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Scientific American
October 2, 2005
Diane Martindale |
One Face, One Neuron A recent study indicates that our brains employ far fewer cells to interpret a given image than previously believed, and the findings could help neuroscientists determine how memories are formed and stored.   |
Chemistry World
February 24, 2011
Carl Saxton |
Mapping brain networks US scientists have created a model of the ring-shaped networks of neurons in the brain, which could help researchers to understand small changes within diseased brain cells. |
PC Magazine
November 14, 2007
John C. Dvorak |
In-Your-Face Advertising One thing is certain: Web users don't want to pay for anything, ever. Sadly, the only way that equation works is with advertising. |
Fast Company
Rebecca Greenfield |
This "Real Beauty" Parody Featuring Gorillas Shows How Condescending Dove Is To Women Dove's "Real Beauty" campaign has seen its fair share of backlash for condescending to and manipulating women. |
HBS Working Knowledge
January 28, 2015
Dina Gerdeman |
Ground Game, Air Wars, and Other Marketing Lessons From Presidential Elections In the last few presidential elections, personal selling -- not mass advertising -- has tipped the difference for Democrats. But that's not always the case. |
Home Theater
May 3, 2006
Darryl Wilkinson |
Nintendo Lets You Beat your Children Brain Age: Train Your Brain in Minutes a Day for the Nintendo DS is a clever collection of puzzles and tests that is designed to keep people's minds active with fun mental workouts that incorporate the user-friendly voice-command and touch-screen capabilities of Nintendo DS. |
InternetNews
May 1, 2007
Lisa Nadile |
Report: Microsoft to Buy 24/7 Rumors circulated today that Microsoft is in talks to buy 24/7 Media, an online advertising and search-engine marketing company. |
Fast Company
January 2006
Lucas Conley |
Getting Inside Your Head A company that "fingerprints" brain activity to gauge emotional responses has attracted interest from Madison Ave. to the CIA. |
InternetNews
October 9, 2007
Stuart J. Johnston |
How to Make Billions in Advertising Microsoft aims high to transform itself into an advertising magnate. |
InternetNews
October 5, 2007
Nicholas Carlson |
Online Ad Revenues Up Despite Consumer Concerns U.S. advertisers continue to increase their spending on the Internet. |
InternetNews
April 11, 2008
Mike Elgan |
Why You'll Hate Cell Phone Spam Like lambs to slaughter, the cell phone using community (i.e. everybody) has no idea what's coming. |
Wired
March 24, 2008
Frank Rose |
Microsoft's Bid for Yahoo Is All About Big-Budget Brand Advertising If the Yahoo purchase goes through, a company like Microsoft needs more than reach. It also needs the technology to deliver the right ads to the right eyeballs at the right time and come back with a precise measurement of the results. |
HBS Working Knowledge
September 17, 2007
Julia Hanna |
Broadband: Remaking the Advertising Industry Broadband technology is becoming more important to advertisers because of its ability to move the consumer closer to a transaction decision and to deliver clearly segmented audiences. |
BusinessWeek
August 27, 2009
Jon Fine |
Harry and Louise on Steroids Why issue and advocacy advertising has become such a growth business |
Inc.
May 2009
Leigh Buchanan |
Charles Jacobs Goes Inside the Entrepreneur's Brain Leading corporate consultant, Charles Jacobs discusses how brain structure can impact business management. |
Chemistry World
January 30, 2011
Simon Hadlington |
Nanotubes protect brain tissue from stroke damage Researchers in Korea and the US have shown that modified carbon nanotubes can protect brain tissue from the damage caused by ischaemic stroke, where the blood supply to the brain is interrupted. |
PC Magazine
September 27, 2006 |
But Can It Flip People Off? This robotic hand can play against you in a game of rock-paper-scissors. |
InternetNews
March 18, 2008 |
Google Digs In For Economic Slide Advertising deals in place, Google is ready to ride out economic downturn. |
HBS Working Knowledge
December 3, 2007
Julia Hanna |
Authenticity over Exaggeration: The New Rule in Advertising With consumers using the Internet to blunt traditional commercial message, it is time for companies to rethink their strategy, says HBS professor John A. Deighton. |
Health
September 2007
Nancy Matsumoto |
You Must Remember This A new generation of computer games can help you boost your memory. |
Search Engine Watch
July 15, 2008
Kevin Heisler |
Bernstein Research Predicts the Future of Paid Search In a full-blown recession, what's the future of paid search? Sanford C Bernstein's research arm just published a study that's a virtual crystal ball into Google and search engine marketing. |
