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Entrepreneur April 2006 |
Put Your Best Foot Forward Your logo is the very first image customers associate with your business, so heed these do's and don'ts of creating a professional-looking logo |
Entrepreneur September 2003 Kim T. Gordon |
Change of Face Is your logo losing its luster? Then maybe it's time to transform it with a new look. |
The Motley Fool January 6, 2011 Alyce Lomax |
Has Starbucks Lost Its Soul? (Again?) Starbucks' strange logo change might be a bad sign. |
Inc. April 1, 2010 Leigh Buchanan |
Company Logos for Less Companies claim to design stellar company logos for half the price. How good are they? We put four services to the test. |
Entrepreneur August 2005 April Y. Pennington |
Logo Motion The winner of the ugliest logo contest gets a new look. |
The Motley Fool March 29, 2011 Matt Koppenheffer |
7 Companies I'd Love to Own Remembering that stocks are ownership stakes in companies and not just pieces of paper can help you figure out what stocks you really want to own. |
CRM October 2015 Paul Korzeniowski |
Design's Critical Role in Customer Engagements To stand out from competitors, businesses must artfully craft experiences that resonate with customers and increase brand value |
Sports Central August 8, 2013 Kevin Beane |
CFL Logos, Past and Present I try to promote the CFL as an outstanding holdover for those sad football-less summer months. Regular readers also know I like to write about logos. So let's combine the two and look at a little history of CFL logos. |
Sports Central July 5, 2012 Kevin Beane |
Grading WAC Helmets and Logos Now is the time to give the WAC the Slant Pattern treatment with regards to their helmets and logos, both present and historical (or at least the historical offerings of the present-day members). |
Inc. December 1, 2002 Tahl Raz |
Not Just a Pretty Typeface Often overlooked as "cosmetic," a company's logo can be one of its hardest-working assets. |
CRM June 17, 2015 |
Crimson Hexagon Adds Image Recognition to Its Social Media Analysis Logo detection is now part of Crimson Hexagon's ForSight social analytics platform. |
The Motley Fool October 12, 2010 Alyce Lomax |
Gap Makes Itself a Laughingstock Learn a lesson from Gap in how not to reinvigorate a brand. |
Sports Central October 28, 2011 Kevin Beane |
Big Ten Logos, Past and Present It's time again to foray into the history and the currency of logos at the Slant Pattern. This time, we will look at the Big Ten. Most of the logos come from the always awesome ChrisCreamer.com. |
Sports Central April 21, 2011 Adam Russell |
Is Nike Diluting Tradition in College Football? If you happened to catch the latest victims, er, clients of Nike's uniform takeover, er, partnerships, you might be wondering the same thing I am: is the sports apparel giant working toward a "one world government" when it comes to colors? |
AFP eWire June 27, 2005 |
Taking the Mystery (and Misery) Out of Branding With almost a million nonprofit organizations in the United States alone, how do you make yours stand out? |
Fast Company September 14, 2011 |
Are These New Logos An Upgrade Or A Downgrade? Most logo changes are done for a reason. Michael Cronan and partner Karin Hibma evaluate three recent ones. |
Information Today July 15, 2010 |
MedlinePlus Relaunched The completely redesigned site has a freshened look and feel, a new logo, and a new color scheme. |
Pharmaceutical Executive December 1, 2010 David Chapin |
Taking Advantage of the Science Behind Marketing Being strategic and applying data tools effectively will go a long way in helping to produce analytics that drive sales |
InternetNews August 15, 2005 Susan Kuchinskas |
IE's New Look Microsoft unveils a new identity for Internet Explorer. |
Fast Company Rachel Gillett |
What Your Logo's Color Says About Your Company (Infographic) Research suggests that your logo's design -- and specifically its colors -- have more bearing on your customers' opinions than you might think. |
Inc. August 2008 |
Ziba Beauty: Five Steps to a Retail Makeover How Ziba Beauty differentiated its stores from other salons |
Entrepreneur April 2006 Nichole L. Torres |
A Festive Focus Turn your passion for a specific holiday into a thriving seasonal business by getting your timing right. |
The Motley Fool April 9, 2008 Tim Beyers |
Apple's Dumbest Idea. Ever. Apple files a lawsuit claiming New York City's "GreeNYC" apple logo will confuse consumers. |
