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Search Engine Watch
October 1, 2002
Danny Sullivan |
AltaVista Sales Pitch Suggested Paid Inclusion Boost An AltaVista sales pitch tells Traffick.com's Andrew Goodman that paid inclusion will boost his pages. AltaVista then recants and says it was all just a misunderstanding.   |
Search Engine Watch
May 6, 2002
Danny Sullivan |
The Mixed Message Of Paid Inclusion Pages pitching webmasters on the advantages of paid inclusion end up hurting search engines that run these programs, because they imply that the search engines have out-of-date, incomplete listings of the web... |
Search Engine Watch
July 2, 2001
Danny Sullivan |
The Evolution Of Paid Inclusion Paid inclusion has always been a tricky concept to explain, but understanding it is important to both webmasters and searchers, as recent changes have suddenly made paid inclusion commonplace with search engines... |
Search Engine Watch
June 2, 2004
Danny Sullivan |
The Paid Inclusion Dinosaur A look at the bet Yahoo's making and alternative plays they could have tried. |
Search Engine Watch
July 2, 2001
Danny Sullivan |
AltaVista Opens Paid Inclusion After months of talking about it, AltaVista finally unveiled a paid inclusion program last week... |
Search Engine Watch
November 3, 2000
Danny Sullivan |
Paid Inclusion At Search Engines Gains Ground Paid inclusion, now in place at Ask Jeeves, LookSmart and Inktomi, guarantee to site owners that they will be included in a search engine's listings in greater depth than might ordinarily occur... |
Searcher
September 2002
Tara Calishain |
URL Inclusion Programs New Revenue Generator for Search Engines |
Search Engine Watch
May 3, 2000 |
AltaVista Launches New Search Site AltaVista has launched a search-only site today which follows on improvements the company made to its core database of web pages about a week ago. Called Raging Search, the new site delivers fast and uncluttered listings. |
Search Engine Watch
June 17, 2004
Danny Sullivan |
Going Beyond FTC Paid Inclusion Disclosure Guidelines A look at how Yahoo might go beyond FTC guidelines about paid inclusion as a means of rebuilding faith in the impact of paid inclusion on relevancy and its listings in general. |
Search Engine Watch
March 4, 2002
Danny Sullivan |
Ask Jeeves Launches Paid Inclusion For Teoma Ask Jeeves went live last month with a beta program that allows paid inclusion into the Teoma index... |
Search Engine Watch
June 29, 2002
Danny Sullivan |
FTC Recommends Disclosure To Search Engines The US Federal Trade Commission has made an important recommendation to major search engines suggesting that they better disclose their paid content. This came in response to a complaint made last year by the watchdog group Commercial Alert. |
Search Engine Watch
February 18, 2003
Danny Sullivan |
Overture To Buy AltaVista Overture announced today that it intends to purchase AltaVista in a $140 million cash and stock deal. |
Search Engine Watch
May 18, 2004
Danny Sullivan |
Yahoo Reawakens The Paid Inclusion Debate Yahoo drew widespread criticism for new paid inclusion programs launched in March. What is Yahoo doing? How does it impact the advertiser and searcher? Are there changes Yahoo should be making? The first in a series of articles looking at paid inclusion. |
Search Engine Watch
August 5, 2003
Danny Sullivan |
LookSmart Opens Deep Listings Option To Small Businesses LookSmart has expanded its LookListings paid inclusion program so that small businesses can purchase "deep listings" previously only offered to large businesses with big budgets. |
Search Engine Watch
November 3, 2000
Danny Sullivan |
Inktomi Debuts Self-Serve Paid Inclusion In a landmark move, Inktomi announced a new partnership with Position Technologies this week that allows site owners to pay for guaranteed inclusion in the Inktomi index... |
Search Engine Watch
May 6, 2002
Danny Sullivan |
The Bumpy Road To Maximum Monetization Most search engines come nowhere near monetizing all the links displayed on their search results pages. However, the quest for greater profits is likely to change this, especially if the search engines think it can be done without hurting the relevancy of their product... |
Search Engine Watch
October 14, 2003
Danny Sullivan |
New Developments In Local Search: Part 1, Moves By Overture Local searching on web-wide search engines can be disappointing. New moves by some major players may improve this. This first of a three-part series looks at local search listings that Overture is testing. |
Search Engine Watch
December 7, 2003
Danny Sullivan |
Google Dance Case Studies Real life stories of how sites were impacted by the recent Google ranking changes, with an analysis of factors that may be in play. |
Search Engine Watch
May 30, 2003
Danny Sullivan |
