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InternetNews
July 21, 2005
Susan Kuchinskas |
Google 'Mystique' Still Strong? Search giant continues its lead and revenue but third-quarter warning on slowdown sparks jitters. Google's Q2 earnings were supported by the availability of a new option for advertisers.   |
Information Today
September 24, 2007
Barbara Quint |
Demise of TimesSelect Deals Blow to Pay-for-News and Alters Access to Archives The New York Times discontinues its TimesSelect subscription program. |
The Motley Fool
September 20, 2007
David Lee Smith |
Times Unplugs Its Internet Charges With its traditional print ad revenues plummeting, New York Times looks to its online publication for salvation, dropping the subscription fee with hopes of increasing Internet advertising. |
Inc.
December 2007
Michael Fitzgerald |
Clicks for Cash Earning more from your website. |
Information Today
March 21, 2011 |
The New York Times to Launch Paid Digital Subscriptions The New York Times will begin charging for web use on March 28 in the U.S. |
Fast Company
March 15, 2007 |
The Tangled Relationship Between Jimbo Wales and Google Wikipedia depends on the search results from Google to succeed. But, how? |
The Motley Fool
June 5, 2007
Rick Aristotle Munarriz |
Yahoo! Follows Google, Again The sluggish YPN program gets a Google-esque makeover. In short, it's the same "smart pricing" technique that Google has been using in its Google AdSense program for three years now. |
The Motley Fool
April 4, 2005
Rick Aristotle Munarriz |
Is Google Too Generous? Google is aiming for incremental ad revenue. Its lack of any email services to upsell -- like Yahoo! and Hotmail do -- means that it can focus on driving as much traffic as possible to serve up as many relevant ads as it can produce. Investors should just be grateful. |
Information Today
May 23, 2005
Barbara Quint |
New York Times Content Eases Toward Paid Subscription The announcement of the new service identified three business objectives set by The Times Co. upon launching the digital service in the mid-1990s: profitability, scale, and revenue diversification. |
InternetNews
July 18, 2007
Clint Boulton |
Google Buoys Print Ads to Newspapers' Delight Google said today it has expanded its Print Ads advertising initiative, an extension of the search giant's AdWords platform that lets agencies and advertisers buy traditional newspaper ads in newspapers through a Web interface. |
BusinessWeek
December 12, 2005
Ben Elgin |
Can Google Go Glossy? Why Google's plan to resell print ads to its army of advertisers may be off to a slow start. |
HBS Working Knowledge
August 12, 2008
Benjamin G. Edelman |
Google-Yahoo Ad Deal is Bad for Online Advertising A proposed advertising deal between Internet competitors Google and Yahoo would reduce competitiveness in the Internet advertising market, likely resulting in higher advertising rates. |
The Motley Fool
September 14, 2005
Rick Aristotle Munarriz |
Sign of the Times New York Times erects tollbooths on its popular online site. Premium content can be a tricky thing in cyberspace. |
InternetNews
October 20, 2005
Susan Kuchinskas |
No Summer Slump For Google Google beat earnings estimates and showed strong audience grown for various services in the third quarter. |
Information Today
January 28, 2010
Dan Tonkery |
The New York Times Announces Plans for a Metered Model for NYTimes.com in 2011 The New York Times, along with just about every major newspaper in the country, has been struggling with steep declines in advertising revenue. |
Search Engine Watch
June 15, 2006
Sullivan & Sherman |
Getting The New York Times More Search Engine Friendly Online newspapers have often ignored search engines, or viewed them with mistrust, relying on the power of their brands to drive traffic. That attitude is changing dramatically at the New York Times -- and with powerful effect. |
Search Engine Watch
January 30, 2007
Bryan Eisenberg |
Make ROI Your New Year's Resolution Blaming Google for your traffic woes is like a brick and mortar store blaming the city for its traffic. Once they walk through the door of your store, it is your responsibility to convert them. |
InternetNews
April 7, 2006
David Miller |
Google's Wireless Advertising Plans A patent application filed recently by Google details a method of pushing highly targeted advertising to users of wireless hotspots, and sharing the ad revenue with the wireless service provider. |
The Motley Fool
August 28, 2007
Rick Aristotle Munarriz |
Google + CNN = Good for You CNN strikes an online advertising deal with Google. |
The Motley Fool
March 12, 2008
Rick Aristotle Munarriz |
Google Can DoubleClick, Not Double Quick Regulators in Europe finally open the door for Google to acquire display advertising giant DoubleClick. |
The Motley Fool
October 10, 2005
Tom Taulli |
Google Maps' New Direction Investors may wonder how Google will make money from maps. Two words: local advertising. |
Search Engine Watch
September 22, 2004
Danny Sullivan |
Google Ad Policies To Be Expanded Publicly Google's planning to greatly expand the editorial guidelines it publishes online, providing everyone a better idea of what it accepts on the advertising front. |
Search Engine Watch
December 7, 2003
Danny Sullivan |
What Happened To My Site On Google? The outcry from webmasters about Google's recent ranking algorithm change has been unprecedented. This article takes a Q&A-style approach to examine many of the issues and questions that have arisen from the change. |
The Motley Fool
November 17, 2004
Alyce Lomax |
