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InternetNews November 9, 2004 Susan Kuchinskas |
Kanoodle 'Ads' Bloggers Six Apart, provider of blogging software and hosting services, will work with online ad network Kanoodle to let bloggers add sponsored links to their content. |
BusinessWeek December 13, 2004 Lauren Gard |
The Business Of Blogging Explosive growth means Web logs are suddenly in Madison Avenue's sights. Already regular online advertising, estimated to be about 35% this year, will far outpace the spending increases for any other sector of the media world. |
Information Today September 29, 2008 |
Technorati Releases 2008 State of the Blogosphere Report Since 2004, Technorati's State of the Blogosphere reports have analyzed the trends around blogs and blogging. For the 2008 study, the company wanted to go beyond the numbers to deliver insights into bloggers and the state of blogging today. |
PC Magazine February 14, 2007 Aaron Dalton |
Bloggers: All Typed Out? A Gartner study says blogging will peak in 2007. Have net citizens finally run out of things to talk about? |
CRM January 2006 Alexandra DeFelice |
A New Marketing Medium Blogging allows marketers to start conversations with prospects and customers through a powerful new avenue of communication. |
PC Magazine August 16, 2006 Captain Jack Sparrow |
Blog Nation In only a few short years, blogging has become a vital part of many Americans' lives, according to a phone survey of 7,012 people by the Pew Internet & American Life Project. |
Fast Company April 2008 Robert Scoble |
Meet the Press How to get good PR for yourself in the blogosphere. |
Entrepreneur January 2009 Francine Kizner |
10 Blogs to Write Today If blogging is part of your marketing plan, get started on these ideas. |
InternetNews November 26, 2004 Susan Kuchinskas |
RSS: Feed Me the Money XML syndication strips ads from online content. For self-supporting bloggers, that's a problem. |
Entrepreneur September 2007 Catherine Seda |
Pay the Piper? Paying bloggers to review your product could lead to fame - or shame. |
InternetNews October 29, 2008 Kenneth Corbin |
Blogs Better at Pushing Product? New research finds that bloggers' links are gaining heft as trusted guides for finding useful content and product purchases. |
InternetNews December 9, 2005 David Needle |
Making Blog Money Through Video Vive Network wants to help bloggers take ads a little further by hooking bloggers up with video ad dollars. |
The Motley Fool March 7, 2006 Alyce Lomax |
Wal-Mart's Blogging Blunder The retail behemoth's attempt to repair its image via blogs seems to be backfiring. |
InternetNews August 18, 2005 Susan Kuchinskas |
Entering the Corposphere Businesses have begun to embrace blogging. Experts say they don't have a choice. |
IndustryWeek February 1, 2008 Brad Kenney |
To Blog or Not to Blog Strategic use of blogs can allow manufacturing companies to increase their competitive profile, as well as their awareness of the needs and concerns of their customers. |
PC World December 22, 2006 Dan Tynan |
This Blog for Hire Some bloggers pitch products for pay, often without telling their readers. |
Search Engine Watch November 8, 2007 Bill Hartzer |
Corporate America Can Learn a Lot from Bloggers Corporate marketers can make their sites more user-friendly, and more search engine-friendly, by taking a page from the playbook of successful bloggers. |
Search Engine Watch June 9, 2010 Jeremy Bencken |
Link Building with Bloggers: What 'Relationship' Actually Means If you want to build a relationship with bloggers, you need to show them some love first. Here are a few places to start. |
Search Engine Watch April 14, 2011 Justilien Gaspard |
3 Link Marketing Strategies for Online Retailers Link development for an online retailer has its challenges. Here are three strategies. |
Inc. May 1, 2003 Matthew Fogel |
Blogging for Dollars Blogs may be the cheapest way to communicate with your customers. |
BusinessWeek July 10, 2006 Jon Fine |
Polluting The Blogosphere Bloggers are getting paid to push products. Disclosure is optional. |
PC Magazine April 4, 2008 Eileen Travers |
Blogging for Dollars Cashing in on a free format. |
BusinessWeek August 8, 2005 Bruce Einhorn |
Blogs Under Its Thumb How Beijing keeps blogs from spinning out of control. |
Entrepreneur October 2007 Gwen Moran |
Keep Them Posted To create an effective blog for your business, follow these tips. |
BusinessWeek September 19, 2005 Jon Fine |
Remapping The Blogosphere Technorati's new searchable blog directory would help readers -- and advertisers. The company's focus on making the blog world bite-sized for a more mainstream audience comes as it takes heat from bloggers complaining about spotty searches and sluggish technology. |
Search Engine Watch September 3, 2009 Justilien Gaspard |
Common Mistakes When Hiring an Online Promotions Person When a company hires a person for online promotional strategies, too often they want to put the position in a tight box. This is especially true when it comes to social media and link marketing. |
