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InternetNews January 26, 2004 Colin C. Haley	IBM's Search Ends With Endeca Big Blue will use the Cambridge, Mass., company's technology to help online shoppers find computers and servers.
Information Today March 27, 2006 Paula J. Hane	Endeca Introduces Next Generation Platform and New Solutions Endeca has just announced the next generation of its Information Access Platform with new MDEX Engine technology and a new and expanded set of Market Solutions including Retail, Media & Publishing, Manufacturing & Distributing, and Government.
BusinessWeek November 17, 2003 Himelstein & Elgin	The Gold In Google's IPO Goes To... If Google Inc. goes public in early 2004 as planned, the Internet search kingpin easily could set a record for initial public offerings. When Google does go public, who will be the biggest winners?
HBS Working Knowledge March 15, 2004 Sean Silverthorne	How to Sell in Start-ups Getting that first customer is crucial for a new business---but it's just the beginning. Start-up veterans discuss the importance of finding reference accounts and building sales teams at a 2004 Entrepreneurship Conference session.
InternetNews April 19, 2006 Michael Hickins	Google Searches Deeper for Enterprise Dollars Demonstrating its commitment to enterprise-level business, Google announced Google OneBox for Enterprise, which it says represents a significant upgrade to its Google Search Appliance.
HBS Working Knowledge April 11, 2005 Nayantara Hensel	Are Dutch Auctions Right for Your IPO? It worked for Google, but would a Dutch auction process work for your IPO? Here are some things to consider before following in the search engine's footsteps.
The Motley Fool December 13, 2006 Rick Aristotle Munarriz	Leave It to Google Google sets up a trading platform for employee stock options -- Can First Bank of Google be all that far away?
Information Today March 28, 2005 Paula J. Hane	Endeca Provides Latitude for Information Retrieval and Analysis The new Endeca Latitude uses the same search and browse technology that is the foundation of its enterprise search and e-commerce search solutions, but goes a step further and provides a framework for applications that let nontechnical business users access, discover, and analyze business data with one set of tools.
The Motley Fool April 30, 2004 Bill Mann	Google IPO? No Thanks Google is going public but buyer beware. Great companies can have lousy stocks if you buy them at the wrong price. Given the excitement here, that's almost exactly what this promises to be.
InternetNews December 26, 2006 Michael Hickins	Google to Write an 'Integrated Story'? What's Next in Tech: Google wants to organize the world's information and is planning to infiltrate the enterprise space with your help.
InternetNews November 29, 2006 Ed Sutherland	Google Answers Ends Its Run If you have a question for Google Answers, you better hurry up and ask it. Later this week, Google will shut down the service, which allowed people to pose questions, for a fee, in the hopes of getting the perfect answer.
The Motley Fool August 26, 2004 Roger Nusbaum	The Price Was Right for Google Despite plenty of pessimism, the market figured this one out. Google closed that first day of trading at $100. Since then it has held up reasonably well, trading between $103 and $109.
Information Today April 30, 2007 Paula J. Hane	Endeca Tackles Complex Interrelationships in New IAP Version Endeca has made architecture improvements that lets users navigate complex relationships between different types of information from different sources.
The Motley Fool June 23, 2004 Tom Taulli	The Google Way No doubt Google is calling the shots. Yet, not all investment banks are caving, as seen with this week's move by Merrill Lynch to opt out of the Google IPO.
The Motley Fool August 6, 2004 Bill Mann	Google: The Kato Kaelin of IPOs There's a big fuss, pomp and circumstance, but few seem to be sidling up to the bar. Google is overpriced.
The Motley Fool September 8, 2005 Rich Smith	Dueling Fools: Google Bear Bigger isn't always better when it comes to market caps and hype. Thus far, Google (and its stock price) have survived its gaffes, but with four high-profile snafus in less than a year, Google may find that its luck is running out.
Information Today November 14, 2005 Paula J. Hane	Autonomy and Verity Join Forces in Enterprise Search Market U.K.-based Autonomy Corp. PLC announced it will acquire the larger U.S.-based Verity, Inc. for approximately $500 million.
The Motley Fool August 23, 2004 Bill Mann	Google: The Scorecard The most anticipated IPO in history has passed. After all the hype and garment rending, how'd it go?
InternetNews March 24, 2009 David Needle	Endeca Targets Faster Enterprise Search McKinley platform exploits faster, multi-core hardware and is more customizable.
The Motley Fool August 10, 2004 Tom Taulli	Yahoo! the First Winner in Google IPO Yahoo!'s once-questioned acquisition of Overture appears to have been a huge coup. The company was clearly in a position of strength and was not shy in exacting a great deal.
Search Engine Watch March 10, 2005 Chris Sherman	New Customization, Personalization Features at Google News Google has enhanced its news service with a number of new features that make it easy to modify your own version of the Google News page by adding or deleting sources, and to share the customized page with others.
The Motley Fool August 17, 2004 Roger Nusbaum	Google Showered With Pessimism There may be too much doubt surrounding the big IPO.
InternetNews February 7, 2006 Erin Joyce	Dell Testing Google Toolbar Dell is currently running a test with Google that includes some of Google's products, including a Dell-powered home page, Google desktop search and a Google toolbar.
