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Financial Planning June 1, 2006 |
Practice Tips: Laws of Web Branding Nearly 70% of U.S. households now have access to the Internet, which means having a website to help brand your financial advisory practice is an imperative. Here are five laws to help you develop your site. |
Knowledge@Wharton |
Exploring the Links between Brand Name and Consumer Identity A successful identity-oriented marketing strategy like Nike's consists of three critical links, including the consumer, the identity and the brand. |
Entrepreneur February 2009 Gwen Moran |
Five Great--and Necessary--Marketing Makeovers From logos to retail locations, these businesses upped their image from so-so to stunning. |
Financial Planning December 1, 2007 Marie Swift |
Get With the Program Some tips on how to start -- or enhance -- your financial advisory business' marketing program quickly and efficiently. |
Entrepreneur February 2007 Kim T. Gordon |
Power Tools What do your salespeople need to succeed? Give them a toolkit that helps them out during every step of the sale. |
Entrepreneur December 2005 Kim T. Gordon |
Triple Threat Want to boost your consulting practice in the new year? Power up your sales and marketing programs by following 3 key steps. |
Inc. November 1, 2009 |
Guidebook: How to Make the Most of Trade Shows The Internet may have profoundly changed the business of marketing, but the trade show endures. |
AskMen.com Greg Yates |
How To: Become A Recording Artist - Part II Advise on getting a record deal and becoming a professional recording artist. Learn about marketing, distribution, legal representation, management, and most importantly, record labels. |