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Search Engine Watch
June 17, 2010
Peter van der Graaf |
SEO & Link Building: The Domain Authority Factor Tips on how to gain authority, use it to your own benefit, and avoid Google penalties.   |
Search Engine Watch
March 16, 2011
Gareth Owen |
Top 13 Social Media Ranking Factors for SEO Looking to carry out an investigation into whether social media is a big influencing on search engine optimization? Monitoring these social media metrics will help you base your insights on more empirical data. |
Search Engine Watch
October 30, 2009
Michael Boland |
Local and Social: It's all Coming Together Google and Bing strike deals giving them access to real-time social feeds. What does it mean for the future of local search? |
Search Engine Watch
January 6, 2011
Guillaume Bouchard |
Using Social Media to Boost Search Rankings Social media can be used for more than branding, customer service, PR, and retention. It can also be used to support your rankings in the SERPs. |
Search Engine Watch
May 9, 2011
Guillaume Bouchard |
6 Ways to Socialize Your SEO & Content Strategy Traditional onsite SEO and backlinks are still fundamental. But if you really want to get competitive with your SEO strategy, you need to send search engines the right "social signals" that your site and pages deserve to rank well. |
Search Engine Watch
February 22, 2011
Erez Barak |
Search + Social: A Growing Relationship Make sure you're tracking, measuring, and analyzing three key indicators in real time: SEO, social, and business. |
Search Engine Watch
January 11, 2011
Kristi Hines |
Is Link Relevance as Effective as Anchor Text? Obtaining links from high authority pages will increase your site's authority. Here's how to find pages with strong relevance to the keywords for which you want to rank. |
Search Engine Watch
May 20, 2010
John Lynch |
Powerful SEO Content: Understanding Breadth of Coverage More credible pages leads to more authority and greater opportunities to rank for competitive terms. Here are four ways to demonstrate breadth of coverage to search engines. |
InternetNews
June 22, 2009
David Needle |
The Real-Time Web Plays Catch-Up Twitter's not the only way to find out what's happening right now. |
Search Engine Watch
November 4, 2010
John Lynch |
Deconstructing Link Value Factors Links are the primary driver of domain authority and the key to ranking quality content. An outline of the factors that affect the value of a link. |
Search Engine Watch
July 27, 2010
Eric Enge |
12 Ways Your SEO Mileage May Vary If you've spent time analyzing search results for a variety of queries, you've likely seen results you can't easily explain. Here's why this happens. |
Search Engine Watch
September 9, 2010
John Lynch |
Creating an Effective Keyword Portfolio Means Understanding the Search Landscape This quick guide will give webmasters and SEMs the power and ability to understand the likelihood of ranking for a keyword using a competitive analysis. |
Search Engine Watch
March 24, 2010
Kevin Gibbons |
Should You Worry About Real-time Search? Marketers think real time search is a flop. Google thinks it improves relevancy of search results. Who's right? |
Search Engine Watch
May 10, 2011
Nichola Stott |
Why Search Engines Should Use Social Signals as Ranking Factors Social signals - from author authority to number of re-tweets to number of "likes" - should (if not now, then very soon) be some component of Google's algorithm. |
Search Engine Watch
August 3, 2009
Ron Jones |
Link Building Tactics 101, Part 2 Concentrate on offering something of value to the online community/industry to demonstrate why they should visit your site. Focus on the idea of reaching out to others and building quality connections that make sense. |
Search Engine Watch
July 7, 2009
Mark Jackson |
Top Signs Your Site Isn't Ready for Prime Time, Part 2 We've already looked at three of the common failings of Web sites for "newbies" who are trying to figure out SEO. Now let's look the title tag, domain age, and link building to see if your Web site is ready for prime time. |
Search Engine Watch
December 15, 2010
Gareth Owen |
How Will SEO Evolve in 2011? SEO, rather than being purely an ongoing process of optimization, will be more influential as part of a campaign-led marketing strategy. We'll need to work with our clients to ensure this happens. |
Search Engine Watch
January 19, 2011
Gareth Owen |
Social Media Links and SEO -- Spam Ye Not! Social media links have been increasingly making their presence felt in the SERPs. It appears as though the engines (in particular Google) may be responding to an increase in manipulative social activity. |
Wired
October 2009
Clive Thompson |
Clive Thompson on How the Real-Time Web Is Leaving Google Behind People increasingly turn to the Internet for up-to-the-minute information everything. Pundits call it the real-time Web. It's upending the Internet as we've known it, and it's not something that Google can easily dominate. |
Search Engine Watch
April 22, 2010
John Lynch |
Analyzing the 9 Most Common Link Building Strategies A detailed breakdown of all link major link building tactics, an analysis of costs and benefits, and the risks of incurring a penalty from a search engine. |
Searcher
September 2010
David Mattison |
The Twittering of the Search World In this article, I look at some of the ways in which the three biggest search engines, along with Twitter Search and several other third-party vendors, attempt to fine-tune the ceaseless cacophony of Twittering tweeps to extract useful information for your queries. |
InternetNews
March 2, 2010 |
Google, Microsoft & Yahoo Tout Real-Time Results Representatives from the three leading search engines, Google, Yahoo and Bing, discuss and debate their strategies for bringing real-time results to their search engines. |
Search Engine Watch
September 13, 2010
Kaila Strong |
Search and Social: Are You Missing Out? Examining social media's impact on search, and how best to integrate a bit of social into your search engine marketing (or search into your social media marketing). |
InternetNews
November 19, 2009 |
Yahoo Adds Twitter to News Results Breaking news stories now highlight relevant top Twitter feeds. |
Search Engine Watch
