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InternetNews
February 21, 2008
Google to Sell Display Ads in Web Videos Google partners with YuMe to offer video ads as part of a Google AdSense beta program. mark for My Articles similar articles
The Motley Fool
September 1, 2006
Rick Aristotle Munarriz
Content Is King at Microsoft The software giant is following the herd into contextual marketing. mark for My Articles similar articles
The Motley Fool
June 4, 2008
Rick Aristotle Munarriz
Squeezing Money Out of YouTube Google has to try new ways to mix ads with videos on its popular YouTube. mark for My Articles similar articles
Search Engine Watch
May 13, 2004
Danny Sullivan
Google Offers Banners & Image Ads -- But Not On Google Itself Google has debuted a new graphical ad option for its advertisers -- the ability to run banners, skyscrapers and other image-based ad units. However, these ads won't run on Google itself. mark for My Articles similar articles
InternetNews
October 10, 2006
Nicholas Carlson
How Does Google Get a $1.65B Return? Can Google earn a full return on its investment with sponsored search results in YouTube's video search engine? mark for My Articles similar articles
Search Engine Watch
March 3, 2003
Danny Sullivan
Google Throws Hat Into The Contextual Advertising Ring Last week, Google unveiled a new method of distributing its paid listings, placing them on web pages, as opposed to the traditional means of inserting them into search results. mark for My Articles similar articles
The Motley Fool
January 29, 2007
Rick Aristotle Munarriz
YouTube Shares the Wealth Google's popular site pledges to split revenues with video makers. Google and YouTube appear adamant about giving each other breathing space in this relationship, but it's clear that Google is advising YouTube's growth. mark for My Articles similar articles
InternetNews
February 21, 2008
Kenneth Corbin
Google Launches AdSense For Video, AdWords Next With one official launch and one trial program, Google is charging forward in the great video monetization race. mark for My Articles similar articles
The Motley Fool
April 26, 2005
Rick Aristotle Munarriz
Google's Animated Response Google moves to fortify its ad offerings, but all that glitters isn't marketing gold. mark for My Articles similar articles
InternetNews
January 31, 2007
Erin Joyce
Google Shows Why It Leads The Pack Google's profit almost tripled amid soaring revenues in the fourth quarter. mark for My Articles similar articles
InternetNews
October 10, 2007
Nicholas Carlson
Blinkx Gives Publishers Another Video Option Blinkx launched an ad-supported widget based on the company's AdHoc contextual advertising platform that plays embedded video clips from sites, such as YouTube, MySpace and Google Video. mark for My Articles similar articles
The Motley Fool
October 12, 2005
Rick Aristotle Munarriz
Burn, Google, Burn After a breathtaking ascent, this once beautifully volatile stock has been treading water in a tight range of little more than 10% over the past four months. Has Google finally found its market equilibrium? mark for My Articles similar articles
The Motley Fool
September 20, 2007
Rick Aristotle Munarriz
Go Go Google Gadget Google takes rich-media advertising to the next level with the unveiling of Google Gadget Ads, interactive ads that allow you to view video, open miniature web pages, submit requests, all while never leaving the ad. mark for My Articles similar articles
InternetNews
May 23, 2006
Nicholas Carlson
Video Ads Mark Shift in Google Google today introduced click-to-play video ads in the U.S., Canada, and Japan and, in the process, shook up its business model and identity. And, Google will now measure how long users interact with the video ads. mark for My Articles similar articles
The Motley Fool
August 22, 2007
Rick Aristotle Munarriz
Take the YouTube Challenge Google's video-sharing site introduces InVideo ads, small ad overlays within some of its most popular videos. Current blogs indicate that viewers are not thrilled with the idea. mark for My Articles similar articles
InternetNews
December 8, 2006
Nicholas Carlson
Google Begins Radio Ad Beta Google began a beta test of Google Audio Ads yesterday, inviting a small group of AdWords advertisers to place 30-second radio ads on hundreds of radio stations across the U.S. mark for My Articles similar articles
