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The Motley Fool
August 25, 2006
Rick Aristotle Munarriz |
Amazon Fights Back Amazon has a new weapon. You! It's still too early to gauge the success of Omakase, much less pronounce it, but now Amazon is hoping to raise the stakes again by rolling out its new aStore feature.   |
The Motley Fool
April 26, 2005
Rick Aristotle Munarriz |
Google's Animated Response Google moves to fortify its ad offerings, but all that glitters isn't marketing gold. |
The Motley Fool
March 28, 2007
Rick Aristotle Munarriz |
Google's Amazonian Advertising Adversary Rivals for the online ad king are emerging from unlikely sources. Take Amazon.com for instance. |
The Motley Fool
August 28, 2006
Rick Aristotle Munarriz |
eBay Falls Into Google's Sticky Arms The hot and cold relationship between eBay and Google got steamy again this morning after the companies agreed to join forces in an online advertising alliance outside the United States. |
The Motley Fool
August 2, 2006
Rick Aristotle Munarriz |
ValueClick Kicks The multimedia advertiser beats Wall Street and sees shares soar. |
The Motley Fool
December 17, 2009
Rick Aristotle Munarriz |
Amazon Leans on Google Amazon.com empowers its base of affiliate marketers with nearly seamless Blogger.com integration. |
The Motley Fool
May 25, 2006
Rick Aristotle Munarriz |
Yahoo! and eBay Start Smooching Two Internet bellwethers team up in a "best of breed" partnership that explores new advertising avenues. Investors, take note. |
The Motley Fool
October 12, 2005
Rick Aristotle Munarriz |
Burn, Google, Burn After a breathtaking ascent, this once beautifully volatile stock has been treading water in a tight range of little more than 10% over the past four months. Has Google finally found its market equilibrium? |
The Motley Fool
December 23, 2004
Rick Aristotle Munarriz |
The Next Dot-Com IPO The popular online advertising company Fastclick sets the stage for a 2005 market debut by filing to go public. |
The Motley Fool
April 4, 2005
Rick Aristotle Munarriz |
Is Google Too Generous? Google is aiming for incremental ad revenue. Its lack of any email services to upsell -- like Yahoo! and Hotmail do -- means that it can focus on driving as much traffic as possible to serve up as many relevant ads as it can produce. Investors should just be grateful. |
The Motley Fool
March 4, 2005
Rick Aristotle Munarriz |
Yahoo! Fights Back Yahoo! isn't taking Google's quest for world domination lying down. The company appears to be gunning for Google's prime AdSense service juggernaut. |
The Motley Fool
June 7, 2005
Stephen D. Simpson |
When Searching Goes Berserk Do sponsored links really deliver value to the customer? Some advertisers like eBay don't seem to be too picky about the sorts of sponsored links that they will attach their names to. |
The Motley Fool
August 28, 2007
Rick Aristotle Munarriz |
Google + CNN = Good for You CNN strikes an online advertising deal with Google. |
The Motley Fool
July 14, 2005
Rick Aristotle Munarriz |
Farewell to DoubleClick One online advertiser pioneer moves on, but investors should see that others are left to take its place. |
The Motley Fool
June 12, 2006
Tim Beyers |
eBay Says: Hooray for Bloggers! A new advertising system aims to stick it to Google, but it's bloggers who have the most to gain. |
Search Engine Watch
January 14, 2004
Christine Churchill |
Day of Reckoning in Search Engine Advertising Overture's announcement that it plans to separate contextual advertising from regular keyword-based search results and ads has garnered kudos from the search engine marketing community. Will Google follow suit? |
Search Engine Watch
May 13, 2004
Danny Sullivan |
Google Offers Banners & Image Ads -- But Not On Google Itself Google has debuted a new graphical ad option for its advertisers -- the ability to run banners, skyscrapers and other image-based ad units. However, these ads won't run on Google itself. |
InternetNews
March 13, 2008 |
A New Ad Service For Google: Report Google will introduce a new service that Web publishers can use to manage their online ad sales and serve up ads each time a consumer pulls up a Web page |
The Motley Fool
September 8, 2005
Rick Aristotle Munarriz |
Google Goes Old School Google turns to traditional print advertising, in a neat twist to its branding strategy. |
The Motley Fool
March 15, 2007
Rick Aristotle Munarriz |
MIVA Searches for Answers The paid search pioneer has a tough time finding profitability in its latest quarter. Investors, take note. |
The Motley Fool
January 22, 2008
Rick Aristotle Munarriz |
Google Still Loves You Israeli-based IncrediMail is working through compliance issues and has been reinstated into Google's AdSense program. |
The Motley Fool
November 4, 2004
Rick Aristotle Munarriz |
Google's Kissing Cousins Lots of companies are looking to ride Google's paid search coattails. |
The Motley Fool
November 14, 2006
Rick Aristotle Munarriz |
The Yahoo! Shuffle Bill Demas and Will Johnson, a pair of vice presidents at Yahoo!'s beleaguered YPN paid-search division, are moving on, but the real problem lies deeper and higher. Investors, take note. |
The Motley Fool
December 14, 2006
Rick Aristotle Munarriz |
Baidu Lands Mr. Softy A paid-search deal with MSN China is the latest growth spurt from China's search leader. Investors, take note. |
Inc.
