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Pharmaceutical Executive
June 1, 2006
Anne Goodrich
Marketing to Professionals: Doctors Get Jump on Continuing Education Doctors turn to multiple CME channels for more than just credits. mark for My Articles similar articles
Pharmaceutical Executive
September 1, 2005
Judy Williams
Networking Physician demand for convenient ways to obtain continuing medical education credits is driving online-learning models - but not at the expense of live meetings. mark for My Articles similar articles
Pharmaceutical Executive
May 1, 2006
Paul Greenberg
Medical Education: Real-Time CME News-based CME helps doctors stay on top of new medical information and changes in treatment -- before their patients do. mark for My Articles similar articles
Pharmaceutical Executive
October 1, 2005
Jan Fitzpatrick
Public Relations: Desperately Seeking Value Regulatory angst cools growth in budgets for continuing medical education (CME). The future challenge for CME will be to find that common ground where the interests of academic medicine, medical societies, and practicing physicians intersect. mark for My Articles similar articles
Managed Care
September 2004
Michael D. Cabana et al.
Improving Physician Attendance At Educational Seminars Sponsored By Managed Care Organizations Although interactive educational seminars that target physicians require a large investment of resources, they can be cost-effective if medical care is improved as a result. mark for My Articles similar articles
Pharmaceutical Executive
April 1, 2012
Medical Meetings: Docs Speak Out Three physicians took the stage at the fourth annual West Coast Life Sciences Meeting Management Forum to explain their perspective on healthcare reform, online versus live education, and more. mark for My Articles similar articles
Pharmaceutical Executive
May 1, 2005
Jason Hogg
Marketing to Professionals: Diagnosing MD Behavior A centralized database allows pharma marketers to truly know doctors. mark for My Articles similar articles
Pharmaceutical Executive
May 1, 2005
Ame Wadler
PR: In the Loop Pharma marketers can help doctors stay abreast of the news. mark for My Articles similar articles
Pharmaceutical Executive
October 1, 2005
Jeffrey Tangney
Alternative Media: Mobile Marketing Through PDAs, pharmaceutical marketers have found an efficient way to communicate with and educate physicians. mark for My Articles similar articles
Pharmaceutical Executive
October 1, 2006
Robert Schneider
Medical Education: Gauging Success Pharma is investing in CME. Is the money being well spent? mark for My Articles similar articles
Pharmaceutical Executive
August 1, 2005
Alana Klein
Medical Education: Preferred Providers Many physicians favor CME programs affiliated with university or medical societies over hospital-run programs or those self-accredited by medical communications agencies. mark for My Articles similar articles
Pharmaceutical Executive
March 1, 2006
Alana Klein
Alternative Media: Masters of Their Domain The entire medical community - physicians, hospitals, medical associations, medical students and residents, pharma and medical device companies, and patient groups - are taking advantage of the .md domain. mark for My Articles similar articles
Pharmaceutical Executive
March 1, 2006
Dorfman & Maynor
Marketing to Professionals: Under the Influence Pharmaceutical marketers should target the doctors who affect change in the medical community. mark for My Articles similar articles
Pharmaceutical Executive
May 1, 2006
Stephen Wray
Alternative Media: Interactive=Integration Interactive technology allows marketers to keep up with the demands of both physicians and consumers. mark for My Articles similar articles
Pharmaceutical Executive
June 1, 2005
Zimmerman & Fay
Marketing to Professionals: Dr. Ambassador The pharma industry is under siege in the news media. Smart companies must create a role for physicians as ambassadors who can raise patient confidence in drugs and the pharma industry as a whole. mark for My Articles similar articles
Pharmaceutical Executive
March 1, 2011
Jerry Coamey
Engage the Physician! New research shows that gauging the mind of the clinician is crucial to timely uptake of the new diagnostic tools offered by the genomic revolution mark for My Articles similar articles
Pharmaceutical Executive
May 1, 2006
Musacchio & Hunkler
More Than a Game of Keep Away The Prescribing Data Restriction Program takes effect in July. The AMA explains how individual doctors can keep their prescribing habits safe from reps, and how pharma can keep using the anonymous data -- if the industry polices itself. mark for My Articles similar articles
American Family Physician
September 1, 2000
AAFP Position Paper Colonoscopy: Procedural Skills for Nonspecialists mark for My Articles similar articles
Managed Care
July 2002
Money isn't everything Physicians are fairly happy with their incomes, but unhappy with the number of hours they have to work, as well as with the ancillary duties involved in practicing medicine, according to a survey. mark for My Articles similar articles
Pharmaceutical Executive
May 1, 2005
Marsha Meyer
Medical Education: Prevention Education Shifting the nation's healthcare paradigm from treating seniors' ills to preventing them will take the combined support of pharma companies, medical schools, continuing medical education (CME) providers, and clinicians. mark for My Articles similar articles
Managed Care
July 2001
Harry L. Leider
HMOs Need To Share Gains of DM Programs Physicians are more likely to buy in if they see better outcomes -- and financial rewards that go with them... mark for My Articles similar articles
Managed Care
April 2000
Karen L. Trespacz, J.D.
