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CRM November 23, 2015 John Chisholm |
Finding Your Sales Niche: Different Is Better Than Better Pinpoint a way your product or service stands out from others -- and find the customers who will value it for that. |
CRM December 2015 Maria Minsker |
10 Ways to Boost Event Marketing Effectiveness Smart giveaways, targeted messaging, and engaging social conversations make for meaningful event engagements |
Chemistry World November 24, 2015 Phillip Broadwith |
Toeing the advertising line When it comes to advertising pharmaceuticals, companies have to tread a little more carefully. |
CRM November 9, 2015 Sri Chawla |
Savvy Banks Market Like Retailers Financial institutions should focus on reaching today's on-demand consumer. |
CRM November 9, 2015 Michael Rooney |
Finding Lost Sales Revenue: It's All About the Process Getting a well-defined sales process in place is important. Having it adopted and automated is even better. |
CRM November 6, 2015 Alex Hoff |
Value -- not Volume -- Drives Profitable B2B Sales Looking for value from each customer contract, based on data-driven decision-making, nets high profitability over the long run. |
CRM November 2015 David Myron |
Let Empathy Toward Customers Guide You An empathetic employee will listen to customers, understand their needs, and be motivated to provide them with the right solution |
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