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Fast Company November 2009 Kate Rockwood |
Logo's Loyal (and Lucrative) LGBT Following Lisa Sherman, 51, launched Logo, MTV Networks' television channel for a gay and lesbian audience, in 2005, with just three advertisers and 13 million homes. It has since grown to 150 advertisers in every product category and more than 40 million homes. |
HBS Working Knowledge February 21, 2005 Julia Hanna |
Marketing to Gay and Lesbian Consumers The consumer packaged goods industry shares experiences on the internal and external challenges of marketing to the gay and lesbian community. |
The Motley Fool April 26, 2006 Selena Maranjian |
Chasing the Gay Market Investors should keep up with their holdings, ideally at least once per quarter. One way to do so is to keep tabs on marketing efforts, since they can reveal which groups a company is reaching out to. Currently, advertisers bet that targeting minorities will pay off. |
Fast Company November 2009 Kate Rockwood |
GLAAD's Helping Hand Rashad Robinson, 30, organized GLAAD's inaugural Media Awards in Advertising in October to applaud gay-positive creative in both the LGBT and mainstream press. |
The Motley Fool August 16, 2010 Selena Maranjian |
Grab Your Piece of $743 Billion Companies that court this segment of society can reap big rewards. |
Fast Company November 2009 Kate Rockwood |
American Airlines' Gay-Friendly Skies George Carrancho, 43, manages American Airlines' Rainbow Team, the first dedicated LGBT sales staff and Web site to target the $65 billion American gay and lesbian travel industry. |
HBS Working Knowledge February 21, 2005 Julia Hanna |
Out of the Closet and on The Street In the buttoned-down, conservative world of Wall Street, can gays come out and still get career advancement? |
Information Today June 25, 2015 |
Alexander Street Press Updates LGBT Collection Alexander Street Press augmented its LGBT studies content with updates to LGBT Thought and Culture, which covers the 1960s and earlier. |
BusinessWeek December 15, 2003 |
A Rainbow Tint For Corporate Vendors The National Gay & Lesbian Chamber of Commerce's co-founder aims to promote supplier diversity by flexing "collective economic muscle." The Chamber received funding from IBM and others in May, 2002, to serve as an umbrella organization for gay-owned and -operated businesses. |
BusinessWeek December 15, 2003 Cliff Edwards |
The Rewards Of Tolerance Companies are finding that gay-friendly policies are good for productivity -- and the bottom line. |
Chemistry World April 1, 2014 David Smith |
'No sexuality please, we're scientists' So does it matter that I am a gay scientist? It certainly doesn't make me a better or worse scientist, but I believe it matters that people know. |
Salon.com September 14, 2000 Nancy Updike |
That's so gay! Ready or not, America is bringing back an old playground insult -- for the sheer fun of it. |
The Motley Fool November 16, 2007 Selena Maranjian |
Bigger Bucks for Savvy Companies Studies show that cause-related marketing, that is, when a company associates itself with a specific cause, can be surprisingly effective; sales increase on products linked to good social causes, even when prices are raised. |
Salon.com July 29, 2000 Dave Cullen |
All in the family Dick Cheney's lesbian daughter, Mary, is expected to stump for the GOP ticket. As the gay corporate relations manager for Coors, she knows all about the hard sell. |
Registered Rep. January 19, 2011 Charles Paikert |
Wealth Managers Target Gay, Lesbian Market Last November, the College for Financial Planning began offering a new designation, Accredited Domestic Partnership Advisor, to meet the demand for specialized information about the market. |
The Motley Fool July 13, 2006 Selena Maranjian |
Corporate America and the Gay Marriage Debate According to a recent report, 253 of the firms in Fortune 500 now offer health coverage to the domestic partners of homosexual employees. Does this mean that these firms are leaning to the left now? Should conservative investors be worried? Not necessarily. |
Salon.com January 10, 2000 Damien Cave |
Descent of the divas Gay men once worshipped some of the most over-the-top female entertainers, but the deification of the flamboyant, the bitchy and the damaged has become an anachronism. |
Salon.com June 8, 2000 Michael Sragow |
Margaret Cho: All-American slut The stand-up comedian's one-woman movie proves that Cho business is not all show business. |
Salon.com July 25, 2001 Melissa Levine |
Coming out of the closet -- to be straight I used to wonder why coming out as queer had never felt liberating to me. Now I know... |
Salon.com January 22, 2001 David Tuller |
Along comes Mary Having a lesbian in the second family eases the pain of losing gay-friendly Bill Clinton. Now gay rights action returns to the state and local level -- where it matters most, anyway... |
BusinessWeek September 30, 2010 |
Hard Choices: Annise Parker America's first lesbian big-city mayor on her sexuality, receiving death threats, and struggling with the public part of the job. |
IEEE Spectrum February 2005 Prachi Patel Predd |
The Gay Engineer Tech companies are increasingly accepting of gays and lesbians. There's still room for improvement, though. In the HRC index, most of the tech employers that offer benefits to gays still don't include transgendered individuals in their equal-employment policies. |
Sports Central March 5, 2013 Brad Oremland |
A 2013 Look at Gays in Sports When gay athletes begin coming out, I suspect it will quickly become a trend: the more who open up, the easier it will get for others to do the same. |
Salon.com June 12, 2000 Daryl Lindsey |
George Segal His sculpture depicted people doing ordinary things, but his work showing gays and lesbians ignited controversy -- and made an inestimable contribution to American culture. |
Fast Company Jul/Aug 2012 Dan Slater |
How OneGoodLove Tailors Its Matching System For LGBT "LTRs" OneGoodLove's Frank Mastronuzzi says the gay online-dating space underserves relationship-minded folks. |
Salon.com April 10, 2001 Jake Tapper |
Bush swings both ways Appointing a gay AIDS czar, the president confounds both family-values supporters and homosexual groups... |
Salon.com May 26, 2001 Steve Kettmann |
Baseball boyfriend? When Out magazine's editor claimed his lover plays in the majors, he set off a media frenzy. But it's only a matter of time before gays get their Jackie Robinson. |
The Motley Fool November 6, 2007 Selena Maranjian |
Corporations Getting More Gay-Friendly Have you thought much about how a company treats its gay employees, customers, and investors? It's an issue important to many in America, and it can have an impact on a firm's bottom line. |