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Search Engine Watch September 3, 2002 Danny Sullivan	Google: Can The Marcia Brady Of Search Stay Sweet? Does search dominance by Google mean that the company is destined to be hated, in the way that Microsoft endures a poor reputation due to its dominance of operating systems, office software and browsers? Such a fate is not preordained.
Search Engine Watch November 4, 2002 Danny Sullivan	Google Sued Over PageRank Decrease Google finds itself now being sued by a site owner who saw a decrease in the PageRank score reported to those who use the Google Toolbar.
Search Engine Watch April 2, 2003 Danny Sullivan	Google And The Big Brother Nomination This article explores allegations by Google Watch that Google is a threat to privacy and Big Brother like.
Search Engine Watch December 7, 2003 Danny Sullivan	What Happened To My Site On Google? The outcry from webmasters about Google's recent ranking algorithm change has been unprecedented. This article takes a Q&A-style approach to examine many of the issues and questions that have arisen from the change.
Wired January 2003 Josh McHugh	Google vs. Evil The world's biggest, best-loved search engine owes its success to supreme technology and a simple rule: Don't be evil. Now the geek icon is finding that moral compromise is just the cost of doing big business.
Search Engine Watch December 1, 2003 Danny Sullivan	Google Dance Syndrome Strikes Again There's been a new outbreak of Google Dance Syndrome, causing some web sites last month to lose top positions for some search terms. However, unlike previous outbreaks, a cure exists that makes it easy to compare results from old to new Google.
Search Engine Watch February 6, 2001 Danny Sullivan	Bush's Dubious Victory At Google For the past three months, if you did a search on Google for a particularly insulting phrase -- think dumb Oedipus -- the top result was to the official George W. Bush campaign store. How on earth did this happen?
Search Engine Watch June 3, 2008 Mark Jackson	Google PageRank isn't the Same as Ranking in Google Many webmasters are obsessed with the PageRank Google assigns their site. But why? They don't understand that a higher PageRank number doesn't necessarily mean better rankings.
Search Engine Watch March 18, 2002 Danny Sullivan	Google Bombs Aren't So Scary It sounds frightening. Google Bombs are now going off, where web sites are influencing Google's search results by controlling where they link to and what they say in their links...
Search Engine Watch July 6, 1999	Google Goes Forward While I've considered Google a "major player" in the search space for some time, the deal with Netscape gives it a mass audience for the first time, along with its first business deal.
Searcher June 2004 Paul S. Piper	Google Spawn: The Culture Surrounding Google Just a few years back, the word Google existed as the name of a cartoon character and possibly among the random phonemes mumbled by toddlers. Today, one would be hard-pressed to find a person who hasn't heard of the search engine that bears this name.
Search Engine Watch April 2, 2003 Danny Sullivan	Search Privacy At Google & Other Search Engines This article examines what Google and other search engines record about your searches.
PC World September 25, 2002 Linda Rosencrance	Google Search Leads to Gates of 'Hell' A devilish phrase typed into the search engine reaps Microsoft's Web site as top result.
Search Engine Watch February 2, 2009 Ron Jones	Link Building 101, Part 1 The concept of getting backlinks to a page internally is sometimes overshadowed by trying to acquire backlinks from external pages. Why not use the same concept and apply it to your internal linking structure and reap the rewards?
Search Engine Watch July 1, 2003 Danny Sullivan	The Search Engine Report - Number 80 Search Engine Watch News... SES San Jose Agenda Now Available... Microsoft's MSN Search To Build Crawler-Based Search Engine... Overture's Content Match Takes On Google's Contextual Ads... Google AdSense Expands Contextual Ad Placement Program To Small Sites... etc.
Search Engine Watch April 25, 2004 Danny Sullivan	Google In Controversy Over Top-Ranking For Anti-Jewish Site Google has added a disclaimer to the search results that come up in a response for a search on jew, to counter complaints about an anti-Jewish site that until recently ranked number one.
Search Engine Watch June 2, 2000	Google Gets Kid Safe, Suggests Maps Google has added a new feature to filter adult content out of its listings, and the search engine now also provides links to online maps in response to relevant queries.
Search Engine Watch June 3, 2003 Danny Sullivan	Coping With GDS, The Google Dance Syndrome On a roughly monthly basis, Google updates its index of web pages and introduces new tweaks and changes to how its ranking algorithm works. For some, the changeover period that's come to be known as the "Google Dance" may reveal what seems like dramatic changes in Google.
Fast Company March 1, 2007	Open Debate Is Google overrated? Tapped out? Due for a fall? Two experts take sides.
Search Engine Watch April 15, 2011 Rob Chant	Introduction to Google PageRank: Myths & Facts Clearing up the confusion about what Google's PageRank algorithm is, how it works, how important it is, and how we can use data based on it.
Search Engine Watch December 6, 1999	Google Loses Virginity But Gains A Virgin And so finally it's come -- advertising on Google. They promised something other than banners when the site came out of beta, and Google delivers on that promise.
Search Engine Watch March 4, 2002 Danny Sullivan	Google Enters Enterprise Search Space Google has introduced a new search appliance, a pizza-box size unit that contains the full Google search functionality for internal networks and intranets...
PC Magazine August 29, 2007 Dan Costa	You Are What You Search Google's Web History project tells us a lot about ourselves by tracking our search habits, but what info does it give Google about you, too?
Search Engine Watch April 2, 2002 Danny Sullivan	Google News It was another busy month for Google, so here's a compilation of stories that cover its new news search service, a new Search Microsoft feature, how the Google Toolbar is being used to solve genetic puzzles and other items...
