| Similar Articles |
|---|
 |
BusinessWeek
February 27, 2006
David Kiley |
Rated M For Mad Ave Video games are white-hot now that Nielsens rate their ad impact.   |
Reason
March 2006
John Hood |
Covert Advertising The FCC vs. product placement: Consumers may well prefer brand placements over watching endless blocks of commercials, but they'll rebel if the insertions become too distracting. |
Search Engine Watch
June 25, 2010
John Lee |
One Ad vs. Many: Understanding Placement Targeted Ads on Google's Content Network Using placement targeting gives your ad a huge advantage for increasing click-through rate and conversions. Here's how you can ensure your placement targeted ads have a fighting chance to perform. |
Inc.
March 2008
Adam Bluestein |
Prime-Time Exposure How companies can make a splash in the big-money world of TV product placement - without spending a dime. |
Search Engine Watch
May 28, 2010
John Lee |
Google AdWords Placement Targeting: Tools for Success Tools and strategies for placement targeting that will lead you to greater PPC success. |
Reason
February 2009
Brian Doherty |
Product Displacement Thanks to technologies that increase consumer choice and control, TV viewers are freer than ever from the intrusion of annoying ads. Not surprisingly, product placement in TV shows is on the rise. |
The Motley Fool
June 13, 2005
Alyce Lomax |
P&G's Ad Gamble Are companies about to make big changes to the ways they advertise? The creep toward product placement within television shows has been evident over the last couple years, as has the success of Internet advertising. |
