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AFP eWire
May 3, 2004 |
Use the Net to Find Interns, Volunteers A number of websites now offer nonprofits opportunities to find and link with individuals who want to work for nonprofit missions and causes.   |
U.S. Banker
September 2010
Bonnie McGeer |
Sounding Reveille Amex's Booming campaign aims to inspire small businesses with tales of others success. |
The Motley Fool
November 29, 2006
Mary Dalrymple |
A Few Cures for Charity Fatigue It may seem miserly to put your charitable donations on a budget, but sometimes, you just can't help it. Still, that doesn't mean you can't make a contribution to your favorite cause. You can help in other ways besides writing a check. Let's go through some ideas. |
Fast Company
November 22, 2011 |
The Birth Of An Idea: Ads To Rebrand Girls Fast Company asked several of the most creative ad agencies in the world to re-brand baby girls. Their mock campaigns recast girls as the No. 1 choice for consumers from China to the U.S. |
The Motley Fool
December 17, 2010
Dan Caplinger |
Supersize Your Gifts -- Free! Charitable employer matching lets you double the good you do. |
AFP eWire
October 1, 2013
Claire Kerr |
How Does Your Organization Define "Success" in Social Media Fundraising? Fortunately for those of us who love social channels, it's now much simpler to prove that platforms like Facebook or Twitter (or even Pinterest!) have a measurable impact on your fundraising projects. |
Registered Rep.
October 11, 2011
Jerry Gleeson |
Schwab, CFP Board Advertising Campaigns Reach National Audience At least two national ad campaigns have been launched this year promoting segments of the financial advisory business. |
InternetNews
May 27, 2010 |
Mobile Ads Taking Hold: ABI Research firm finds that more than a quarter of mobile phone users who have visited a website on their handhelds have clicked on a banner ad or text link. |
InternetNews
October 5, 2007
Nicholas Carlson |
Online Ad Revenues Up Despite Consumer Concerns U.S. advertisers continue to increase their spending on the Internet. |
InternetNews
December 5, 2007 |
Beyond Google's DoubleClick Deal Google is looking at more advertising partners outside its proposed purchase of DoubleClick and sees a move to a single system for selling ads across media taking up to five years, a top executive said on Tuesday. |
AFP eWire
March 12, 2007 |
"Voluntourism" on the Rise Travel websites are now making it easier for individuals to engage in volunteer work while on vacation. |
U.S. CPSC
November 4, 2010 |
CPSC Pool Safely Campaign Partners with Industry on Education and Outreach The Pool and Spa Industry Association will become the campaign safety partner and serve as information hub for industry and consumers |
AFP eWire
October 29, 2007 |
Older Volunteers Now Looking for Payments Retirees and older volunteers are now looking to be paid, even just a small sum, for their charitable work. |
CRM
August 23, 2011
Brittany Farb |
Eloqua Releases the Grande Guide to Social Advertising E-book aids marketers with social media campaigns. |
Inc.
September 1, 2009
Leigh Buchanan |
Mad Men on Branding The popular TV show's branding expert talks about changes in advertising since the 1960s |
InternetNews
November 9, 2007
Kenneth Corbin |
Online Ad Spending Expected to Double by 2011 Even amid economic uncertainties, Internet advertising looks forward to strong growth. |
Entrepreneur
June 2008
Kim T. Gordon |
Read All About It Newsflash! Here's how to reach newspaper readers in print, online or both. |
AFP eWire
November 4, 2015 |
AFP Top Ten (Week of November 4, 2015): Fundraising Ideas, Stories & Perspectives You May Have Missed! The Most Sinister Word in Fundraising... 9 Super Scary Nonprofit Website Mistakes... Setting Your Charitable Contributions Goal... |
InternetNews
March 31, 2008
Kenneth Corbin |
Advertising's Digital Disconnect Expert panel hashes out the obstacles to ad dollars moving online. |
Registered Rep.
