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Entrepreneur
December 2008
John Jantsch |
Look Good Online The only way to control what people say about your company is to be part of the conversation.   |
Entrepreneur
July 2006
Catherine Seda |
What's in a Name? What you don't know can hurt you online, so keep a close eye on your brand to make sure your company appears in its best light. |
Inc.
February 2006
Michael Fitzgerald |
Case Study: Going Up Against Google Experts weigh in on how blog search engine Technorati handled Google's rival entry into its market. |
Information Today
September 29, 2008 |
Technorati Releases 2008 State of the Blogosphere Report Since 2004, Technorati's State of the Blogosphere reports have analyzed the trends around blogs and blogging. For the 2008 study, the company wanted to go beyond the numbers to deliver insights into bloggers and the state of blogging today. |
Entrepreneur
May 2008
John Jantsch |
The New Frontier These days, everyone's blogging. Is it time for your business to join the club? |
Entrepreneur
September 2005
Catherine Seda |
The Missing Link? Want more people to visit your website? A link-building campaign could be just the thing to help you draw in shoppers. |
Search Engine Watch
November 5, 2009
Sage Lewis |
Do Follow Pros and cons of building links through blog comments. |
T.H.E. Journal
August 2002
Killmer & Koppel |
So Much Information, So Little Time Evaluating web resources with search engines |
Search Engine Watch
April 2, 2003
Danny Sullivan |
Loving Each Other More: Search Engines & Blogs There's a good reason for Google or someone else to create a robust, blog-specific search engine. In addition, there are things bloggers could do to make their content more accessible to ordinary web search engines. |
HBS Working Knowledge
November 28, 2005
Katherine Heires |
Does Your Company Belong in the Blogosphere? Here is advice from executive experts on helping your company realize the full benefits of blogging. |
Search Engine Watch
June 30, 2004
Grant Crowell |
Public Relations Via Search Engines Blending the traditional tools of public relations with innovative search marketing techniques opens a new avenue of promotion for savvy content providers and site owners. |
BusinessWeek
February 21, 2008
Jeff Jarvis |
Love the Customers Who Hate You Customer online gripes - and don't fool yourself, they have them - will help you reinvent your business. |
Search Engine Watch
December 12, 2007
Debby Richman |
Blog Marketing Takes Commitment At Search Engine Strategies Chicago, top bloggers informed marketers that they'll need to leave their comfort zones to succeed in the social ecosystem. |
Search Engine Watch
March 6, 2008
Kevin Newcomb |
Ask.com Remains Committed to Search The reports of Ask.com's death have been exaggerated. The company is not throwing in the towel, as many believe. |
Search Engine Watch
April 14, 2011
Justilien Gaspard |
3 Link Marketing Strategies for Online Retailers Link development for an online retailer has its challenges. Here are three strategies. |
InternetNews
September 14, 2005
Sean Michael Kerner |
Google's All About The Bloggle Google launches Blog Search Beta, but keeps AdWords ads out of it for now. |
Search Engine Watch
February 21, 2006
Shari Thurow |
News Search Engine Optimization News search engines offer companies a great way to receive targeted traffic related to breaking topics through press releases and other public relations information. |
Inc.
March 2007
Patrick J. Sauer |
Surviving Google A update on blog search engine Technorati. In February 2006, CEO David Sifry was determined to stay the course despite a huge new rival - Google. |
The Motley Fool
March 7, 2006
Alyce Lomax |
Wal-Mart's Blogging Blunder The retail behemoth's attempt to repair its image via blogs seems to be backfiring. |
Search Engine Watch
March 9, 2005
Chris Sherman |
A Cool Blog Discovery Tool There's a lot of great content out there on those millions of blogs, so finding the good ones related to your own interests can be a challenge to many blog search engines. But this set of tools takes a different approach to blog searches. |
Entrepreneur
August 2006
Catherine Seda |
Attention, Please! Having trouble attracting readers to your blog? With the right voice, your popularity in cyberspace will soar. |
Information Today
February 4, 2008 |
MuseGlobal to Collaborate for News Delivery MuseGlobal announced the release of two new products, News Hound and Blog Hound, which are designed to aggregate, integrate, enrich, and deliver current and relevant content to customers. |
Entrepreneur
July 2008
Gail Dutton |
Go Blog-wild When your company goes global, its blog should, too. |
Search Engine Watch
August 29, 2005
Gary Price |
Metasearch The Blogosphere With Clusty A hidden feature of Clusty Blog Search allows you to mine for gold in the blogosphere. |
InternetNews
November 4, 2005
Brian Livingston |
'Googlewashing' Makes Your Site Invisible A growing number of content-based businesses face a serious new threat to their publishing rights and search rankings. |
Search Engine Watch
November 1, 2010
Ray "Catfish" Comstock |
The Importance of Localized Content - Local SEO Takes Center Stage How to create content and link connectivity that sends the right signals to the search engines, telling them your site is relevant for users in those geographies. |
PC Magazine
May 17, 2006 |
Bits & Bites v25n10 Google has recently been granted a patent for a voice interface for search engines. |
Search Engine Watch
January 11, 2011
Kevin Gibbons |
10 Tips for Top Business Blogging Is your business blog ready to work in 2011? Read on for some top tips for blogging success. |
Inc.