Search Engine Watch September 27, 2010 Bas van den Beld |
5 Common Mistakes Bloggers Make Here's how you can avoid common blunders when writing blog posts and ensure what you write benefits your readers. |
InternetNews November 5, 2004 Erin Joyce |
Are Bloggers Really Journalists? When bloggers start to consider themselves journalists in the traditional sense they risk becoming what they often detest and deplore in traditional and new media. |
Entrepreneur September 2003 Chris Penttila |
Hired Guns Is enlisting bloggers the wave of the future in marketing? |
PC Magazine December 9, 2003 John C. Dvorak |
Co-opting the Future The onerous Big Media incursion marks the beginning of the end for blogging. |
The Motley Fool August 3, 2005 Tim Beyers |
Yahoo! Gets Ad Sense The portal king targets Google by wooing blogs with ads. Yahoo! didn't announce an expansion of its search strategy so much as declare its intent to get fully engaged in the global Internet land grab that Google started with AdSense. |
Inc. November 2005 Jory Des Jardins |
When Blogs Go Bad Blogs can be a great marketing tool. But when they bite back, it's all about damage control. |
PC Magazine September 28, 2005 John C. Dvorak |
Dvorak's Blogging Primer Despite the growing popularity of blogs, lots of people still don't get what they're about. |
PC Magazine May 30, 2007 Lisa Zyga |
Sniffing Out Fake Blogs Big companies have discovered the power of blogging as a marketing tool, but some Web users are fighting back. |
InternetNews April 22, 2005 Tim Gray |
Bloggers And The First Amendment A Hostway survey reports bloggers should have the same rights as traditional journalists. |
The Motley Fool April 27, 2006 Alyce Lomax |
AOL Takes Stock in Blogs Content is king, so they say. Hence, AOL launches Bloggingstocks. AOL may have its work cut out for it in terms of attracting readership from the Internet's vast expanse, where there's so much content to be consumed. Indeed, it had better make sure its blogs are a cut above the rest. |
BusinessWeek July 30, 2009 Jon Fine |
Taming the Web for Local Advertisers GrowthSpur has a strategy to help business connect with fragmented audiences |
Fast Company April 2004 Jena McGregor |
It's A Blog World After All Blogs were once the domain of angst-ridden teens and doomed presidential candidates. But the likes of Verizon, IBM, Microsoft, and Dr. Pepper are all climbing on the blogwagon. Turns out, Web logs are a nifty knowledge-management tool. And companies also see them as a promising medium for advertising (naturally). |
Entrepreneur December 2004 Steve Cooper |
Blogger's Block Sick of blogging? Here's how to deal with business blog burnout. |
Entrepreneur July 2008 Gail Dutton |
Go Blog-wild When your company goes global, its blog should, too. |
Pharmaceutical Executive August 1, 2011 Joe Dysart |
Giving Press Releases New Legs Social media now gives companies a plethora of creative ways to digitally spread recent company news and keep customers informed |
BusinessWeek May 2, 2005 Baker & Green |
Blogs Will Change Your Business Customers and rivals are figuring blogs out and ignoring them may cost business. Here is a primer about blogs and how their growing power can benefit businesses. |
Fast Company February 1, 2007 Michael A. Prospero |
Blogging the Bloggers The top sites for and about bloggers. Bloggers Blog... Blog Business Summit... Blogebrity... |
InternetNews December 2, 2004 Jim Wagner |
Bloglines Welcomes the World With the increasing use of RSS on blogs and other sites, feed aggregators are gaining in popularity. That's why Bloglines has gone international. |
The Motley Fool January 3, 2005 Alyce Lomax |
Blogs Booming? Although investors who have taken stock in newspapers and other media companies ought to keep a careful eye on the trend, for the time being, blogging itself is still an area where nobody's making much money. |
InternetNews August 25, 2004 Ryan Naraine |
Google to Pay Bloggers Looking to lure new users to its Blogger publishing platform, Google plans to give up a slice of its own advertising pie. |
Fast Company March 2005 Cheryl Della Pietra |
Blog-N-Sell Textura Design uses blogs almost exclusively to pitch its low-tech rod-and-clamp seals. |
AskMen.com Jeremy Berger |
Blogging To Make Money The notion of what is a blog and what is journalism is getting murkier as blogs become news sites, bloggers write for traditional news outlets, newspapers chop up their online content into blogs, journalists start personal blogs, and so on. |
Entrepreneur February 2008 Guy Kawasaki |
Get Your Company Blog On Your company's blog could be one of your strongest marketing tools - so get talking. |
InternetNews June 2, 2005 Susan Kuchinskas |
Yahoo Serious About Employee Blogging After Yahoo officially embraced blogging with the launch of its Yahoo 360 consumer blogging feature, the company has gotten serious about employee blogging, as well. |