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CRM
January 1, 2007
Coreen Bailor
The Contact Center Ads Up Phone-based advertising can enhance a company's bottom line, but there's a chance of adding to customer frustration if it's not done right. mark for My Articles similar articles
The Motley Fool
April 12, 2007
Tom Taulli
Google Dials Into Directory Assistance The online giant aims to disrupt another billion-dollar business, this time in the directory assistance space. While billions in local advertising dollars may hang in the balance at present, the growing competition could weigh on pricing and market share potential. mark for My Articles similar articles
Entrepreneur
May 2007
Chris Penttila
Keep Up! Your business is improving its offerings - and that's a good thing. The problem is, your customers don't always see it that way. mark for My Articles similar articles
InternetNews
April 3, 2007
Nicholas Carlson
TV Glint Grows in Google's Eyes Search marketing turned nickels and dimes into billions. Why can't TV? mark for My Articles similar articles
HBS Working Knowledge
August 12, 2008
Benjamin G. Edelman
Google-Yahoo Ad Deal is Bad for Online Advertising A proposed advertising deal between Internet competitors Google and Yahoo would reduce competitiveness in the Internet advertising market, likely resulting in higher advertising rates. mark for My Articles similar articles
Search Engine Watch
October 17, 2008
Gregg Stewart
Making the Most of Your Local Search Marketing Dollars Clients often ask where they should spend their marketing dollars: online or offline, search or display? The problem with these questions: they assume there's one or only a few sources for all local sales leads. The question isn't "either/or," it's about how much of each. mark for My Articles similar articles
Search Engine Watch
November 13, 2009
Gregg Stewart
The Year of Mobile: Closer Than We Think? Consumers are increasingly relying on smartphones and other mobile devices to select local businesses and brands. Consider these trends. mark for My Articles similar articles
Search Engine Watch
February 4, 2002
Danny Sullivan
AOL Switches To Inktomi AOL Search has switched over to Inktomi results for its main listings, relegating the Open Directory's presence to having category-only links appearing at the bottom of the page... mark for My Articles similar articles
Food Engineering
July 2, 2007
Replacement Parts Directory -- Supplier Index Replacement parts directory. mark for My Articles similar articles
InternetNews
July 28, 2006
Clint Boulton
Green Lights For Google's Click Fraud Settlement Advertisers claimed the search engine power defrauded them. Did Google get off easy? mark for My Articles similar articles