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BusinessWeek
September 17, 2007
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Name That Demographic "Microtrends: The Small Forces Behind Tomorrow's Big Changes" is an entertaining consideration of niche groups within America.   |
The Motley Fool
November 12, 2007
Jack Uldrich |
Foolish Book Review: "Microtrends" Microtrends: The Small Forces Behind Tomorrow's Big Changes, the new book by Mark Penn and E. Kinney Zalesne, explains how understanding small trends today could lead investors to tomorrow's potentially profitable opportunities. |
The Motley Fool
October 21, 2011
Travis Hoium |
A Good Bet on Regional Gaming Penn National isn't as exciting as the incredible growth Las Vegas Sands and Melco Crown provide in Macau, but sometimes slow and steady is a better way to play. |
Fast Company
September 1, 2007 |
Watch List 9/07 This Month: New Book: Microtrends: The Small Forces Behind Tomorrow's Big Changes... Conferences: RoadShow Hollywood Conference, in which entertainment execs preview the next 18 months releases for branding marketers... DEMO, in which seventy high-tech firms get minutes to demo their latest for VCs... |