League of Their Own: What Makes a Winning IPA? In a familiar cartoon, a professor writes long, learned equations on a blackboard. To connect the profundities on either end, he writes in the middle, "Then a miracle occurs." IPAs, done well, are the miracles that connect the ends of health care. mark for My Articles similar articles
Pharmaceutical Executive
January 1, 2006
Gene Guselli
Marketing to Professionals: The Power of Positive Feedback Boost doctors' confidence in your brand by validating their prescription decisions. mark for My Articles similar articles
Pharmaceutical Executive
April 1, 2006
David Duplay
Marketing to Professionals: A Sample Plan Sure, pharmaceutical e-sampling can save money. But there are plenty of other reasons to use it. mark for My Articles similar articles
Managed Care
June 2001
Frank Diamond
HMO/Physician Strain Creates Invisible Costs Perhaps goodwill is too much to ask for. However, peaceful coexistence can certainly help all players reach their mutual goal -- a smooth relationship that helps to get the job done... mark for My Articles similar articles
American Family Physician
February 15, 2004
Newsletter Family physicians will have the opportunity to attend two conferences as the AAFP Annual Assembly will Be Held in Conjunction with Wonca Conference. mark for My Articles similar articles
Pharmaceutical Executive
May 1, 2005
Sibyl Shalo
Out to Lunch? For the average pharma rep, a 13-minute sales oriented meal trumps a 60-second office visit, any day of the week. mark for My Articles similar articles
Pharmaceutical Executive
January 1, 2006
Maggie Helmig
Direct to Consumer: Patient Education Reform Marketers can empower patients to start a dialogue with their doctors. mark for My Articles similar articles
Pharmaceutical Executive
February 1, 2006
Nappi & Rodgers
Marketing to Professionals: Streamlined Scheduling Better scheduling of sales visits can increase doctors' receptivity to pharmaceutical reps. mark for My Articles similar articles
Managed Care
January 2006
Compensation Monitor A recent poll reveals that doctors distrust pay for performance programs. mark for My Articles similar articles
Pharmaceutical Executive
October 1, 2005
Mike Iafolla & Steve Greco
Under the Influence The number of influences that affect physicians' prescribing has increased and rep saturation has reached the tipping point, resulting in "customer fatigue." Companies must now take into account a plethora of influences when planning their sales and marketing efforts. mark for My Articles similar articles
Managed Care
December 2000
Patrick Mullen
Employer Demands Will Change Healthcare The CEO of a large Florida employer coalition insists that the information that companies are beginning to demand will force the industry to change... mark for My Articles similar articles
Pharmaceutical Executive
October 1, 2005
Christopher Lisanti
Physician Frustration Doctors have had enough. But reps can still redeem themselves. As the industry thinks about new sales force models, it should look beyond ROI numbers, toward a new paradigm that not only works for pharma, but also for its customers. mark for My Articles similar articles
Managed Care
August 2001
In Calif., Bonuses Based on Quality, Not Cost Savings Blue Cross of California has decided to move away from the traditional managed care incentive of rewarding physicians for controlling medical costs, and instead will implement a program in which physicians receive bonuses for quality of care and patient satisfaction... mark for My Articles similar articles
Managed Care
July 2000
John Carroll
Electronic Medical Records: If Not Now, When? The technology's been around, but early participants often were burned. New Internet-based products threaten to turn nonbelievers into yesterday's news. mark for My Articles similar articles
Managed Care
January 2005
Private Practice Physicians Find Dual Role Challenging When it comes to balancing the role of business owner and practicing physician, many private practice doctors are having a tough time of it. mark for My Articles similar articles
Pharmaceutical Executive
August 1, 2005
Lena Chow
Docs of Shanghai They're short on status, pay, and respect, but China's young doctors hold keys to the world's fastest growing pharmaceutical market. mark for My Articles similar articles
American Family Physician
September 15, 2004
Genevieve Ressel
Newsletter AFMO Launches Web Site for Family Medicine Research... CMS Eliminates Grace Period for Expired Codes... AAFP Publishes Resource for Starting a Medical Practice... AAFP Board Approves Recommendation to Double EB CME Credit... etc. mark for My Articles similar articles
PC Magazine
March 2, 2005
Lipschutz et al.