InternetNews
March 12, 2007
Nicholas Carlson
Google Planning a TV Ad Takeover? Google is currently running a trial of test ads on cable as part of its larger plan to move into television advertising. mark for My Articles similar articles
The Motley Fool
March 12, 2008
Rick Aristotle Munarriz
Google Can DoubleClick, Not Double Quick Regulators in Europe finally open the door for Google to acquire display advertising giant DoubleClick. mark for My Articles similar articles
The Motley Fool
March 4, 2005
Rick Aristotle Munarriz
Yahoo! Fights Back Yahoo! isn't taking Google's quest for world domination lying down. The company appears to be gunning for Google's prime AdSense service juggernaut. mark for My Articles similar articles
BusinessWeek
December 3, 2007
Jon Fine
Google and Other People's Content Google sticks ads all over. But to maintain growth, it may need to own the places it puts them. mark for My Articles similar articles
InternetNews
May 13, 2004
Susan Kuchinskas
Yahoo! We're Not Google! At its Analyst Day, the Internet media company explains why it thinks it can beat Google in the booming paid search market. mark for My Articles similar articles
InternetNews
August 7, 2006
Nicholas Carlson
Google to Peddle MTV Content In a deal with Viacom, Google will pipe clips from MTV Networks over its AdSense network. mark for My Articles similar articles
BusinessWeek
August 9, 2004
Ben Elgin
Google This: Investor Beware The Web search outfit's business is terrific, but its long-term outlook is cloudy. The company will no doubt lure plenty of interest when it sells shares. But given all the challenges ahead, smart investors will proceed with caution. mark for My Articles similar articles
The Motley Fool
October 6, 2006
Rick Aristotle Munarriz
Google Getting Into the YouTube Groove? Google and YouTube are talking buyout, according to published reports. mark for My Articles similar articles
Entrepreneur
June 2004
Catherine Seda
Taken Out of Context? You might be part of a contextual ad program without even knowing it. Visit the search engines' sites to learn more about contextual advertising and how to manage it. mark for My Articles similar articles
The Motley Fool
October 11, 2006
Mac Greer
Gauging Google's Future: Part 1 An interview with David Vise, author of The Google Story, on Google's recent acquisition of YouTube, whether or not the Internet giant can navigate the possible legal challenges and what it means for competitors like Yahoo! and News Corp. mark for My Articles similar articles
The Motley Fool
March 21, 2005
Rick Aristotle Munarriz
Mr. Softy's Hard Sell Microsoft unveils its paid search product. Surprisingly enough, it's more than just a copycat. It's a much better plan than the market is giving it credit for. mark for My Articles similar articles
The Motley Fool
February 5, 2007
Rick Aristotle Munarriz
Viacom's "Victory" Is Google's Gain Today, YouTube's taking down Viacom-owned clips. Tomorrow, it may take down Viacom. mark for My Articles similar articles
Search Engine Watch
January 14, 2004
Christine Churchill
Day of Reckoning in Search Engine Advertising Overture's announcement that it plans to separate contextual advertising from regular keyword-based search results and ads has garnered kudos from the search engine marketing community. Will Google follow suit? mark for My Articles similar articles
The Motley Fool
August 18, 2005
Rick Aristotle Munarriz
Google's Altered Ante A the new bid pricing strategy improves click-through rates and results in better leads, all three parties -- Google shareholders, AdWords customers, and AdSense publishers -- will be cheering the shift. mark for My Articles similar articles
The Motley Fool
March 28, 2008
Rick Aristotle Munarriz
Is Google Over? Flattish growth at Google through the first two months does not bode well. mark for My Articles similar articles
The Motley Fool
October 25, 2006
Rick Aristotle Munarriz
The Problem With Google The "do no evil" company is apparently the "see no evil" company, too. But Google is going to get this right. It has no choice. It will find a way to improve YouTube without killing the vibe. mark for My Articles similar articles
The Motley Fool
April 11, 2007
Rick Aristotle Munarriz
Let's Laugh at the Bellwethers Viacom's deal with Yahoo! has its shortcomings. mark for My Articles similar articles