March 22, 2011
Charles Paikert |
Traditional Media Key To Wealth Management Marketing Social media may be all the rage, but traditional media plays a more important role in wealth managers' marketing plans for high net worth clients. |
AFP eWire
October 25, 2011 |
New Web Portals Turn Birthdays, Anniversaries or Holidays into Fundraising Events In the era of social networking, there are many new online tools that supporters can use to spread the word about your organization and creatively turn well wishes and gifts into donations for worthy charitable causes. |
Search Engine Watch
January 4, 2011
Ryan Woolley |
How to Structure an AdWords Account -- A Practical Guide A walk-through of some of the core components in setting up your Google AdWords account, plus tips on particular AdWords features that can help improve your program's performance. |
AFP eWire
October 10, 2005 |
New Canadian Initiative to Promote Corporate Volunteerism Volunteer Canada and The Home Depot Canada have announced an initiative to work with corporations and businesses and encourage their employees to volunteer in their communities. |
CIO
September 28, 2014
Stephanie Overby |
Progressive Insurance Uses Data Analytics to Fine-Tune Ad Strategy Progressive Insurance deploys open-source data analytics software to optimize its ad strategy to drive new customers to its website to buy a policy. |
Financial Planning
February 1, 2006
Marie Swift |
When Advertising Pays For financial advisers, placing ads in print media isn't always a good idea. But if you must advertise, here's how. |
U.S. Banker
May 2011
Matthew de Paula |
Western Spirit Bank of the West finds a creative way to highlight its straight-shooting personality. |
InternetNews
November 19, 2007
Kenneth Corbin |
AOL Seeks to Create Clickers From Tickers AOL's latest video ad initiative offers a new take on one of the great questions facing online advertisers. |
Information Today
April 28, 2008 |
Earth Day Now: A Way to Stay Green Year-Round The Ad Council, Datran Media, and Zinio collaborated on a sustainable digital media campaign called Earth Day Now to raise environmental awareness in the U.S. |
AFP eWire
June 29, 2010 |
Wise Giving? Most Donors Spend Little Time Researching Charities Only about one third of donors surveyed recently said that they did any research before donating to a charity, and those that did looked at overhead ratios above all else. |
AFP eWire
August 12, 2015 |
Chatting About Campaigns With Matthew Cottle We talked recently with Matthew Cottle, who is presenting a webinar on "The Campaign Prequel: Success Begins Before the Campaign Plan." |
CFO
June 1, 2008
Yasmin Ghahremani |
Why Do They Buy? New technology can help marketers understand a bit more about what makes consumers open their wallets, but advertising remains a black art. |
InternetNews
November 11, 2009 |
Global Internet Ad Spending Stabilizing: IDC Declines continue, but the research firm looks for recovery in 2010. |
Pharmaceutical Executive
August 1, 2012
Julian Upton |
Brand Building -- Not! As a drug company promoting a drug free Olympiad, GSK wins our gold hands down for finally putting the industry's best face forward on the last frontier of advertising and the TV sets of Europe. |
Search Engine Watch
March 26, 2009
David Szetela |
PPC Content Advertising: The Latest Tips and Best Practices Great progress has been made over the last year in the capabilities of the search engines' contextual advertising offerings. Many advertisers could be tapping into a source of clicks where there's less competition and lower click prices. |
Search Engine Watch
October 14, 2008
Carrie Hill |
Where's The ROI? Would you divert your offline marketing dollars to marketing that can be measured; where you can know how, where, and how much money you made from each ad buy? Even the most negative and non-Internet-savvy business owners can't argue with numbers that lead to bigger bank accounts. |
InternetNews
November 13, 2007
Kenneth Corbin |
It's Not Your Father's Ad Industry IBM study predicts the rise of interactive advertising to stand the industry on its head. |
Search Engine Watch
September 10, 2010
Dan Yomtobian |
Display Advertising Views Have 'Positive Impact' on Consumer Behavior Think beyond the click: remember the power of the view. Despite the difficulty of calculating ROI on view-through ads, they are an important and effective part of any online advertising campaign. |
The Motley Fool
December 20, 2006
Dan Caplinger |
Giving Is Good Business Small businesses should realize that they don't need to give away millions of dollars in cash or products in order to make a difference in their communities. |
Search Engine Watch
April 19, 2011
Melissa Mackey |
5 Often-Overlooked PPC Tips for Beginners If you're a PPC newbie, here are some basic strategies to get the best results from your PPC campaigns right away. |
Entrepreneur
February 2009
Lindsay Holloway |
Lingo for Thriving in a Web Economy The language of technology moves as fast as the technology itself. Here's a roundup of the latest terms. |
U.S. Banker
November 2010
Bonnie McGeer |
Doing Noble Work Citizens Financial Group's emphasis on good citizenship is scoring high with customers -- and employees. |
Search Engine Watch
July 8, 2010
Melissa Mackey |
Facebook PPC: Finally, True Demographic Targeting! (Part 2) How to optimize for the best possible ROI in your Facebook PPC campaign. |
The Motley Fool
January 9, 2008
Anders Bylund |
Dueling Fools: Google Bull Rebuttal The bullish argument about Google is that the company has just begun working towards its goal of shooting for 10% or so of the total global advertising market. |
AFP eWire
April 21, 2008 |
After Brief Increase, Confidence in Charities Drops Public confidence in charitable organizations continues to remain low in the post-Sept. 11 era. |
The Motley Fool
July 22, 2009
Jennifer Schonberger |
Chris Anderson on "Free" and YouTube The "Wired" editor-in-chief on monetizing YouTube, whose amateur contributors are almost reinventing the concept of television. |
Search Engine Watch
December 17, 2010
Melissa Mackey |
Google AdWords Placement Targeting Campaign Tips A step-by-step guide for advertisers on how to set up placement targeted campaigns. |
AFP eWire
May 30, 2006 |
New Website Registers Volunteers for Future Disasters The Points of Light Foundation and Volunteer Center National Network have created a new website to help prepare for future disasters by linking charities with volunteers. |
AFP eWire
June 21, 2004 |
U.S. Foundations Draft Standards to Increase Public Confidence In another sign of the nonprofit sector's emerging focus on accountability, the foundation community is in the process of developing a series of standards and stewardship principles to encourage public trust. |
The Motley Fool
December 4, 2007
Selena Maranjian |
Don't Fall for Charity Scams Don't get taken for a ride when you're trying to give someone a lift. Watch out for these charity scams. |
CRM
October 20, 2010
Juan Martinez |
5 Dos and Don'ts of Social Media Marketing Social Ad Summit '10: Is your marketing team really prepared to launch a social media campaign? |
