| Similar Articles |
|---|
 |
Fast Company
November 2009
Chuck Salter |
Can Hulu Save Traditional TV? Can Jason Kilar and his hit site Hulu save traditional TV from itself while remaking it for the future?   |
The Motley Fool
August 24, 2010
Balasubramanyam Seshan |
Hulu IPO Is Mixed Bag for Advertisers Is Hulu a real threat to YouTube? |
BusinessWeek
January 16, 2006
David Kiley |
Television: Counting The Eyeballs In the TiVo Age, Madison Ave is turning to services that explain which ads work. |
The Motley Fool
January 18, 2007
Steven Mallas |
Nielsen Now Rates TV Ads Adjusting to the digital age, new ratings will track commercials' popularity. Whatever occurs, a better system to collect viewer data should eventually benefit advertisers and networks alike. |
The Motley Fool
August 16, 2010
Surojit Chatterjee |
Hulu Considers IPO, but Investors May Keep Away The world's No. 2 online video streaming site Hulu is reportedly mulling an initial public offering (IPO) that could leave it richer by at least $2 billion -- provided it manages to attract enough investors. |
InternetNews
February 20, 2009
Kenneth Corbin |
Hulu Spat Shows Online Video Walls Still Intact Popular online TV site pulls content from CBS's TV.com and nixes its sharing with the Boxee Web-to-TV service. |
BusinessWeek
May 22, 2006
Ronald Grover |
The Sound Of Many Hands Zapping As new numbers show ad-skipping DVRs on the rise, advertisers press for lower rates. |
BusinessWeek
October 22, 2009
Ronald Grover |
CBS Is Looking More Like a Tiffany Network Its audiences are grayer than the average, but they're also bigger -- and advertisers like their purchasing power |
Wired
November 27, 2007
Troy Patterson |
TV Cocks Its Young Guns to Deliver New Media Programming Quincy Smith, Age: 35, Title: President, CBS Interactive... Albert Cheng, Age: 37, Title: Executive VP, digital media, Disney-ABC Television Group... etc. |
BusinessWeek
November 24, 2009
Ronald Grover |
Hulu's Tough Choices Viewers love the site's free shows, but it's losing a bundle and may soon have to start charging. |
InternetNews
October 29, 2007
Susan Kuchinskas |
Hulu: IPTV Like Advertisers Want It Hulu, the much-anticipated video-streaming service from News Corp. and NBC, opened in private beta today. The service could have an edge in attracting advertisers. |
HBS Working Knowledge
January 29, 2014
Michael Blanding |
Super Bowl Ads for Multitaskers Harvard Business School professor Thales S. Teixeira explains how advertisers can step up their game to capture viewer attention of many viewers who are also using smartphones and laptops. |
BusinessWeek
November 26, 2007
Jon Fine |
Data Geeks Make Good IAG delivers precise data on which TV ads are resonating. Now it's headed online. |
The Motley Fool
October 27, 2009
Anders Bylund |
How Hulu Plans to Wreck Itself Hulu is thinking about charging for its videos. That's playing with fire, my friends. |
The Motley Fool
April 5, 2006
Alyce Lomax |
NBC Tries Speed Ads Advertising disruption is well under way as NBC Universal attempts to see whether a shorter commercial break will retain viewers' attention better. |
The Motley Fool
April 10, 2006
Rick Aristotle Munarriz |
Get Desperately Lost for Free The family entertainment giant will offer free, ad-supported streams of its hit ABC shows later this month. The shows, available the day after they first air on TV, will feature fresh ads that viewers won't be able to skip. |
InternetNews
April 30, 2009
Michelle Megna |
Hulu, Disney Strike Deal on ABC TV Shows, Movies On the heels of last month's YouTube deal, Disney's latest online venture is an equity stake in rival Hulu. |
The Motley Fool
May 29, 2007
Steven Mallas |
Quick Take: Slick Ads Slide Inside TV Shows If networks and advertisers work together and get people to stop fast-forwarding through spots, this will benefit all the media companies and increase the value of network inventory. |
The Motley Fool
October 4, 2010
Matthew Brown |
Keep an Eye on CBS Advertising is picking up. If it stays that way, CBS stock will follow. |
The Motley Fool
March 3, 2010
Rick Aristotle Munarriz |
No Colbert for You, Hulu Comedy Central pulls its programming from the popular streaming site. |
BusinessWeek
September 24, 2007
Burt Helm |
Cable Takes A Ratings Hit Cable companies will suffer under Nielsen's new system, which counts who's watching the ads. |
The Motley Fool
June 30, 2010
Anders Bylund |
Hulu Plus: No Threat to Netflix Enhanced Hulu service looks pretty good, but it shouldn't worry Netflix. |
Home Theater
April 2, 2010
Mark Fleischmann |
iPad Signs Up Video Partners CBS, ABC, Netflix, and Flickr to provide content for new platform. |
Home Theater
August 7, 2009
Mark Fleischmann |
Pay to Skip Ads, See Ads Anyway Commercials overrun former bastions of commercial-free viewing. |
Fast Company
Neal Ungerleider |
Why Twitter Loves TV The television and ad industries want to microtarget households. Twitter is trying to help them reach their goal and make money for itself. |
