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Search Engine Watch
November 15, 2006
Grant Crowell |
Coping with Convergence: Local Search Meets Mobile and WiFi, Part 1 While many industry and internet specialists agree that a genuine convergence between technology and content for mobile searches has been achieved, many questions still remain.   |
InternetNews
March 4, 2008
David Needle |
Mobile Users Can't Escape The Ads Nielsen reports some 58 million mobile subscribers have seen ads on their phones. |
InternetNews
September 26, 2005
Susan Kuchinskas |
Mobile Search For Fun Nearby InfoSpace released Mobile Local Search, a group of services aimed at helping people on the go find businesses and entertainment nearby. |
Search Engine Watch
March 29, 2007 |
Is This the Year for Mobile Search? Each year for the past three years, mobile search has been predicted to break out. It hasn't yet, but there are signs that 2007 could be the year those predictions finally come true. |
InternetNews
February 15, 2008 |
Wireless Ads Take Baby Steps to Reach Consumers Privacy an issue as advertisers target handsets. |
InternetNews
December 1, 2005
Tim Gray |
AOL Search Service Gone Mobile America Online today launched AOL Mobile Search Services, which brings search capabilities and local information to mobile users. |
Fast Company
May 2008
Cora Daniels |
The Cell Sell Mobile advertising -- expected to rise tenfold by 2011, to $14 billion -- is getting more and more creative. |
CRM
May 2008
Jessica Tsai |
The Moving Target Mobile phones have been around for decades -- but the ability to market to mobile-phone users is relatively new. No wonder marketers are still struggling to get it right. |
InternetNews
March 27, 2007
Clint Boulton |
Yahoo Cranks Up Mobile Ad Push Yahoo today launched Yahoo Mobile Publisher Services to take advantage of the potential multi-billion-dollar market for delivering content over mobile phones. |
Inc.
February 2008
Buchanan, Chafkin & McCarthy |
Mobile Phones: A Pocketful of Marketing More information will become available to marketers as phones are used more like little PCs, creating opportunities for highly targeted ads and other marketing breakthroughs. |
The Motley Fool
February 28, 2007
Alyce Lomax |
AOL's Mobile Potential Can Time Warner's AOL make a go of mobile marketing? Rumors of a potential acquisition suggest it plans to try. Investors, take note. |
InternetNews
March 15, 2005
Sean Michael Kerner |
FAST Into New Mobile Search New msearch aims to allow wireless carriers to offer search capability across their networks. |
Search Engine Watch
December 26, 2006
Shari Thurow |
Meet the Mobile Search Engines Yahoo, Google, Nokia, and JumpTap offered a fascinating glimpse of developments at the major mobile search engines recently, revealing an inside view of how mobile search operates, how it is evolving, and where it's going. |
CRM
August 1, 2007
Jessica Tsai |
iPhone: Friend or Foe? There are still many companies that aren't taking advantage of mobile marketing technology. Will high-end gadgets like the iPhone take mobile marketing to the next level? |
InternetNews
May 15, 2007
Nicholas Carlson |
AOL Takes Third Screen to Mobile Ad Party AOL announced the acquisition of Third Screen Media, a mobile-advertising network and mobile ad-serving and management-platform provider. |
InternetNews
September 24, 2007
Nicholas Carlson |
Fox Interactive Sets Its Sites Free Thanks to advertisers, mobile users hitting sites such as IGN, FOXSports, AskMen, RottenTomatoes.com and that social network MySpace will be able to do so for free. |
InternetNews
May 3, 2007
Clint Boulton |
Microsoft Takes ScreenTonic For Mobile Advertising Microsoft jumped into the mobile advertising pool by agreeing to purchase ScreenTonic SA for an undisclosed sum. |
Search Engine Watch
April 12, 2005
Chris Sherman |
Google Debuts Local Mobile Google has added a new service that enables cell phone users in the U.S. to use a remarkably robust version of Google Local directly from a mobile handset. |
Search Engine Watch
March 13, 2011
Roger Barnette |
Facebook Ads & Search: When Worlds Collide Who should advertise on Facebook? Is Facebook more like search or display management? And how can you judge Facebook performance relative to other media channels? |
Wall Street & Technology
December 12, 2007
Melanie Rodier |
Agito Networks Releases RoamAnywhere Mobility Router The new router is a platform for mobile convergence with which an enterprise can leverage its WiFi networks for in-building mobile voice and data services. |
InternetNews
April 11, 2008
Mike Elgan |
Why You'll Hate Cell Phone Spam Like lambs to slaughter, the cell phone using community (i.e. everybody) has no idea what's coming. |
Pharmaceutical Executive
March 1, 2007
Alex Porter |
Alternative Media: Search-Engine Marketing: Click, Click ... Are You There? Pharma marketers turn to pay-per-click advertising to boost their product's reach. |
InternetNews
November 16, 2006
Nicholas Carlson |
Sprint Takes Microsoft Up on Local Search Offer Web-based search is coming to your mobile phone, courtesy of Microsoft and Sprint, who have struck a deal to offer Sprint's customers Windows Live Search, which includes local maps and directions, over wireless phones. |
BusinessWeek
April 23, 2007
Catherine Holahan |
The Sell-Phone Revolution Stay tuned for a message from your cell phone, which seems to know an awful lot about you. |
InternetNews
December 26, 2006
Ed Sutherland |