BusinessWeek October 3, 2005 Ben Elgin	Google's Search for Simplicity That famously spartan user interface on Google's homepage is about to face a major test as the outfit seeks to drum up attention for its many new offerings
Search Engine Watch November 5, 2003 Danny Sullivan	Surprised Google & Microsoft Talked Takeover? You Shouldn't Be! No one should have been surprised that the companies have talked about a possible purchase. It made sense then. As for now, a more realistic possibility is that the two companies might partner in the short term.
The Motley Fool July 14, 2004 Tom Taulli	How Will Google Grow? Google looks down several avenues as it pushes toward its IPO.
The Motley Fool August 18, 2004 Bill Mann	What's Google Minus $10 Billion? The company drops its price and shares offered. Its magic: turning the hottest IPO in history into a disaster.
Search Engine Watch October 24, 2003 Danny Sullivan	Google Buys Sprinks, Plans IPO In a busy financial day for Google, the company purchased Sprinks, the former paid listings division of PRIMEDIA's About.com, while it was also revealed that an initial public offering is planned for early next year.
The Motley Fool November 13, 2006 Mac Greer	Is Google Too Bold? Google's success with paid search has its competitors searching for new strategies. So what's really behind Google's great performance? Fast Company's Bill Taylor, the author of the recently published book Mavericks at Work: Why the Most Original Minds in Business Win, weighs in.
InternetNews May 21, 2007 Nicholas Carlson	Google, Salesforce to Meet in The Enterprise? Google and Salesforce.com are talking about forging a partnership to take on rival Microsoft, which is hungrily trying to nibble away at Google's share of online services.
BusinessWeek May 3, 2004 Elgin, Greene & Hamm	Google Competitors such as Microsoft and Yahoo! Inc. keep Google struggling to maintain its edge.
Inc. June 2004 Bobbie Gossage	Loving the IPO Comeback Yes, business owners should celebrate Google and the rest of this year's IPO class. But the reasons why may surprise you.
Fast Company July 2004	Chatter From the discussion board at Google IPO Central, an independent site dedicated to the upcoming Google stock offering.
BusinessWeek December 5, 2005 Farzad & Elgin	Googling For Gold With a market cap in orbit and more cash than a small nation, Google's heft is altering the tech industry's behavior. But when does its long-awaited shopping spree begin?
The Motley Fool April 11, 2006 Rick Aristotle Munarriz	Google Is Worth Every Penny The online leader may not be as overvalued as you think. If Google is going to grow beyond the reach of traditional advertising powerhouses, logical expansion into the hearts and desktops of a growing online audience is the only way to go. Investors, take note.
The Motley Fool September 14, 2006 Tim Hanson	220 Reasons to Short Google The stock has quintupled since its IPO, but investor sentiment is muddled. Here's what the naysayers have to offer.
InternetNews January 5, 2004 Susan Kuchinskas	Google's Got Its IPO Banks The search engine that could IPO takes the first step, naming a bench of heavy-hitter banks to take it public.
InternetNews September 25, 2006 Michael Hickins	Microsoft, Google Tread Water Abroad Microsoft's foray into developing economies is stuttering, and what Google can and can't do.
The Motley Fool August 19, 2004 Bill Mann	Being Frugal With Google Google begins trading. Finally. If the company's value is to match its price at current levels, it has to achieve a nearly unequaled level of growth for a large company.
BusinessWeek August 9, 2004 Robert Barker	The Key Word In Google's IPO: Risky Unless you consider Powerball a sound portfolio strategy, shun the IPO.
The Motley Fool July 27, 2004 Tom Taulli	Hey, Google: How High Is Too High? The company dominated the headlines once again, with the stock going out at triple digits.
The Motley Fool August 2, 2004 Alyce Lomax	Will Investors Go for Google? The search company sets up its online auction site; the time of IPO reckoning is near.
InternetNews April 29, 2004 Susan Kuchinskas	Google Files For $2.7B Public Offering Market is agog -- and looking hard at financial details revealed in filing.
InternetNews May 2, 2006 Nicholas Carlson	Google, Microsoft Face to Face After all the talk, direct competition is finally escalating between Google and Microsoft. It's to a point now that Google even gets mentions in Microsoft company memos.
The Motley Fool August 6, 2004 Rich Duprey	Google's IPO Oops! The search leader forgets to register millions of shares and options, threatening its IPO.
BusinessWeek July 10, 2006 Ben Elgin	So Much Fanfare, So Few Hits An analysis of some two dozen new ventures launched over the past four years shows that Google has yet to establish a single market leader outside its core search business, where it continues to chew up Microsoft and Yahoo.
Search Engine Watch October 16, 2000 Danny Sullivan	Google Gets Paid Links, Quotes and More Languages Google has debuted a new self-serve paid links program, while also adding more language search support and a feature that allows you to locate stock quotes...
The Motley Fool April 29, 2004 Bob Bobala	Ready, Set, Google! The Internet darling finally filed for its IPO today, but investors should be cautious.
InternetNews October 4, 2010	Endeca Aims to Simplify Access to BI Value Endeca Latitude unifies structured and unstructured information to make business intelligence applications more comprehensive.
Wired March 2004	The Complete Guide to Googlemania! They named their new search engine Google, for the biggest number they could imagine. Today Google's a library, an almanac, a settler of bets. It's a parlor game, a dating service, a shopping mall. At more than 200 million requests a day, it is, by far, the world's biggest search engine.