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CRM January 21, 2005 |
Heard and Overheard Industry quotes: CRM gave us a single tool, a single interface... Data quality isn't sexy or glamorous... I don't think that it's a vendor's responsibility to deliver campaign ROI... etc. |
CRM April 1, 2003 Martin Schneider |
News in Brief ROI is tough to prove, even when a CRM initiative works... Public Sector CRM Special Interest Group... Microsoft Corp. has dropped the .NET logo from its new Windows Server 2003... etc. |
CRM September 1, 2004 |
Heard and Overheard Words of wisdom from the CRM industry. |
CRM September 24, 2004 Joshua Weinberger |
Market Watch: Database Marketers Mine for Perfect Customer Segmentation Database marketing has quickly become integral to many organizations' CRM operations. |
CRM April 1, 2003 Erika Rasmusson |
Are CRM Consultants Objective? In the current market of integrators owning shares in vendors, companies need to be aware of the basis for some recommendations. |
CRM October 2004 Joshua Weinberger |
What Users Want How can CRM leaders help improve the application of CRM systems and strategies? Here, users sound off with some suggestions. |
CRM December 2004 Jason Compton |
It's Not Business As Usual As the CRM industry reinvents itself, 2005 promises both new opportunities and new challenges. Here are seven trends driving the transformation. |
CRM August 2, 2004 Joshua Weinberger |
Hot Seat: CRM Success Means More Than Avoiding Failure CRM vendors, analyst spout off on what it takes for CRM success. |
CIO June 20, 2014 Maryfran Johnson |
Why CIOs Must Own Data Valuation As more companies look to profit from the their data, CIOs must grow beyond their traditional roles as data stewards, says CIO magazine's editor in chief. |
CRM August 2004 Joshua Weinberger |
Selecting the Right Services Partner(s) The keys to deciding what roles CRM consultant and integrators can play and how everyone can work together for your success. |
CRM February 2013 Leonard Klie |
Financial Services: Brokers Yearn for Better CRM Few firms use CRM systems to their full effect. |
CRM September 1, 2006 Jessica Sebor |
Microsoft: Expecting a Live Baby Has the software giant's on-demand application incubated for too long? To whatever extent CRM Live succeeds, the last word may be what it says about the direction of the industry as a whole. |