February 2008
Buchanan, Chafkin & McCarthy |
Mobile Phones: A Pocketful of Marketing More information will become available to marketers as phones are used more like little PCs, creating opportunities for highly targeted ads and other marketing breakthroughs. |
The Motley Fool
September 22, 2009
Rick Aristotle Munarriz |
Google Outbids Yahoo! on eBay One of the problems with this summer's deal to let Microsoft handle Yahoo!'s paid-search business is that third-party affiliates may see this as the perfect time to switch to market leader Google. |
Inc.
December 2007
Michael Fitzgerald |
Clicks for Cash Earning more from your website. |
Search Engine Watch
March 3, 2003
Danny Sullivan |
Google Throws Hat Into The Contextual Advertising Ring Last week, Google unveiled a new method of distributing its paid listings, placing them on web pages, as opposed to the traditional means of inserting them into search results. |
The Motley Fool
August 5, 2005
Rick Aristotle Munarriz |
A Fool's Look Back Serve 'em up, Yahoo!... Better ingredients, better earnings report... |
InternetNews
April 3, 2008 |
Google to Sell DoubleClick's Search Marketing Unit Google to offload division of recently acquired marketing firm. |
The Motley Fool
September 22, 2010
Anders Bylund |
Google Wants to Go Offline, Too "Online only" is not what Google wants to be in the long run. |
Search Engine Watch
January 27, 2005
Danny Sullivan |
AlmondNet Debuts "Post-Search" Search Behavioral Ad Network This new program delivers advertising across the web targeted to the topics someone has searched on recently, including queries done on major search engines such as Google and Yahoo. |
The Motley Fool
October 12, 2007
Mac Greer |
Fool Video: What's Google Really Worth? How much is Google really worth? Is Google really that much more valuable than Amazon, eBay, Yahoo!, or Baidu? Can shares continue their Apple-like appreciation? These questions and others are answered in this video. |
The Motley Fool
November 29, 2007
Rick Aristotle Munarriz |
The Acrobat and the Ads Yahoo! teams up with Adobe to offer contextual market ads as readers scroll through Web-published pages in Adobe's popular PDF platform. |
The Motley Fool
August 9, 2004
Rick Aristotle Munarriz |
Clicking for Gems Multimedia advertisers ValueClick and DoubleClick may be worthy investments. |
The Motley Fool
January 7, 2005
Rick Aristotle Munarriz |
Double Take for DoubleClick Online advertising bounced back nicely for a company that was once ready to hang it up. |
The Motley Fool
April 17, 2008
Rick Aristotle Munarriz |
Death to Microhoo Yahoo! + Google = Bachelorhood for Mr. Softy. |
The Motley Fool
June 5, 2007
Rick Aristotle Munarriz |
Yahoo! Follows Google, Again The sluggish YPN program gets a Google-esque makeover. In short, it's the same "smart pricing" technique that Google has been using in its Google AdSense program for three years now. |
The Motley Fool
March 12, 2008
Rick Aristotle Munarriz |
Google Can DoubleClick, Not Double Quick Regulators in Europe finally open the door for Google to acquire display advertising giant DoubleClick. |
The Motley Fool
June 14, 2007
Rick Aristotle Munarriz |
Get a Room, eBay and Google The two dot-com titans are bickering again. The latest spat is a simultaneous slap that finds eBay pulling its stateside contextual marketing spots from Google's paid search program just as Google made plans to crash tonight's launch of eBay Live with a media-magnetizing protest. |
InternetNews
May 27, 2010 |
Mobile Ads Taking Hold: ABI Research firm finds that more than a quarter of mobile phone users who have visited a website on their handhelds have clicked on a banner ad or text link. |
The Motley Fool
August 20, 2007
Rick Aristotle Munarriz |
Is Google Un-American? Google and American Airlines parent AMR get into a war of words. Keywords, that is. This may seem like little more than a passing story, but there are serious implications here for the search industry. |
The Motley Fool
April 30, 2007
Rick Aristotle Munarriz |
Yahoo! Makes the Right Decision Yahoo! buys an online ad exchange to boost its visibility. Yahoo! shareholders don't need their company to overtake Google to win. Investors, take note. |
The Motley Fool
July 5, 2006
Rick Aristotle Munarriz |
Taking Out Google New contextual marketing networks are aiming for Google. |
The Motley Fool
June 13, 2011
Rick Aristotle Munarriz |
Does Amazon Need Its Affiliates? Amazon Associates bows out of two more states that are proposing e-fairness legislation. |
The Motley Fool
July 12, 2011
Rick Aristotle Munarriz |
Amazon's New Fault Line The leading online retailer is backing a petition for a referendum that would let voters in California decide on a controversial taxing issue that became part of the state's budget last month. |
The Motley Fool
December 14, 2007
Rick Aristotle Munarriz |
Google Steals Some Answers Google is apparently gearing up to relaunch its Google Answers; this time the Q&A offering will feel a lot more like Yahoo! Answers. |
The Motley Fool
March 24, 2005
Rick Aristotle Munarriz |
Google's Potentially Fatal Flaw Even the world's most valuable dot-com can be one misstep away from falling out of favor. |
InternetNews
March 11, 2004
Erin Joyce |
Is Web Services on the Horizon for Affiliate Marketing? Advertisers and publishers are looking to fuel innovation and future growth as the technology continues to evolve. |
The Motley Fool
July 3, 2007
Rick Aristotle Munarriz |
SmartAds or Sad Marts for Yahoo! The online giant smartens up its display ads. It would be great for investors to see Yahoo! milk more from every page it serves. |