Google's G-nius The search company may be crazy like a fox. Whether investors should be jumping in at current levels is another story, and one that seems like it's going to be a cliffhanger. |
The Motley Fool
May 16, 2005
Alyce Lomax |
Mixed Messages at NY Times The company tries out a new mixture of paid and free content online. |
Search Engine Watch
March 3, 2003
Danny Sullivan |
Google Throws Hat Into The Contextual Advertising Ring Last week, Google unveiled a new method of distributing its paid listings, placing them on web pages, as opposed to the traditional means of inserting them into search results. |
The Motley Fool
May 31, 2006
Tim Beyers |
Google Still King of the World As great as Google is and may still be, the evidence doesn't support the king-of-the-online-world valuation that the stock sports today. |
New Architect
May 2002
Michael Hurwicz |
when small is better How Google's AdWords system is changing online advertising... |
BusinessWeek
July 17, 2006
Jon Fine |
Today Search, Tomorrow Ads? Google, the company that takes in $6 billion from cryptic online text ads, is still testing efforts to sell Old Media ads. |
InternetNews
April 3, 2007
Nicholas Carlson |
TV Glint Grows in Google's Eyes Search marketing turned nickels and dimes into billions. Why can't TV? |
InternetNews
March 12, 2007
Nicholas Carlson |
Google Planning a TV Ad Takeover? Google is currently running a trial of test ads on cable as part of its larger plan to move into television advertising. |
The Motley Fool
December 6, 2005
Rick Aristotle Munarriz |
Time Warner: Google Begone? Teaming AOL with Microsoft for ad dollars may be a strategic blunder for Time Warner's online business. |
InternetNews
November 6, 2006
Nicholas Carlson |
Google Testing Print Advertising Mountain View and Madison Avenue grow closer and closer. |
InternetNews
September 20, 2007
Nicholas Carlson |
Is That Charlton Heston or Rupert Murdoch? On Freeing Wsj.com... Market-Share Mania... The Kids and Their Facebook... Google Billboards... etc. |
BusinessWeek
December 3, 2007
Jon Fine |
Google and Other People's Content Google sticks ads all over. But to maintain growth, it may need to own the places it puts them. |
The Motley Fool
February 1, 2005
Alyce Lomax |
Microsoft's Search and Destroy Will heavy ad pocketbooks help Microsoft strangle Google? |
Search Engine Watch
May 13, 2004
Danny Sullivan |
Google Offers Banners & Image Ads -- But Not On Google Itself Google has debuted a new graphical ad option for its advertisers -- the ability to run banners, skyscrapers and other image-based ad units. However, these ads won't run on Google itself. |
The Motley Fool
September 2, 2005
Rick Aristotle Munarriz |
Google's Sticky Situation Google should be grateful that it's an intermediary, not the final destination, when it comes to its brief hold on a search-hungry patron. Investors take note: there's more to website stickiness than meets the eye. |
InternetNews
September 20, 2005
Susan Kuchinskas |
Wi-Fi Makes Ad Sense For Google A new WiFi service from Google may give advertisers the ability to direct ads based on the physical location of a mobile device user. Google has been moving into the mobile service provider world through acquisitions and services. |
Search Engine Watch
November 18, 2008
Mark Jackson |
The Future of Google's Search Personalization 2009 will likely see the end of the ranking report in SEO. It's time to acknowledge traffic, conversions, and ROI as the important metrics for any form of marketing or business. |
InternetNews
October 16, 2008
Kenneth Corbin |
Google Riding High Amid Economic Turbulence Despite concerns about slashed marketing budgets, Google posts a third quarter in line with analysts' expectations. |
Search Engine Watch
July 15, 2008
Kevin Heisler |
Bernstein Research Predicts the Future of Paid Search In a full-blown recession, what's the future of paid search? Sanford C Bernstein's research arm just published a study that's a virtual crystal ball into Google and search engine marketing. |
The Motley Fool
April 26, 2005
Rick Aristotle Munarriz |
Google's Animated Response Google moves to fortify its ad offerings, but all that glitters isn't marketing gold. |
The Motley Fool
October 12, 2005
Rick Aristotle Munarriz |
Burn, Google, Burn After a breathtaking ascent, this once beautifully volatile stock has been treading water in a tight range of little more than 10% over the past four months. Has Google finally found its market equilibrium? |
The Motley Fool
December 11, 2006
David Lee Smith |
Traditional Media's Murky Ad Forecast While newspaper newsprint advertising revenues will generally be flat to down this year, online advertising for newspapers will grow -- depending upon the specific paper or group -- at rates well into the double digits. Investors, take note. |
PC Magazine
April 19, 2006
Matthew D. Sarrel |
Your Site's Stats Now that you have a Web site, it's time to learn how to analyze the traffic that your visitors generate. |
The Motley Fool
February 3, 2006
John Bluis |
Can Google Take Over the World? To be a buy today, Google will have to find ways to rule the realm of online advertising. |
The Motley Fool
September 20, 2007
Rick Aristotle Munarriz |
Go Go Google Gadget Google takes rich-media advertising to the next level with the unveiling of Google Gadget Ads, interactive ads that allow you to view video, open miniature web pages, submit requests, all while never leaving the ad. |
The Motley Fool
March 28, 2008
Rick Aristotle Munarriz |
Is Google Over? Flattish growth at Google through the first two months does not bode well. |
BusinessWeek
August 7, 2006
Jon Fine |
Front Page News? Not Quite As long as advertisers aren't coddled in stories, who cares where their ads appear? |