The Motley Fool
August 25, 2006
Tim Beyers |
Has TV Land Gone Loony? Between a stunning court victory over EchoStar and the desperate cry of advertising by grocery, all signs point toward TiVo as the portal through which the future of TV is being defined. Is it time to buy the stock? |
Fast Company
November 2009
Dan Macsai |
Cut Your Cable: Hulu's Top 10 TV Shows "Family Guy" and "The Office" are leaders on Hulu's top 10 list of TV shows. |
Home Theater
July 17, 2009
Mark Fleischmann |
Comcast Online Venture Attracts Networks Subscribers will access cable shows online, with ads, but no extra fee. |
PC Magazine
June 23, 2011
Jeffrey L. Wilson |
Hulu Plus (for iPad) Hulu Plus for iPad brings HD visuals and a deep well of television content to Apple's slate, but its movie library is lacking and not every program is available for viewing. |
The Motley Fool
June 25, 2007
Anders Bylund |
"Live +3" Is the New Currency TV advertising is changing, and the networks had better keep up. Fortunately, they're trying to. |
The Motley Fool
February 21, 2007
Rick Aristotle Munarriz |
Hating on YouTube More networks are getting jittery over Google's YouTube site. But networks may be leaving money on the table by sidestepping YouTube. |
The Motley Fool
August 22, 2007
Rick Aristotle Munarriz |
Take the YouTube Challenge Google's video-sharing site introduces InVideo ads, small ad overlays within some of its most popular videos. Current blogs indicate that viewers are not thrilled with the idea. |
Fast Company
November 2009
Dan Macsai |
Hulu's Competitors: The Wild World of Web TV Media giants and start-ups - not to mention pirates - are chasing an online-video audience of 158 million. Here's how key players connect to, and compete with, Hulu. |
InternetNews
September 28, 2007
Nicholas Carlson |
CBS Enlists Viewers to Promote Content CBS looks to user-generated content as rivals networks put full episodes on the Web. |
The Motley Fool
October 14, 2011
Evan Niu |
Hulu Goes It Alone Hulu's owners call off the sale after suitors' bids fall short. |
Home Theater
May 6, 2009 |
Hulu Gets Disney The video streaming site Hulu got a new high-profile partner last week with the announcement that Disney movies and TV shows would be available. |
Inc.
June 2009
Kasey Wehrum |
Run Cheap TV Commercials with Google TV Ads With Google's TV ad service, small companies can buy low-cost TV commercials on national cable channels. |
Fast Company
November 2013 |
New Research Says That Women Will Like Either Your Brand or Themselves--Not Both Don't make ads that are threatening to women. |
BusinessWeek
May 23, 2005
Ronald Grover |
Mad Ave Is Starry-Eyed Over Net Video The pictures are fuzzy and the sound can be iffy, but online ads that meld TV with the Web are grabbing more of the action. Advertisers view online video as a laboratory for new ways to connect with customers. |
InternetNews
September 24, 2007
Nicholas Carlson |
Web Video Ads Will Not Save Your Soul Now Google and AOL have the numbers they need to get marketers to move their ad spend from television to new Web video advertising formats. |
The Motley Fool
October 9, 2006
Rick Aristotle Munarriz |
CBS Eyes YouTube CBS and YouTube team up for content distribution. Google may soon discover that its biggest competitor in its bid for YouTube may be YouTube itself. |
The Motley Fool
June 28, 2011
Travis Hoium |
Hulu Needs Google If it wants to compete with Netflix, that is. |
BusinessWeek
March 13, 2006
Timothy J. Mullaney |
March Madness: CBS's Killer App CBS's Webcast of the NCAA tournament could turn the corner for video on the Net. |
Wired
September 22, 2008
Frank Rose |
Free, Legal and Online: Why Hulu Is the New Way to Watch TV Fox and NBC were going to make the Internet safe for television! They were building a "YouTube killer"! And they were calling it Hulu! |
BusinessWeek
October 29, 2009
Helm & Grover |
Don't Touch That Dial Networks are creating ads -- with their stars and sets -- to keep viewers tuned in. |
The Motley Fool
November 18, 2004
Rich Duprey |
TiVo Pauses Fast-Forwarding New technology will still allow advertising to get through to viewers. |
BusinessWeek
June 25, 2007
Jon Fine |
Not Bad, For A TV Network CBS's online strategy is to go with what it knows: ad-based revenue. |
Salon.com
September 11, 2000
Damien Cave |
When Big Brother knows you watch "Big Brother" TiVo helps you find and record TV shows it thinks you'll like, and shares your viewing habits with networks and advertisers. |
HBS Working Knowledge
October 12, 2011
Carmen Nobel |
Creating Online Ads We Want to Watch Advertisers should include a surprise at the beginning of an online commercial. |
InternetNews
July 14, 2009 |
CBS to Join Comcast's On Demand Trial CBS has joined forces with Comcast, signing on as the first broadcaster to participate in the cable provider's On Demand Online trial, which delivers free TV content on the Web to Comcast's subscribers. |