Fast Company November 2003 Carleen Hawn	Schmoozing with the Enemy How does Google deal with folks who try to trick its search engine? By throwing them a party, of course.
The Motley Fool October 9, 2007 Matt Koppenheffer	Quick Take: The Google Hammer Google has shown that search is big business, and No. 2 Yahoo!, along with Microsoft and IAC/InterActiveCorp, want a bigger piece of that pie.
Search Engine Watch April 29, 2004 Danny Sullivan	Google IPO To Happen, Files For Public Offering As many expected, Google filed to go public today. A quick update on the news and pointers to more information.
Search Engine Watch December 7, 2003 Danny Sullivan	What Happened To My Searches On Google? Many webmasters have found that recent changes at Google have hurt them. But does all the hue and cry over Google's recent algorithm change have any impact on searchers? There are some developments worth noting, and this article takes a Q&A approach to examine them.
InternetNews November 21, 2008 David Needle	Google Wikifies; Build Your Own Results SearchWiki gives users more control over search results.
Search Engine Watch January 22, 2004 Danny Sullivan	Google Releases Orkut Social Networking Service Google has quietly launched a social networking service called orkut, named after Orkut Buyukkokten, a Google employee who developed the project during personal time allowed to him by Google.
The Motley Fool May 25, 2007 Mac Greer	Fool Video Take: Should Investors Say Yahoo? Everyone is ga-ga over Google. But is it time to get excited about Yahoo?
Search Engine Watch December 3, 2001 Danny Sullivan	New Google Toolbar Lets Users Rate Pages A new version of the Google toolbar now in beta testing sports a new look -- happy and sad faces that let toolbar users rate web pages...
InternetNews March 21, 2006 Nicholas Carlson	Google Finance Sparks Portal Talk After launching Google Finance, is the company closer to becoming a portal? Does Wall Street care?
Search Engine Watch February 18, 2003 Danny Sullivan	Google Buys Blogging Company - But Why? Why did Google buy Blogger? Most likely for ad distribution and almost certainly not to improve search quality.
Search Engine Watch October 6, 2003 Chris Sherman	Google Testing Frequent Searcher Program Ever wonder just how often you use Google in a day? Soon you may be able to get an exact count thanks to a Google search counter the company has been quietly testing with a small group of users.
The Motley Fool February 1, 2005 Alyce Lomax	Microsoft's Search and Destroy Will heavy ad pocketbooks help Microsoft strangle Google?
InternetNews November 4, 2005 Brian Livingston	'Googlewashing' Makes Your Site Invisible A growing number of content-based businesses face a serious new threat to their publishing rights and search rankings.
Search Engine Watch March 29, 2004 Danny Sullivan	Google Loses Tabs In New Look, Gains Web Alerts & Personalized Search Results Google has rolled a new look that involves dropping its famed search tabs, along with debuting a web alerts service and a personalized search results option.
Search Engine Watch May 14, 2004 Danny Sullivan	Return To The Sad Days Of More Than A Search Engine? Yahoo says it is "more than a search engine" in the same week Google adds a new portal feature. Are the sad days of search being a neglected child about to return?
Search Engine Watch November 18, 2004 Danny Sullivan	Google Scholar Offers Access To Academic Information Google has launched a new Google Scholar search service, providing the ability to search for scholarly literature located from across the web.
Search Engine Watch May 6, 2002 Danny Sullivan	Google Launches Answers Service, API Program Google introduced two new interesting features last month. The first, Google Answers, is a beta program that allows users to get personal answers from a professional researcher, in exchange for a fee. The second allows programmers to use the new Google Web APIs...
PC World June 2003 Steve Bass	Maximum Google Google is fast, accurate, and fun to use, but you can get even more out of the boss of search engines.
InternetNews October 23, 2006 Nicholas Carlson	Google Gets Social Search Religion Google's Custom Search Engine is for individuals, organizations or business that want to add customized Google Web Search to their Web site or blog.
The Motley Fool November 30, 2005 David Gardner	Google This Interview Here is an interview with Pulitzer Prize-winning Washington Post reporter David Vise, the author of the new book The Google Story, on hardware, hard profits, and hefty valuations.
Knowledge@Wharton	A Search for Google's Success Turns Up Two Words: Trust and Technology With a combination of top-quality search service and high credibility among users, Google offers some valuable business lessons - not just for search engines but for other types of Internet services as well...
Search Engine Watch October 9, 2002 Danny Sullivan	Yahoo Renews With Google, Changes Results After months of speculation, Yahoo announced today that it has renewed its relationship to use Google's results as part of its search listings. In addition, Yahoo made a substantial change to end its historic barrier between human-powered and crawler-based search results.
Search Engine Watch October 16, 2003 Greg Jarboe	A "Fireside Chat" with Google's Sergey Brin Is Google God? When will the company finally go public? Search Engine Watch editor Danny Sullivan poses these and other questions to Google co-founder Sergey Brin.
Search Engine Watch November 5, 2003 Danny Sullivan	Surprised Google & Microsoft Talked Takeover? You Shouldn't Be! No one should have been surprised that the companies have talked about a possible purchase. It made sense then. As for now, a more realistic possibility is that the two companies might partner in the short term.
The Motley Fool June 26, 2007 Mac Greer	Fool Video: Too Late to Buy Google? Shares of Google hit a new high. Is it too late to buy?
Search Engine Watch November 5, 2001 Danny Sullivan	New At Google: More File Types, Page Snapshots For Some, & Webmaster Help Not content with being the only major search engine to list PDF files, Google now lists Microsoft Word, Excel and PowerPoint documents from across the web, as well as Rich Text Format and PostScript files...