Cell Phones Get Ready For Prime Time Cell phone carriers are planning initial forays into the potentially lucrative minefield that is mobile advertising. |
InternetNews
September 26, 2005
Susan Kuchinskas |
Who Will Control Mobile Entertainment? The battle between content creators and mobile operators could be drawing to a close. |
Bank Systems & Technology
August 24, 2006
Maria Bruno-Britz |
Americans Ready for Mobile Payments: Visa A recent survey conducted by Visa USA illustrates the increasing allure of mobile phones and consumers' desire to do more with them. Sixty-one percent of participants between the ages of 25 and 34 said they were interested in making purchases with their mobile phones. |
InternetNews
March 10, 2005
Michael Singer |
The Future is Mobile VoIP: Report Operators could make an additional $200 billion annually if they move to mobile VoIP with the help of new technologies. |
InternetNews
December 10, 2007
Kenneth Corbin |
Microsoft Mulls Modest Mobile-Ad Moves Microsoft said today that it is entering the mobile ad arena, following competitors like Google into one of the fastest-growing sectors of the Internet economy. |
InternetNews
April 7, 2008
Kenneth Corbin |
NAVTEQ Taps Operative For Ad Management NAVTEQ, the Chicago-based digital mapping company, plans to announce today that it has inked a deal with Operative to manage its mobile and Internet inventory advertising systems. |
Entrepreneur
March 2007
Amanda C. Kooser |
Community Service Now you can take your ads to specific communities of mobile phone users. |
InternetNews
October 7, 2008
David Needle |
Investing in Mobile's Future In the wireless realm, relevant content is king, experts say. Or at least, it will be as devices improve and models become clarified. |
Search Engine Watch
April 3, 2006
Chris Sherman |
AOL Enhances Mobile Search, Announces Study Results AOL has added several new features to its mobile search service, and has also released the findings of a recent mobile lifestyle survey. |
BusinessWeek
April 3, 2006
David Kiley |
Call It A Sell Phone Cell-phone users may balk at receiving video and advertising on their handsets, but advertisers are ready to spend. |
PC Magazine
May 30, 2007 |
Mobile TV Hyperbole Cellular providers, mobile device makers, and TV networks are trying to convince you that everyone is watching mobile and online video. |
PC World
November 20, 2006
Yardena Arar |
Consumer Watch: Is That a Sales Pitch in Your Pocket? Get ready for the age of mobile marketing, coming soon to your cell phone. |
InternetNews
February 12, 2007
Michael Hickins |
Microsoft Sends Search Live Microsoft has extended the reach of its Live branded search to mobile devices of all kinds. |
CRM
October 1, 2007
Jessica Tsai |
Coupons Without the Clipping Mobile coupons are revolutionizing how advertisers market and customers buy. |
InternetNews
June 7, 2007 |
M(3) is For More Mobile Measurement Nielsen Wireless is expected to measure how many people use content services, such as mobile Internet and mobile video, and what impact this has on established media behavior. |
InternetNews
February 11, 2008
Kenneth Corbin |
AOL's Agnostic Option for Wireless Apps An open-source offering promises developers limitless portability for their mobile applications. |
InternetNews
September 3, 2008
Andy Patrizio |
Microsoft Readies an App Store Competitor? Help wanted ad indicates Microsoft is looking for someone to set up an online marketplace for Windows Mobile applications. |
InternetNews
September 5, 2006
David Needle |
Sybase Makes Big Mobile Play Sybase significantly expanded its mobile portfolio with today's announcement that it plans to buy Mobile 365 for approximately $400 million. |
InternetNews
June 22, 2007
David Needle |
DeWayne Nelon, CEO, Ortiva Ortiva Wireless provides content providers with a hosted solution it claims delivers the smoothest video, clearest audio and richest multimedia experience to mobile users under highly variable conditions, i.e. poor reception. |
InternetNews
January 7, 2008
Kenneth Corbin |
Yahoo's Mobile Mandate CES: In what analysts say will be a "do-or-die" year for the company, Yahoo unveils a wide-ranging plan for wireless applications and ads. |
InternetNews
May 11, 2005
Clint Boulton |
W3C Plots Better Browsing For PDAs Converged devices and advanced communications are fueling the push to allow better Web access from mobile machines. |
InternetNews
January 18, 2008
Kenneth Corbin |
Yahoo, T-Mobile Team on Wireless Advertising in U.K. With an exclusive ad agreement with T-Mobile in the U.K., Yahoo continues its mobile push. Will the U.S. be next? |
The Motley Fool
April 11, 2007
Dave Mock |
Alltel Jumps Into Mobile Search The carrier snubs search giants in a new mobile search offering. Shareholders should be encouraged that Alltel is not rushing into the market, but is instead taking prudent steps to realize more value in the long run. |
InternetNews
November 8, 2006
Nicholas Carlson |
Yahoo Brings Banner Ads To Mobile While some mobile marketers remain wary of the U.S. market, Yahoo is ready to make some money. |
Search Engine Watch
January 24, 2008
Kevin Newcomb |
Search Marketing Predictions for 2008, Part 2 We've collected the 2008 predictions of several search engine marketers, sharing their best guesses about the direction of the industry in the coming year. |
InternetNews
November 16, 2006
Michael Hickins |
Google Looks to Drive More Mobile Ads Google said it is expanding a trial with mobile ads to more countries and hopes its partners come along for the ride. |