Search Engine Disclosure Ratings In June 2002, the US Federal Trade Commission issued guidelines to US-based search engines about how they should disclose paid content to searchers. Periodically, Search Engine Watch assesses how well it believes search engines are meeting these guidelines. |
Search Engine Watch
December 7, 2003
Danny Sullivan |
What Happened To My Site On Google? The outcry from webmasters about Google's recent ranking algorithm change has been unprecedented. This article takes a Q&A-style approach to examine many of the issues and questions that have arisen from the change. |
InternetNews
December 26, 2003
Sean Michael Kerner |
Outlook: Paid Inclusion Needs to Change its Ways Jupiter Research looks at the market outlook for the paid inclusion search model, and finds plenty that needs fixing before growth returns to the sector. |
Search Engine Watch
April 2, 2001
Danny Sullivan |
Time For The Search Dividend? We may be seeing the beginning of a search dividend coming to searchers, now that several of the major search engines are maturing their new business models... |
Search Engine Watch
March 5, 2001
Danny Sullivan |
Being Search Boxed To Death General purpose search engines often can do many different jobs. Nevertheless, your results might be better if you turn to a vertical tool. This may be the year that the general purpose search engines finally figure out a way to get the right vertical tools into the hands of their users... |
Search Engine Watch
October 2, 2001
Danny Sullivan |
Inktomi Spam Database Left Open To Public Inktomi suffered an embarrassing lack of security last week, when it was discovered that a copy of its database of spam and porn sites was left open to the public... |
Search Engine Watch
February 6, 2001
Danny Sullivan |
Inktomi's Free Add URL Penalty Submitting your page to Inktomi via the free Add URL pages of its partners such as HotBot causes them to incur a ranking penalty. Relax, it's not as bad as it sounds, though disclosure of this change, made in the middle of last year, would have saved us some confusion... |
Search Engine Watch
March 5, 2001
Danny Sullivan |
Blending Vertical Results & Other AltaVista Improvements Over the past month, AltaVista has been busy making some under-the-hood changes to improve its search results. In particular, the service has upgraded its shopping search and is blending links that lead to its shopping search engine for appropriate queries into its main results... |
Search Engine Watch
November 5, 2001
Danny Sullivan |
Is AltaVista's Stale Index The Last Blow? Earlier this year, it emerged that AltaVista had not refreshed any of its country-specific web page indexes for months. Now, it turns out that the main global database is also several months old... |
Search Engine Watch
April 2, 2001
Danny Sullivan |
Inktomi Launches New Paid Inclusion Program, Search Improvements Inktomi has rolled out a new paid inclusion program aimed at large content providers. In addition, the company has also unveiled new changes to how the service indexes and ranks web pages... |
Search Engine Watch
March 4, 2002
Danny Sullivan |
Lycos & FAST Launch Paid Inclusion After months of beta testing, FAST has finally opened its paid inclusion program to the general public. However, FAST is not selling inclusion into its web index directly. Instead, FAST is allowing its search partners to resell the service to web site owners and site promoters... |
Search Engine Watch
June 4, 2001
Danny Sullivan |
Fourth Time Lucky For AltaVista? AltaVista could give Madonna a run for her money in the changing your image game. Earlier this month, the service once again significantly changed the look and feel of its service, the fourth such redesign in just over a year. Fortunately, AltaVista may have gotten it right, this time... |
Search Engine Watch
January 7, 2002
Danny Sullivan |
Google Launches Catalog Search In December, Google rolled out a completely unexpected offering: Google Catalogs. The new service allows you to search through the contents of catalogs from over 600 companies... |
Search Engine Watch
November 1, 1999 |
The "New" AltaVista With great fanfare, the "new" AltaVista was launched last week. Now owned by CMGI, the revamped service is being firmly targeted as a challenger against more established portals such as Yahoo, Excite and Lycos. |
Search Engine Watch
October 3, 2000
Danny Sullivan |
AltaVista Lays Off Staff, Promises Profits, New Direction In Search AltaVista has tightened its belt in the quest to become profitable by letting 25 percent of its staff go last month. It will focus on "3rd generation" search. |
Search Engine Watch
March 5, 2001
Danny Sullivan |
Network Solutions Launches Inktomi Paid Inclusion Network Solutions was Inktomi's first paid inclusion partner, announced way back in the middle of last year. Finally, that partnership has gone live, with Network Solutions now offering guaranteed inclusion in the Inktomi web index through its web site... |
Search Engine Watch
July 1, 2004
Danny Sullivan |