January 27, 2011
Peter van der Graaf |
Local Search: Your Address is the New Link A look at some of the changes local search results are bringing to SEO -- especially link building. |
Search Engine Watch
March 22, 2011
Erez Barak |
The Social Evolution of Search Engine Result Pages How Google is changing the way they integrate Twitter results into search results, how Bing is evolving their inclusion of Facebook Like data in SERPs, and what the changes mean for online marketers. |
Search Engine Watch
April 1, 2010
Mark Drummond |
Why Search Marketers Should Care About the Real-time Web What's the real-time Web all about, how does real-time search fit in, and why should you care? |
Search Engine Watch
April 12, 2010
Bas van den Beld |
How to Gain Traffic Using Twitter, YouTube Recent developments on Twitter, YouTube will change the lives of search marketers, and show us a new way to look at (non-Google) traffic sources. |
Search Engine Watch
March 15, 2010
Bas van den Beld |
Did Bing Outsmart Google in Their Real Time Results Strategy? A new study shows that the real time results in Google are overlooked by most users. Will Bing rule as a real time search engine, or does Google have another trick up their sleeve? |
InternetNews
July 10, 2009
Susan Kuchinskas |
Is Sparq the Future of Twitter? New service says it's "AdWords for Twitter." |
InternetNews
July 2, 2009
David Needle |
Bing Brings Twitter Into the Mix Microsoft dabbles in real-time search, announcing that Bing will search some of Twitter. |
BusinessWeek
August 6, 2009
Robert D. Hof |
Betting on the Real-Time Web No one knows how the microblogging site Twitter and similar online social networks will make money, but investors see a new Web revolution. |
Search Engine Watch
March 27, 2009
Frank Watson |
Does Twitter Reflect a Change in How We Search? Google will always be a major presence on the Web, and the place to go for certain types of information. When once we looked to the engines for all quick finds of needed information, we're now getting some of that from the global village of social media. |
Search Engine Watch
December 8, 2010
Kevin Gibbons |
10 Top Tips For Really Ramping up Retweets When a post goes viral on Twitter, it can help your SEO and social media marketing. Here's how you can get people to tweet your stuff? |
InternetNews
December 10, 2009 |
Yahoo Throws More Love Twitter's Way Expanded integration of relevant Twitter tweets into search results keeps pace with announcements by Google and Microsoft. |
Search Engine Watch
April 14, 2011
P.J. Fusco |
Google's Panda Update + Social = New Enterprise SEM Opportunities The elimination of link farms and content scrapers, along with the introduction of signals from authoritative social media networks, have combined to create new opportunities for enterprise-level search marketers. |
InternetNews
February 12, 2010 |
Wowd Ups Its Real-Time Search Game In version 2 of the Wowd search engine, real-time results are streamed with more emphasis on discoverability, and it has a quality privacy advocates will love. |
Search Engine Watch
May 25, 2010
Mike Grehan |
Saying Goodbye to Search Engines Just as the challenges of indexing the web was a major topic of interest to the research community back in the '90s, the unique challenge of capturing and making sense of real-time data is the current research hot potato. |
InternetNews
November 17, 2009 |
Factery Aims to Go Beyond URLs in Search Results Initial release lets developers add FactRank technology to get authoritative results. |
Search Engine Watch
June 15, 2010
Kevin Gibbons |
10 Things You Need to Know to Get Started on Twitter Doing social media badly is far worse than failing to do it. Tips on how to get started on Twitter and use it effectively to spread the word about your brand or small business. |
Search Engine Watch
December 1, 2009
Herndon Hasty |
That's so 2004: Everything Old Is New Again Taking care of the fundamentals will ensure that your business can withstand the biggest changes. It will also give you the time and resources necessary to pursue the newest and most aggressive strategies to layer on top of a firm foundation. |
Information Today
May 21, 2015 |
Google Adds Tweets to Mobile Searches Mobile device users will now see tweets in their Google search results. |
Search Engine Watch
May 13, 2008
Carrie Hill |
Small Business Owners Need Twitter and LinkedIn Keeping up with what's going on in your industry and creating a community you can talk with are key factors that successful web businesses employ. |
Search Engine Watch
August 12, 2010
John Lynch |
SEO for Start-ups: Build Authority Offsite How new online businesses can quickly create organic visibility while simultaneously building trust and authority within their domain. |
Search Engine Watch
September 1, 2010
Jeremy Bencken |
6 Metrics You Need to Manage Link Building You can't manage what you don't measure. When it comes to building a sustainable link building process, measurement is everything. |
Search Engine Watch
July 21, 2009
Mark Jackson |
Brand Promotion Online -- Signals for Today's SEO Well, you may have heard it mentioned that Google wants to rank brand Web sites. It isn't so much that Google only wants to rank big brands. But they do like all of the signals that these big brands carry. |
Search Engine Watch
August 4, 2010
Jeremy Bencken |
New Strategies for Getting Links from Newspapers The recent difficulty of obtaining links in news coverage requires some strategic adjustments for link builders. Here are some tips to help your public relations efforts yield links. |
Search Engine Watch
October 19, 2010
Ryan DeShazer |
Social Media + Search Marketing = B2B Marketing Success B2B marketers are increasingly using social and search together. Here's how to quantify those efforts and how the two will become even more closely aligned in the months and years ahead. |
Search Engine Watch
August 13, 2010
Nichola Stott |
Internal Link Housekeeping To get the best from your internal link strategy, it's a good idea to perform regular housekeeping checks looking at these three areas. |
Information Today
March 5, 2009 |
Tsavo Launches Twithority Search Engine for Twitter Twithority returns Twitter search results rapidly, looking back as many as 1,000 results. |
