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CIO September 15, 2003 Christopher Lindquist |
In-Flight Service The need to keep tabs on what its customers want inspired NetJets--a company that provides paying customers "fractional ownership" of private aircraft -- to build a custom CRM system that monitors a fleet of more than 500 jets and tracks 2,800 pilots as they make a quarter-million flights this year. |
CRM January 2, 2004 Lisa Picarille |
Vertical Focus: How Auto Dealers Drive Relationships CRM solutions are helping teach auto manufacturers and auto dealers to play nice and share with others. |
CRM December 2003 Lisa Picarille |
Five Ways to Be a Good Customer Here's what every CRM project leader must do when dealing with internal staff, vendors, integrators, and consultants to ensure the CRM initiative is truly fruitful. |
CIO September 11, 2008 Stephanie Overby |
How IT is Helping the Railroad Industry Improve Efficiency and Service Railroads are poised for a comeback, thanks to rising fuel prices. IT provides the linchpin for a shipping model that integrates ships, trucks and trains. |
Wired June 2001 Warren Berger |
Hey, You're Worth It (Even Now) But can you afford it? NetJets runs the ultimate on-the-fly network on the premise that time is still the most valuable asset of all... |
CRM September 2004 Eric Krell |
The 2004 CRM Elite The CRM Elite awards showcase six companies that set out to get measurable results, then met or surpassed their expectations. |
CRM August 27, 2003 |
3 Ways to Capitalize on CRM Auto manufacturers and dealers embracing CRM still face significant obstacles. |
CRM November 2013 Paul Korzeniowski |
Mobile CRM Is Slow to Take Hold Integration hurdles slow deployments as systems largely fail to deliver significant value to users. |
CIO May 1, 2001 Susannah Patton |
The Truth About CRM It's expensive, hard to implement, time consuming and it may not work. It's time to forget the hype and take a hard look at the reality of CRM... |
HBS Working Knowledge February 7, 2005 W. Chan Kim & Renee Mauborgne |
Redefine Your Market Boundaries Don't struggle for a tiny niche. Instead, expand your horizons for a whole new market opportunity, the way NetJets and NTT DoCoMo did. |
CRM June 2005 Bailor et al. |
100 Proven CRM Ideas, Part 1 90 bright ideas for your CRM strategy and 10 dim ones to avoid. Here are tips 1 through 50. |
CRM December 31, 2014 Oren Smilansky |
Industry-Specific CRM Solutions Remain the Go-to Choice for Some Businesses Two vertically focused providers supply companies with improved CRM tools. |
CRM April 1, 2004 Doug Sussman |
How New York's Metropolitan Transportation Authority Keep Customer Communications Moving New York's Metropolitan Transportation Authority uses CRM to keep customer communications moving. |
CRM March 28, 2014 Glenn Johnson |
5 Tips for Making CRM an Enterprise Portal Focus on revenue to drive project objectives. |
CIO May 1, 2002 Susannah Patton |
Get the CRM You Need at the Price You Want As the economy cuts into CRM spending, companies are looking for ways to move ahead without breaking the bank. Why a small-step implementation adds up to big ROI, why patching together different software solutions can work, and when outsourced models may be the answer... |
PC World October 2001 Michael Desmond |
CRM Software: Customer Service for a Song Customer relationship management software doesn't have to cost hundreds of thousands of dollars... |
CRM December 2003 Ginger Conlon |
A Winning Formula Top executives from five leading vendors voice their opinions on how companies can unite sales and marketing to create a customer-centric organization. |
CRM June 22, 2012 David Mattson |
Combine Sales Training and CRM for a Winning Environment Many people look at sales training and CRM as two separate functions that operate independently of one another. Would it surprise you to hear that they actually complement one another, and that sales training should always include consideration of the CRM strategy? |
IndustryWeek May 1, 2003 Tonya Vinas |
CRM 2.0 Companies are building more focused customer strategies as products emphasize low cost, quick implementation and extended capabilities. |
CRM March 15, 2013 Paul Anderson |
Win Over Your Customers with Smart CRM Moves Use the right tools to boost brand loyalty. |
CRM November 2014 Eric Barkin |
Maximize the ROI of Your CRM Solution: Learn How to Get the Most for the Least The payoff from your CRM system is determined as much by your commitment to it as by the strength of the technology. |
Fast Company October 2005 Chuck Salter |
High Fliers Two buddies from Long Island came up with the idea of offering (relatively) cheap access to private jets. And with the help of folks like Warren Buffett, Derek Jeter and J. Lo, they turned the Marquis Jet card into one very cool brand. |
CRM July 18, 2014 Jonathan Herrick |
6.5 Ways to Crush Small Business CRM Adoption Woes You can transform reps' view of new tools from obstacle into opportunity. |
CRM October 2003 Lisa Picarille |
Top Execs + CRM = Success C-level executives at some companies do more than nod their head in approval of a proposed CRM initiative -- they get involved to drive its success. |
CRM February 2003 Lisa Picarille |
The ABCs of Global CRM CRM is making it as easy for international companies to share information among offices scattered across the globe as it is for them to share it with coworkers down the hall. The secret to mastering this in your company is to follow these 10 essential guidelines. |
CRM September 19, 2014 Bryan Collins |
The Zen of a Connected Business Six benefits of integrating CRM and enterprise resource planning. |
CRM November 9, 2015 Michael McMillan |
Crafting a CRM System to Mobilize Your Salesforce Your reps should use a mobile CRM platform that makes selling fast, fun, and painless. |
Investment Advisor July 1, 2011 Spenser Segal |
The Relationship Manager Customer relationship management software can help you grow your business, but many advisors don't take advantage of all that the technology has to offer. |
Bank Technology News October 2001 Amy Newell |
CRM: A Solution Evolution Some of financial institutions' latest dilemmas in customer relationship management don't involve technology, but rather how to complement it... |
CRM February 2013 Leonard Klie |
Financial Services: Brokers Yearn for Better CRM Few firms use CRM systems to their full effect. |
BusinessWeek May 29, 2006 Amy Gunderson |
Arriving On A Jet Plane Plans for sharing private jets aren't cheap, but carriers are offering more options. |
CRM February 24, 2012 Vijay Muthupalaniappan |
Build a Great Customer Experience Using Your CRM Platform Extract, engage, entice. |
CRM April 8, 2011 Tyler Garns |
Convergence of CRM and Marketing Automation for SMBs What this integration means for business |
CFO November 1, 2002 Russ Banham |
Back to the Drawing Board With CRM installations, practice makes perfect. |
CRM January 25, 2013 Benjamin Lederer |
Making Use of Social Media Data A social CRM or contact management system can function as your business command center, supplementing contact, company, and industry information with social data, including profiles and comments. |
CRM November 30, 2012 Brian Kardon |
How Will CRM Evolve? Companies like Dell, ADP, EMC, and SunTrust are using the power of predictive analytics to enable their sales teams to focus on the customers most likely to buy. |
CRM January 2004 Martin Schneider |
The Hard Sell Selling ice to Alaskans is a breeze compared with selling CRM internally to executives who resist commitment and users who shun change. Although the benefits of CRM may be clear to you, the challenge is to convince everyone else. Here's how. |
Home Toys December 2005 Brandi Browning |
How a Customer Relationship Manager for Microsoft Office Can Turn Your Small Business Into a Productivity Powerhouse The benefits of a Customer Relationship Manager (CRM) do not stop with just the needs of the customer -- it adds value to the business as a whole. |
CRM April 2015 Barton Goldenberg |
Social CRM in Action Businesses discover the value of social communities. |