InternetNews
September 12, 2007
Nicholas Carlson |
Online Advertising Outdoes Other Mediums TNS Media reports declining advertising expenditures in television, newspapers and radio, but magazines are still hanging in there. |
InternetNews
November 13, 2007
Kenneth Corbin |
It's Not Your Father's Ad Industry IBM study predicts the rise of interactive advertising to stand the industry on its head. |
PC Magazine
July 4, 2008
Logan Kugler |
Understanding the Brain As much as we know about the human brain, there's just as much we don't know. |
PC Magazine
April 19, 2006 |
Bits & Bites v25n08 How fast does your brain process information? This website will tell answer that question. |
Fast Company
October 2008 |
It's Just an Illusion See how our brain's shortcuts can work against us with the example of a famous optical illusion. |
CRM
March 2015
Jeffrey Rayport |
Why Marketing Automation Means More Than Faster, Better, Cheaper Programmatic ads make precision marketing a reality. |
Teacher Magazine
May 2000 |
Brainiacs While fanfare may feed the egos of brain researchers, it worries them, too. According to some scientists, brain research is being oversimplified, misinterpreted, and, most troubling, misapplied. |
AskMen.com
November 21, 2000
Vatche Bartekian |
Improving Your Memory Exercise improves alertness and memory and can help you perform cognitive tasks at your peak level. Article also includes methods for jogging your memory. |
PC Magazine
June 20, 2007
John C. Dvorak |
Relevance Ad Fad Today's advertisers try to trick us into buying when we might not want to buy. This is acceptable up to a point, and we've passed that point. |
Search Engine Watch
October 14, 2008
Carrie Hill |
Where's The ROI? Would you divert your offline marketing dollars to marketing that can be measured; where you can know how, where, and how much money you made from each ad buy? Even the most negative and non-Internet-savvy business owners can't argue with numbers that lead to bigger bank accounts. |
PC Magazine
November 29, 2006 |
Brain Chip University of Washington researchers have demonstrated an implantable device in live animals that can record signals from one part of the brain and send the impulses to a different part of the brain. |
CIO
August 18, 2011
Agam Shah |
IBM Brings Brain Power to Experimental Chips IBM makes chips based on the structure and operation of the human brain. |
HHMI Bulletin
Aug 2011 |
Let's Get Small Tim Harris develops tools neuroscientists can use to measure the brain's activity, to give them a quantitative view inside the elaborate structure of the brain. |
HHMI Bulletin
May 2011
Sarah C.P. Williams |
The Very Hungry Mouse Activating one set of neurons makes a mouse eat, and eat, and eat. |
InternetNews
November 24, 2009 |
Google, TiVo Deal on Data Sharing Google teams with DVR pioneer to tap data from set-top boxes for better audience measurement. |
Chemistry World
September 15, 2011
Sarah Farley |
Making Nerve Pathways in Chips for Brain Studies Scientists have now developed a way to reconstruct neuronal networks in a micro-fluidic system to more closely mimic the directional neuronal pathways found in the brain. |
Entrepreneur
December 2007
Kim T. Gordon |
Simply Irresistible Follow these advertising dos and don'ts to draw customers in. |
InternetNews
March 30, 2009
Michelle Megna |
Online Ads: Slowing, But Still Growing Internet ad spending continues to climb, with video showing huge gains. |
Science News
October 2, 2004 |
Skeptical Brains A link to a site dedicated to showcase recent media misinterpretations of brain studies. |
IEEE Spectrum
May 2009
Prachi Patel |
Laser Probes for Brain Experiments Laser-activated probes stimulate brain cells better, say scientists |
Outside
November 2002
Neal Thompson |
Strengthen the Muscle Between Your Ears True fitness follows the adage "Use it or lose it." Turns out the brain follows the same rule. Here's a two-part approach to brain development -- physical and mental -- which you can effortlessly incorporate into your existing workout plan. |
Wired
April 21, 2008
Eric Hagerman |
Don't Panic. It Makes You Stupid. Research finds that while a little nervousness can boost cognitive performance, periods of intense stress essentially turn us into Neanderthals. |
Fast Company
Pavithra Mohan |
Advertisers On The Rise Of Ad Blockers: "We Lost Track Of The User Experience" Since Apple made its mobile operating system compatible with ad blockers, Internet publishers and other online content creators have fretted that their primary source of revenue could dry up. |
InternetNews
November 9, 2009 |
Google Buys Mobile Ad Firm AdMob for $750M Google continues wireless push with deal to acquire firm specializing in mobile display ads. |
