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March 2005
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Go Live They've got questions, you've got answers. Now you can reach out to your prospects and keep them happy with live chat on your site.   |
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October 2010
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How Can I Help You? Proactive businesses that utilize chat technology to engage Web visitors are seeing higher conversion rates. So why aren't you? |
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November 2011
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Marketing Dollars Move to Interactive Spending in this segment will rival TV advertising by 2016. |
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August 20, 2008
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What Are You Converting? Many people view conversions as large-scale events, such as product sales or sign-ups for a service. But a conversion can mean many things, depending on the site. |
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November 25, 2011
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Why Legacy Chat Doesn't Cut It How to better engage customers and enhance your brand in today's digital world where many buyers expect real-time engagement online. |
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What Is the Desired Conversion Action? Understanding your conversion actions is the key to landing page optimization success. Knowing what to measure for different situations can help you optimize your site for the right goals. |
The Motley Fool
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ATG Clicks a Smart Deal Piece by piece, the e-commerce company is making an interesting transformation. If you're willing to tolerate short-term swings in the stock price, it's worth considering as a long-term holding. |
Bank Technology News
February 2007
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Online Cards: Citi Changes Pitch For Users' Wishes A new site redesign includes an easier card selection tool modeled after best-practice e-shopping experiences and reflecting the urgency in converting savvier card shoppers. |
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June 9, 2010 |
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May 2007
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Yackety Clack Text chat is no longer exclusively for the tech-adept, buddy-list teen set -- it's picking up steam as an enterprise touch point to facilitate multichannel strategies for service and sales efforts. |
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The Potent Mesh This will be a watershed year for online marketers experimenting with the web as a channel -- here's how to reach beyond the banner ad. |
Inc.
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Live Aid There are scores of live-chat vendors, and finding the right one can be tricky. Here are three options to suit your various needs. |
The Motley Fool
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Search Engine Watch
June 23, 2009
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Taking the Fear Out of Web Analytics for Your Small Business Do you have Web analytics installed on your small business Web site? If not, you should. How will you know how your Web site is performing if you aren't measuring the right data? |
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Online Marketing Eats Into Traditional Media Social media and mobile marketing are next big sectors for interactive advertising. |
Bank Systems & Technology
May 5, 2010
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BofA, Citi Named Best of Big-Bank Websites Forrester report shows the top six U.S. banks' websites have room for improvement. |
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November 17, 2011 |
Provide Support Introduces Social Media Chat Service for Facebook A new social media customer service application from Provide Support allows owners of corporate, association, and non-profit Facebook pages to offer live chat service to their visitors. |
