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CRM March 2015 Maria Minsker	Required Reading: Brand Differentiation Is the Best 'Brand Aid' Brad VanAuken, author of Brand Aid: A Quick Reference Guide to Solving Your Branding Problems and Strengthening Your Market Position looks at the key factors that drive brand differentiation both online and off.
Entrepreneur August 2007 Romanus Wolter	Take a Tip From Edison The only way for entrepreneurs to succeed is to believe in yourself. Here's how to keep the faith even when you run into roadblocks.