The Motley Fool
September 14, 2007
Rick Aristotle Munarriz
Make TV, Get Rich Video-sharing website Revver announces that it has mailed out $1 million to the aspiring filmmakers, hobbyist Web loggers, and budding musicians who populate the website with content. mark for My Articles similar articles
InternetNews
December 19, 2003
Pamela Parker
Google Extends AdSense Overseas The search player expands its contextual advertising program to smaller, niche publishers in five new markets. mark for My Articles similar articles
The Motley Fool
July 18, 2005
Rick Aristotle Munarriz
Will Google Sneeze? Google's flagship product AdWords is about to go in for a radical makeover. Investors should pay attention. mark for My Articles similar articles
The Motley Fool
July 26, 2007
Rick Aristotle Munarriz
Mr. Softy Diggs Harder Microsoft lands an ad distribution deal with Web 2.0 darling Digg. How did Microsoft manage to wrest a client away from Google? mark for My Articles similar articles
The Motley Fool
September 8, 2005
Rick Aristotle Munarriz
Google Goes Old School Google turns to traditional print advertising, in a neat twist to its branding strategy. mark for My Articles similar articles
The Motley Fool
December 6, 2005
Rick Aristotle Munarriz
Time Warner: Google Begone? Teaming AOL with Microsoft for ad dollars may be a strategic blunder for Time Warner's online business. mark for My Articles similar articles
InternetNews
August 23, 2007
Nicholas Carlson
Is Google Cutting The 'You' Out of YouTube? Do InVideo ads mean YouTube is evolving into a network for big budget productions? mark for My Articles similar articles
The Motley Fool
January 22, 2008
Rick Aristotle Munarriz
Google Still Loves You Israeli-based IncrediMail is working through compliance issues and has been reinstated into Google's AdSense program. mark for My Articles similar articles
The Motley Fool
December 28, 2006
Rick Aristotle Munarriz
You Are So Wrong About Google Investors, 2007 is going to be a long year if you turn your back on Google. mark for My Articles similar articles
The Motley Fool
July 13, 2007
Rick Aristotle Munarriz
Google Down, Down Under Australians try to tame the giant. Advertising under trademarked keywords -- such as a rival company's name -- has been a thorn in Google's side before. The practice has been upheld domestically, but tighter laws in other countries do not offer that kind of sponsorship flexibility. mark for My Articles similar articles
InternetNews
December 5, 2007
Beyond Google's DoubleClick Deal Google is looking at more advertising partners outside its proposed purchase of DoubleClick and sees a move to a single system for selling ads across media taking up to five years, a top executive said on Tuesday. mark for My Articles similar articles
The Motley Fool
January 14, 2009
Rick Aristotle Munarriz
Google in 2012 How will the search giant look three years from now? mark for My Articles similar articles
The Motley Fool
April 3, 2007
Rick Aristotle Munarriz
Google's New Tube Don't look now, but Google's on TV! The online advertising leader is teaming up with EchoStar to launch an automated system for selling video ads throughout EchoStar's 125 national satellite programming networks. Investors, take note. mark for My Articles similar articles
Search Engine Watch
May 14, 2004
Danny Sullivan
Return To The Sad Days Of More Than A Search Engine? Yahoo says it is "more than a search engine" in the same week Google adds a new portal feature. Are the sad days of search being a neglected child about to return? mark for My Articles similar articles
HBS Working Knowledge
August 12, 2008
Benjamin G. Edelman
Google-Yahoo Ad Deal is Bad for Online Advertising A proposed advertising deal between Internet competitors Google and Yahoo would reduce competitiveness in the Internet advertising market, likely resulting in higher advertising rates. mark for My Articles similar articles
The Motley Fool
October 3, 2007
Rick Aristotle Munarriz
Is Google Broken? Google is the undisputed paid-search champ; but if the search king is doing so well, why are its partners struggling? mark for My Articles similar articles
The Motley Fool
May 21, 2008
Anders Bylund
Google Eyes a Bigger Ad Slice The search king takes a bite of the display-ad market. mark for My Articles similar articles