February 2008
Buchanan, Chafkin & McCarthy |
Blogging: More Than Idle Chatter Blog as if you mean it. |
Search Engine Watch
December 5, 2002
Danny Sullivan |
In Search Of The Relevancy Figure Where are the relevancy figures? While relevancy is the most important "feature" a search engine can offer, there sadly remains no widely-accepted measure of how relevant the different search engines are. Turning relevancy into an easily digested figure is a huge, but necessary, challenge. |
Search Engine Watch
January 31, 2008
Kevin Newcomb |
Search Marketers' Wish Lists, Part 2 Predictions of the future of Internet marketing from several search marketers and social media marketers. |
Search Engine Watch
April 2, 2003
Danny Sullivan |
RSS: Your Gateway To News & Blog Content A look at how content from blogs, news sites and other sources is distributed via RSS feeds. These feeds can be a great way for anyone to receive customized news information. |
Entrepreneur
February 2008
Guy Kawasaki |
Get Your Company Blog On Your company's blog could be one of your strongest marketing tools - so get talking. |
AFP eWire
February 10, 2015 |
Rethinking Your Blog: Five Questions to Ask Yourself Nonprofit blogs can be great resources for keeping your donors and others in the community informed about the great work you are doing. But the blogosphere is constantly changing. |
Search Engine Watch
February 9, 2009
Ron Jones |
Link Building 101, Part 2 Last week, we looked at on-site linking best practices. Today, we'll look at off-page factors, with five methods you can start using right now to build links. |
BusinessWeek
September 19, 2005
Jon Fine |
Remapping The Blogosphere Technorati's new searchable blog directory would help readers -- and advertisers. The company's focus on making the blog world bite-sized for a more mainstream audience comes as it takes heat from bloggers complaining about spotty searches and sluggish technology. |
Information Today
June 5, 2006
Barbara Quint |
Ask.com's Blog & Feed Search Joins the Blogosphere Ask.com has added a new "Blogs & Feeds" search category to the list of options on its home page. |
The Motley Fool
August 3, 2005
Tim Beyers |
Yahoo! Gets Ad Sense The portal king targets Google by wooing blogs with ads. Yahoo! didn't announce an expansion of its search strategy so much as declare its intent to get fully engaged in the global Internet land grab that Google started with AdSense. |
ONLINE
Jan/Feb 2006
Marydee Ojala |
The Dollar Sign - The New Life Cycle of Business Information Business researchers are now confronted with out-of-control, random, nonlinear information. |
Entrepreneur
October 2007
Gwen Moran |
Keep Them Posted To create an effective blog for your business, follow these tips. |
Search Engine Watch
July 27, 2005
Mary Ellen Bates |
Thinking Outside the Search Box Sometimes, looking beyond search engines is the best way, if not only way, to find the information you're looking for. To do this effectively, you need to use different thought process and search strategies, especially with the steps you take after using search engines. |
InternetNews
May 16, 2006
Sean Michael Kerner |
The Metrics on Blogs Top blogger Steve Rubel encourages companies to engage the blogosphere but warns that hard metrics are still a work in progress. |
IndustryWeek
February 1, 2008
Brad Kenney |
To Blog or Not to Blog Strategic use of blogs can allow manufacturing companies to increase their competitive profile, as well as their awareness of the needs and concerns of their customers. |
Search Engine Watch
June 7, 2005
Chris Sherman |
Tracking Trends via the Blogosphere Want the latest buzz about what's going on in politics, sports, entertainment or other current events? BlogPulse maps trends by mining the hot topics appearing in millions of blogs. |
PC World
January 30, 2008
Erik Larkin |
Ask.com Rises to the Top of the Pack in Search Privacy AskEraser puts you in control of your search data, giving Ask.com a leg up on rivals. |
Fast Company
April 2008
Robert Scoble |
Meet the Press How to get good PR for yourself in the blogosphere. |
Search Engine Watch
May 18, 2006
Chris Sherman |
Building the Universal Library What will it take for Google or another search engine to truly assemble a library of all of the world's information? Here is a fascinating look at the challenges. |
Search Engine Watch
August 16, 2005
Danny Sullivan |
Screw Size! I Dare Google & Yahoo To Report On Relevancy The search engine companies are once again arguing about which search engine has a larger or fresher index. But there is still no metric to measure whose results are most relevant. |
InternetNews
March 31, 2008
Erin Joyce |
'Bounciness' in Site Rankings Reviewing the basics of link love. |
Search Engine Watch
May 11, 2004
Danny Sullivan |
Google Launches Official Google Blog, Not Blog Search Google has launched its own official blog, promising much insight about the company though not yet delivering much. The company also says it has no news about long-discussed plans to offer blog or web feed searching at Google. |