MSN Search Gets New Look; Microsoft Gets New Search Engine Microsoft released a public preview of its long-awaited web search technology today. The company also gave a facelift to its popular MSN Search site that remains powered by Yahoo's search technology and dropped paid inclusion listings there. |
Search Engine Watch
March 3, 2000 |
Numbers, Numbers -- But What Do They Mean? Some search engines now tell you both how many pages they've spidered and what they've kept. This article helps you make sense of the numbers. |
Search Engine Watch
August 2, 2000
Danny Sullivan |
LookSmart First To Charge Commercial Sites After months of beta testing, LookSmart has become the first major search service to charge commercial sites to be reviewed for inclusion in its listings. In addition, the revenue-generating move appears to have helped LookSmart win back its former position as AltaVista's directory provider. |
Search Engine Watch
December 8, 2004
Chris Sherman |
Yahoo Bolsters Local Search Business Listings Yahoo has quietly expanded its local business listings and rolled out a service that gives businesses control over their listings in Yahoo Local through a new content inclusion program. |
Search Engine Watch
July 17, 2001
Danny Sullivan |
Consumer Group Asks FTC To Investigate Search Ads Is it deceptive advertising to include paid listings in your search results and not clearly label them as ads? A group backed by consumer advocate Ralph Nader believes so, and it's asking the US Federal Trade Commission to take action against seven major search companies... |
Search Engine Watch
August 2, 2000
Danny Sullivan |
AltaVista Redesigns, Again AltaVista has once again undertaken another major redesign of its service, the fourth in less than a year. Highlights of major changes. |
Search Engine Watch
March 2, 2004
Chris Sherman |
Yahoo Announces Content Acquisition Program Just two weeks after launching a brand new search engine, Yahoo has announced a content acquisition program that consolidates all of its paid inclusion programs and marks the beginning of an aggressive new campaign to significantly expand both the scope and quality of content available via Yahoo search. |
Search Engine Watch
February 18, 2004
Chris Sherman |
Yahoo! Birth of a New Machine Yahoo is launching a brand new search engine today, with its own index and ranking mechanisms, casting aside its long-standing use of Google-powered search results. The move is bound to roil the industry and sets in motion a new race for the claim of web search champion. |
Search Engine Watch
December 5, 2002
Danny Sullivan |
In Search Of The Relevancy Figure Where are the relevancy figures? While relevancy is the most important "feature" a search engine can offer, there sadly remains no widely-accepted measure of how relevant the different search engines are. Turning relevancy into an easily digested figure is a huge, but necessary, challenge. |
Search Engine Watch
March 4, 2002
Danny Sullivan |
New Look, New Features At AltaVista That ever-changing service AltaVista has once again altered its appearance, as well as having added some new features... |
Search Engine Watch
June 3, 2003
Danny Sullivan |
Report Shows Confusion Over Paid Listings Expect to see the issue of how well, or poorly, search engine disclose paid content to come up this month. Reason? Consumer WebWatch will be issuing an "anthropological" report later this month showing confusion about disclosure of paid listings based on a study of 17 web surfers. |
Search Engine Watch
September 4, 2001
Danny Sullivan |
AltaVista Regional Listings Left To Rot It turns out that AltaVista hasn't updated its regional indexes since April of this year, and the situation is likely to continue for the next two or three weeks... |
Search Engine Watch
June 4, 2001
Danny Sullivan |
Can Portals Resist The Dark Side? The battle now raging over profits in the search space may not be as dramatic as Star Wars, but there's definitely an element of the Dark Side as two more search engines -- iWon and Canada.com -- have shifted over to using paid placement listings. Will other search engines follow? |
Search Engine Watch
March 4, 2003
Danny Sullivan |
Where Are They Now? Search Engines We've Known & Loved Looks at early search engines that have died, those that have been transformed and how the new players that are no longer so young are doing. |
ONLINE
January 2001
Greg R. Notess |
Search Engine Update Recent months have seen a spate of announcements about paid submissions and other commercial endeavors... AlltheWeb has added several multimedia databases from Fast Search and Transfer... AltaVista will add "Sponsored Listings" from GoTo... etc. |
ONLINE
November 2001
Greg R. Notess |
On the Net, Freshness Issue and Complexities with Web Search Engines Understanding the currentness (or freshness) patterns of the search engines' databases helps the searcher to better understand the results and what might not be found... |