U.S. Banker October 2008 Cristi Kirisits |
Building Your Bank Brand In today's competitive marketplace, branding can be the final factor that affects a consumer's decision of where to bank. |
Sports Central August 26, 2010 Kevin Beane |
MLB Logos, Past and Present (Pt. 1) Here is the first of a series about sports logos. |
IEEE Spectrum February 2009 Susan Karlin |
The Doodlemeister A look at how Dennis Hwang manipulates google's logo every day. |
The Motley Fool October 4, 2004 Robert Brokamp |
Nike Brainwashed My Child! I guess it shouldn't be surprising that marketing works on kids. |
CRM December 11, 2010 Richard Telofski |
The Silent Killers of Social Media How CRM can help neutralize the danger zones. |
Entrepreneur April 2006 Gwen Moran |
The Next Chapter Selected from a pool of more than 4,600 entrants, a $5000 brand makeover prize package helped this bookstore owner move her story forward -- with updated brick-and-mortar and web marketing techniques. |
Sports Central February 25, 2010 Kevin Beane |
Pac-10 Helmets, Logos, History, and Musings The Helmet Project, is an "atlas" of football helmets, both current and historical, of pretty much every level of college football in both the U.S. and Canada, as well as every level of pro football beyond the semipro level. |
Fast Company July 2005 Paul Lukas |
Uniformity Baseball is more than round balls and base runs; it can also involve branding, design, and typography. |
Fast Company October 2003 Linda Tischler |
Image Problems We got the inside dish on the thinking behind four intriguing logos. |
AskMen.com September 7, 2003 Roberto Rocha |
Ultimate Guide To Business Cards A well-crafted card speaks volumes about you and your work, and can be the one decisive factor that will bring you better business. We have the formula that will make your card so good that it just may inspire murderous envy. |
Fast Company November 2009 Kate Rockwood |
Logo's Loyal (and Lucrative) LGBT Following Lisa Sherman, 51, launched Logo, MTV Networks' television channel for a gay and lesbian audience, in 2005, with just three advertisers and 13 million homes. It has since grown to 150 advertisers in every product category and more than 40 million homes. |
Search Engine Watch March 28, 2005 Chris Sherman |
Enhancing Your Image with Snap.com Logos help build brand awareness, and upstart search engine Snap makes it easy for you to add your corporate image to search results. |
Entrepreneur September 2001 Chris Penttila |
Brand Awareness Wake up! Your brand isn't your savior, and all the goofy ads in the world won't save your company. What can? Well... have you given good business a try? |
Entrepreneur February 2009 Gwen Moran |
Five Great--and Necessary--Marketing Makeovers From logos to retail locations, these businesses upped their image from so-so to stunning. |
Inc. September 2006 Stephanie Clifford |
How I Did It: Morgan Lynch, CEO, Logoworks Put off by the inefficiencies of ad agencies, Morgan Lynch and a friend launched Logoworks. |
Bank Systems & Technology February 22, 2007 Katherine Burger |
What Are the IT and Distribution Implications of Citigroup's Rebranding Initiative? As Citigroup sells its red umbrella logo back to St. Paul Travelers as part of chairman and CEO Charles Prince's rebranding initiative, what are the IT, channel and distribution implications? |
Sports Central May 3, 2012 Kevin Beane |
Grading SEC Helmets, Past and Present I've written about helmets and logos before, and it's now time to return to that pool with the most dominant college football conference, the SEC. |
InternetNews September 30, 2009 |
Windows 7-Compatible Products Surpass 6,000 Microsoft said it's already certified a slew of apps and hardware devices as part of its new Windows 7 Compatibility logo program. |
The Motley Fool January 15, 2008 Morgan Housel |
How Marlboro Friday Changed the World To defeat generic competition, clever companies use many approaches to achieve huge successes on the basis of their brand names. |
Fast Company November 2010 Rachel Arndt |
Rebranding and Redesigning Your Company: Color Management Conference Today, color is essential to signaling status and intent, especially for a brand's public image - its logo. We rounded up recent redesigns that the printing professionals will be critiquing this year in Phoenix. |
The Motley Fool June 30, 2008 Alyce Lomax |
Wal-Mart's Facelift A new logo may be in Wal-Mart's future. |