Instant Meeting: Easy Web Conferencing In this story, we look at services that offer low, flat-rate pricing, simple interfaces, and in many cases, innovative ways to start meetings and invite participants on the fly. mark for My Articles similar articles
Pharmaceutical Executive
June 1, 2005
Boschwitz et al.
Track Patients, Not Prescriptions Why pharma companies reject anonymous patient-level data, and why they can't do without it for long. mark for My Articles similar articles
Managed Care
November 1999
Karen Ignagni
Health Plans Will Use New Tools To Help Physicians Practice Better For the first time, plans are in a position to work with physicians to improve outcomes, efficiency, and patient safety.... mark for My Articles similar articles
Pharmaceutical Executive
May 1, 2012
The Personal Touch in Digital Promotion The shift from sales rep meetings to digital selling methods must include innovation and a physician-centered mindset in order to be successful. mark for My Articles similar articles
American Family Physician
August 15, 2005
Carrie Morantz
Newsletter Latest Senate EHR Bill Combines and Replaces Previous Proposals... Agencies Collaborate to Help Patients Recover from Mental Illness... Study: Most Americans Do Not Think Obesity Risks Are Overestimated... etc. mark for My Articles similar articles
American Family Physician
November 15, 2005
Sarah J. Evans
Newsletter AAFP Survey Shows Increased Use of EHR Systems by FPs... AHRQ Launches New Health Care Program... AAFP Asks Members to Join Title VII Campaign... AHRQ Rewards Over $22.3 Million for Health Information Technology... etc. mark for My Articles similar articles
Bio-IT World
March 2006
Charles Firneno
Physician Portals Fill the Gap Multifunctional physician/patient portals can provide insight into value and product performance issues. Such insight can be combined with medical claims and pharmacy data as well as with blinded safety data to provide an organic view of product performance. mark for My Articles similar articles
Managed Care
November 2005
Frank Diamond
Physicians and Plans Can Get Along Hill Physicians Medical Group, one of the largest IPAs in the country, has learned to deliver what managed care plans want mark for My Articles similar articles
Managed Care
October 2000
Maureen Glabman
Giving Some Ground to Physicians Helped Turn Health System Around One hospital system accepted the general wisdom a few years ago by acquiring physician practices. Now it bucks the new wisdom by holding on to them... mark for My Articles similar articles
Managed Care
April 2004
Martin Sipkoff
Plans Go Directly to Patients, Describing Treatment Options HMOs are developing programs that encourage patients to question their physicians about their treatment options. Doctors are wary. mark for My Articles similar articles
Managed Care
May 2001
Demand's cool for primary care physicians Although they're not quite an endangered species, primary care physicians aren't exactly in high demand these days, either. That's been the experience of a national physician search and recruitment firm... mark for My Articles similar articles
Managed Care
October 2005
Bob Carlson
What Docs Hate Most About Plans Some insurers seem to have a knack for irritating their network physicians. The list is long, but five categories of irritants seem to recur most often. mark for My Articles similar articles