concentrate on offering something of value to the online community/industry to demonstrate why they should visit your site. Focus on the idea of reaching out to others and building quality connections that make sense. |
Search Engine Watch
October 22, 2009
Sage Lewis |
All Links Are Not Created Equal As link building evolves and changes over time, we need to look at a variety of factors that determine whether a link is useful. |
Search Engine Watch
March 24, 2010
Kevin Gibbons |
Should You Worry About Real-time Search? Marketers think real time search is a flop. Google thinks it improves relevancy of search results. Who's right? |
Search Engine Watch
July 3, 2009
Frank Watson |
Is Twitter Killing Other Online Activities? The world may be all a-Twitter, but it seems the inordinate amount of time now spent there is costing other places traffic. Is it possible that Twitter is the new community that will, in time, see the demise of forums? |
InternetNews
October 21, 2009 |
Bing Bags Twitter Microsoft's Bing search engine now adds real-time tweets from Twitter in its results, with Facebook updates to come. |
Search Engine Watch
July 28, 2009
Eric Enge |
Invest Time in Twitter Now for Long-Term Rewards Links are still the short-term payout. But there may come a time where "social media mentions" are a factor in search engine rankings, or when Twitter sends your site thousands or tens of thousands of visitors per day. |
Search Engine Watch
March 16, 2011
Gareth Owen |
Top 13 Social Media Ranking Factors for SEO Looking to carry out an investigation into whether social media is a big influencing on search engine optimization? Monitoring these social media metrics will help you base your insights on more empirical data. |
Fast Company
Alice Truong |
CIA Joins Twitter: "We Can Neither Confirm Nor Deny That This Is Our First Tweet" The Central Intelligence Agency made its Twitter debut Friday with a cheeky tweet that has been shared more than 50,000 times in its first hour. |
Search Engine Watch
June 15, 2010
Kevin Gibbons |
10 Things You Need to Know to Get Started on Twitter Doing social media badly is far worse than failing to do it. Tips on how to get started on Twitter and use it effectively to spread the word about your brand or small business. |
Search Engine Watch
February 4, 2011
Derek Edmond |
5 Ways Twitter Can Be Leveraged for B2B Search Engine Marketing Engagement is a critical ingredient for seeing measurable results from Twitter on SEM initiatives. Ongoing dialogue is what makes Twitter valuable in B2B organizations. |
Search Engine Watch
June 11, 2009
Kevin Newcomb |
Putting the M Back in SEM If you wait around long enough, anything will come back in style. Now that the link economy has sprung up, flourished, and begun to recede, marketers are once again paying attention to customer needs. |
InternetNews
March 9, 2009
David Needle |
Twitter Gets Brand-Tracking Tool Omniture says its SiteCatalyst program provides analysis of what Twitterers are saying about brands. |
Search Engine Watch
July 18, 2008
William Flaiz |
The Holy Grail of SEO The imprecise nature of search engine optimization can put clients on edge. A reliable traffic prediction metric is truly the Holy Grail for search marketers. |
InternetNews
June 3, 2010 |
Bing Gains Ground But Google Reigns Supreme A year after its launch, Microsoft's search engine Bing has managed to carve out a modest 3.5 percent foothold in the search market while Google commands nearly 90 percent. |
Fast Company
P. Claire Dodson |
10 Brutally Honest Slogans For Twitter The hashtag #GiveTwitterASlogan has been trending on Twitter since early Tuesday morning, with more than 25,000 users suggesting slogans for the social network. |
InternetNews
June 12, 2009
Mike Elgan |
Is Twitter Dead? Who Killed It? Statistics about Twitter usage show a far different picture than the media hype suggests. Why did Twitter jump the shark? |
Search Engine Watch
June 22, 2010
Garry Przyklenk |
How to Optimize Your Videos for SEO This checklist will help you optimize your YouTube videos and gain top rankings in the SERPs. Also, bonus tips for optimizing hosted videos. |
Search Engine Watch
December 29, 2010
Horst Joepen |
2010 to 2011; What SEO's Have Seen, Learned And Can Look Forward To A summary of new SEO factors which came into play in 2010 and how they might play out in 2011. |
InternetNews
April 13, 2010 |
Twitter Settles on a Business Model At long last, Twitter decides to go with promoting business tweets as its core way of making money. |
Search Engine Watch
January 13, 2011
Kaila Strong |
Are You Losing Out On Targeted Social Media Traffic? An overview of the top social media referrer sites, and a few best practices to help you in your social media marketing efforts. |
Search Engine Watch
August 29, 2008
William Flaiz |
There's No Secret Recipe to SEO Some marketers are looking for a secret, step-by-step recipe to SEO success. But while a general framework is necessary to be effective, the search engine optimization process must be adaptable. Here are some tips for guiding you down the path to SEO success. |
InternetNews
April 2, 2009
Andy Patrizio |
Profit Potential Seen in Updated Twitter Search Users can now search through tweets for relevant keywords, giving users an idea whom to follow and Twitter a chance to monetize its service. |
InternetNews
March 2, 2010 |
Google, Microsoft & Yahoo Tout Real-Time Results Representatives from the three leading search engines, Google, Yahoo and Bing, discuss and debate their strategies for bringing real-time results to their search engines. |
Search Engine Watch
January 11, 2011
Kristi Hines |
Is Link Relevance as Effective as Anchor Text? Obtaining links from high authority pages will increase your site's authority. Here's how to find pages with strong relevance to the keywords for which you want to rank. |
Search Engine Watch
August 21, 2009
Frank Watson |
Is Google the Lazy Man's Marketing Method? Is it lazy to focus the majority of your marketing efforts on Google, or just common sense? Is it worth our time to focus on other search engines, social media, and other non-Google marketing online? |
The Motley Fool
March 28, 2011
Anders Bylund |
No Camera? You Can Still Post YouTube Videos! Who needs a camera when there are so many animation tools available for free? Google has a stranglehold on the personal video market and is only gripping it a little tighter today. |
InternetNews
October 1, 2009 |
Twitter Has 'Lists' and Location on Tap Twitter has new features designed to help users store and manage accounts. The company also is moving ahead with a geolocation API. |
Search Engine Watch
November 17, 2008
Frank Watson |
Creating Simple, Yet Impressive Charts A graph can illustrate the results of your SEO efforts in ways that numbers just can't. |
Search Engine Watch
May 6, 2009
Eric Enge |
Look to Your Other Opportunities Vertical search engines offer huge potential opportunities for publishers, yet many organizations fail to take advantage of them. The potential traffic may be smaller, but there's less competition in image search, product search, news search, and other verticals. |
