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Fast Company November 2009 Farhad Manjoo |
Augmented Reality Is Both a Fad and the Future -- Here's Why Why layering data on top of smartphones and computer screens is both a fad and the future. |
IEEE Spectrum August 2007 Bolter & Macintyre |
Is It Live or Is It AR? By blending digital creations with our view of the world, augmented reality is set to transform the way we entertain and educate ourselves. |
InternetNews October 23, 2009 |
Augmented Reality Apps Could Reap Big Ad Bucks Advertising on new augmented reality smartphone apps will be big business, according to a new study. |
Technology Research News July 30, 2003 Eric Smalley |
VR accommodates reality Virtual reality systems could use a bigger dose of reality to cure their tendency to leave users empty-handed. A system that makes real objects players in virtual environments creates a hands-on experience. |
InternetNews September 18, 2009 |
Mobile's Next Big Thing: Augmented Reality Developers have high hopes for smartphone apps that overlay data on images of the real world. First up, iPhone 3GS and Android devices. |
CRM February 2014 Maria Minsker |
Augmented Reality Is a Real Marketing Tool Generating roughly $300 million in 2013. AR apps are catching marketers' attention. |
IEEE Spectrum March 2013 Susan Karlin |
Augmented Reality for Public Spaces BC "Heavy" Biermann creates high-tech art projects with a civic mission |
CRM January 2010 Jeremiah Owyang |
The New Reality Will Be Augmented Merging the digital and the real to create an engaging experience. |
CRM April 8, 2015 Maria Minsker |
Augmented and Virtual Reality Markets Will Hit a Combined $150 Billion By 2020 Proliferation of AR and VR devices will drive a new type of commerce. |
The Motley Fool November 25, 2010 Seth Jayson |
Check This to Find Out Whether Motorola Is Going to Bomb For the last fully reported fiscal quarter, Motorola's year-over-year revenue shrank by 10.3%, and its AR dropped by 14.0%. That looks OK. |